BrokerageIndustry News

Our heads are in the cloud

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

"Hi! This is Kris Berg. I am away from the office right now, but please leave a message, and I will return your call as soon as possible!" What a liar. This chipper little voice mail greeting used to be relevant -- in 1975. Today, my callers are on to me. The Internet ruined everything. I am so not away from the office. Ever. As (hubby) Steve and I were knee-deep in negotiations with a plumber at one of our listings, I saw the caller ID belonging to an agent we are working with on another transaction. I made the decision to let it ring to voice mail, lest the plumber think I am rude. Two seconds later, my husband's phone was blaring. Same agent, same decision to defer. Soon, both phones were performing a little harmony number. This call was coming in on the "office" line which, thanks to the 21st century, has been programmed to play a very effective round-robin game of "Where's Waldo?" Ignore, ignore, ignore. And we weren't ignoring her because ...