Bernice's Stories

Find out how good your closing skills are by answering these 10 questions
Sep 16
In fast-paced markets, digital signatures definitely have their perks — but they also raise a few concerns. Here's what you should know
Sep 14
Opinion
Do you know what makes your scripts winners? Bernice Ross dissects which scripts are pure gold and which will be epic fails — plus best practices for any script
Sep 10
Helping tenants and landlords work together to keep people in their homes will earn you more referrals and positive press than almost anything else you can do to promote your business
Sep 9
The authors of 'Exactly What to Say for Real Estate Agents' provided 30 magic words to help agents have the tough conversations. Here, Bernice Ross boils down the top takeaways
Sep 6
Going hyperlocal and having a highly niched branding strategy will give you a huge advantage when it comes to potential customers finding you
Sep 1
Between the wildfires and hurricanes this week, now’s the perfect time to review how to advise clients who suffer natural disaster loss
Aug 30
Although CRMs are incredibly useful to productivity and profitability, few agents use these workhorse platforms to their max potential. Find out how to choose the right CRM, the features you’ll need and how to manage your workflow here
Aug 24