Franchise cos. get green light to index listings

No NAR policy on agent, broker RSS feeds of IDX listings

NEW ORLEANS — Realogy Corp. and other real estate franchises will be permitted to index their franchisees’ Internet Data Exchange (IDX) listings when their franchisees grant permission, the National Association of Realtors’ board of directors has ruled.

In a separate decision at NAR’s annual convention, a proposal to amend NAR’s IDX policy to expressly authorize agents and brokers to deliver IDX listings to mobile devices and social media sites like Facebook and Twitter via Really Simple Syndication (RSS) was derailed at the committee level.

While agents and brokers are largely unrestricted in displaying information about for-sale properties they are directly representing, and franchise companies, too, may have their own policies allowing them to display their franchisees’ listings, NAR has many rules governing the use of IDX listings, which are pools of listings contributed by brokers who are members of a particular multiple listing service.