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From The Real Deal

Learn the New Luxury Playbook at Luxury Connect | October 18-19 at the Beverly Hills Hotel

Editor's note: This article is reposted with permission by The Real Deal. View the original article. By CANDACE TAYLOR NEW YORK -- Last month, Prudential Douglas Elliman agent Ellen Rick got an unexpected e-mail. "A very nice young man e-mailed me and said, 'I wanted you to know that you're being trashed on StreetEasy,' " Rick recalled. Unbeknownst to her, a user had created an online discussion board entitled "Deception by Elliman broker, Ellen Rick." The comments pointed out that two of Rick's listings at 30 Fifth Avenue -- units 4A and 10H -- displayed the same photos. StreetEasy users thought she was trying to pull the wool over their eyes, but Rick said the photographer that shot 10H had mistakenly loaded the photos for 4A as well. She immediately called the photographer to fix the snafu. "I'm glad that somebody made me aware of that, and I corrected it," she said, adding that the incident has made h...