BrokerageIndustry News

Rate your Realtor

Learn the New Luxury Playbook at Luxury Connect | October 18-19 at the Beverly Hills Hotel

Imagine a day when consumers rate Realtors' performance and they meet simple performance standards like showing up to appointments on time. A group of Realtor associations across the country is embarking on an ambitious effort to improve the professionalism of  Realtors -- and this push for higher standards in business practices is all about common courtesy and customer service. Leaders of an effort to develop national standards of daily business practices for the real estate industry have announced plans to create a not-for-profit corporation to train Realtors and brokers across the country in better serving consumers. The public announcement of the intent to launch this real estate standards institute followed a national steering committee meeting in December. The institute will help to create standards and coordinate training and certification relating to these standards, said Greg Rokeh, a Florida Realtor who is chairman of the standards committee. A group of 51 state and l...