Loan industry turns to online lead generation

Part 2: Technology innovation in shrinking mortgage market

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Inman Connect New York | January 29 - February 1, 2019

Editor’s note: The mortgage market is shrinking and more lenders and mortgage brokers are turning to online lead-generation services and automated systems to stay ahead of the curve. In this three-part series, Inman News explores what online channels and automated processes the mortgage industry is using to attract customers and streamline lending in a tightened market.