A bad market is an entrepreneur's best friend

The Davison Files

A tale of two industries

Real estate professionals could learn a thing or two by paying attention to another industry that’s been having a tough time.

Last year, Paul McCartney distributed his new CD through iTunes and Starbucks; Radiohead netted millions selling their latest album themselves; and Gene Simmons of Kiss fame turned to creative licensing to drive revenue.

During the worst year ever in the music industry — an industry hit as hard as ours by disinterested consumers, overstocked inventory, technology overload, Internet interlopers and a tim