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Real Estate Connect Speaker Profile: Matthew Shadbolt

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Matthew Shadbolt, director of Internet marketing for New York City brokerage company The Corcoran Group, says social media can be a time-sink for real estate professionals, unless they have a plan.

Shadbolt will participate in a "Social media marketing wake-up call" panel during a Broker Summit at the Real Estate Connect conference in New York City, which will run from Jan. 12-14, 2011. He will be joined on the panel by Marnie Blanco, vice president of e-business for RE/MAX International.