Personal connection grows real estate prospects

Top producer explains how to build loyalty, referrals

Are you still playing the “Me-Me-Me” show in front of your sellers and buyers? If so, it’s costing you thousands of dollars each year.

Do you market your services with a beautiful personal brochure? Do you tell sellers at what price they should list their property because you’re the expert? Do you tell potential buyers and sellers they should work with you because your company is number one? If you answered “Yes” to any of these questions, you are losing money because you are focusing on yourself rather than building connection by focusing on the seller or buyer.