Industry News

Newbie investors conquer ‘fear factor’

Trainers topple real estate inhibitions

Learn the New Luxury Playbook at Luxury Connect | October 18-19 at the Beverly Hills Hotel

Judging from the number of student slots being filled, this appears to be a good time for real estate trainers. So, why then do they all sound so much like Franklin Delano Roosevelt during his "only thing we have to fear is fear itself" days, which, by the way, was in the darkest days of the Depression? Scott Teerink, a real estate trainer in the Phoenix area who expects a record turnout for a two-day simulator (workshop) he's planning in September, tells me, "Right now you have so much fear running out there. People just don't know what to do." Meanwhile, over in California, Tim Taylor, who calls himself a real estate success coach, has experienced a huge inflow of business, yet he says, "We get paralyzed by our fears, stop, and never make a first offer on a property." Fear, says Teerink, is overcome through education and understanding. One of the key parts of Teerink's simulator course is getting people to understand the current market. Tayl...