Real estate company makes the news

Prudential Georgia videos have look, feel of media reports

In the fall of 2006 — when housing sales had cooled, but before "credit crunch" became a household term — Alex Perriello had some advice for Realtors gathered in New Orleans for their annual convention.

Don’t leave it to the news media to tell the story of what’s happening in your local market, the president and CEO of Realogy Real Estate Franchise Group said, because news outlets emphasize the bad news.