Most Home Corp. has signed a letter of intent to acquire a $30 million U.S.-based call center operation in a move to create a support system for future growth, the company said today.
Most Home provides lead generation, qualification and management services to the real estate industry, as well as wireless MLS service to major markets throughout the United States and most of Canada. The company combines its automated lead management technology with a national call center, and prioritizes leads based on the prospect’s ability, timeliness and motivation to buy or sell.
The name of the call center operation to be purchased will not be disclosed while the definitive agreement is being executed due to “operational sensitivities,” Most Home said in an announcement.
The target call center operation has been in business for 10 years and has multiple on-shore operations centers that provide contact center services to Fortune 500 companies across North America.
Key executive staff of the call center will be retained under contract for a minimum of three years in this proposed purchase, the company said.
“I am very pleased to announce this initial step in the combination of our two firms,” stated Ken Galpin, president and CEO of Vancouver, B.C.-based Most Home Corp. “For some time now we have been searching for an opportunity to mesh the significant growth of our operations with an organization that can provide scalability to maximize it.”
Of the proposed purchase price, $21 million will be paid in cash derived from the proceeds of new equity issuances by Most Home, and the balance of $9 million would be in convertible preferred shares of Most Home, the company said.