Safeguarding real estate choices

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

One of the main concerns that an agent-broker panel voiced at the most recent National Association of Realtors convention was the lack of fraternalism (and "a prevailing rudeness") in today's highly competitive market. Speakers traced the cause to a lack of education, training, communication and etiquette during the boom sales times of five years ago, when not enough time was spent mentoring new members of the nation's largest trade organization. That same message of education and communication went out -- especially to older Realtors -- that they had better get on board with today's social media avenues (Twitter, Facebook, etc.) because the future generations of homebuyers will expect that mode of correspondence.The transition to new social media may not reduce the number of actual agents (which is what happened to old-guard Realtors a decade ago with the advent of online listings, property information and communication), but it will whittle out some members, esp...