Industry NewsNews Brief

Mobilizing Real Estate

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

Real estate professionals are inherently mobile, and technology is finally catching up with them out in the field. Smart phones and mobile apps put a powerful toolbox in the palms of agents and brokers. These mobile technologies allow agents and consumers to find their location, display data for surrounding properties and neighborhoods, and essentially see through walls by viewing interior photos, videos and floor plans before they physically enter a home. Want to see price trends for a given home or neighborhood? Got it. Need to meet in a coffee shop close to an open house you plan to visit? Not a problem. Need driving directions there? Check. Let your client know you just arrived at the coffee shop? Done. If you've got a minute to burn, you could post a review of the coffee shop while you're waiting, or check out local crime and school info related to the home you're planning to visit. Whether you're sharing electronic documents with a client or scheduling showings and in...