Real estate marketing company RealBird has launched a mobile website that can be accessed either through a QR ("Quick Response") code or an agent’s customized URL, the company announced today.

The mobile site is available to the company’s RealBird Pro subscribers who pay $99 a year. The subscription also includes property search powered by Oodle.com, syndicated single-property websites, and social media marketing tools, among other offerings.

For the mobile site, subscribers can reserve city subdomains, such as CoralGables.RealBird.com, on a first-come, first-served basis at no additional cost. The site shows the agent’s listings, photo, profile, and a link to his or her outside website or blog. Under a "Real Estate News" section, consumers can see the agent’s latest blog posts. An inquiry tool allows consumers to schedule showings or request property information.

"Not that long ago, aerial maps, map-based search, single-property websites and blogging were novel — today they are standard on most agents’ websites. Now social media and mobile access is gaining widespread adoption," said Gabe Gross, RealBird’s CEO, in a statement.

The site is optimized for smart phones and tablets that run on major operating systems, such as those created for Apple, Android, BlackBerry, Palm and Windows devices, among others.

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