5 tips for truth in vacation-home ads

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

We have some friends who rented a home in the mountains for Memorial Day weekend. It was the only weekend of the summer their entire family could gather. Summer jobs, baseball tournaments and out-of-town weddings erased the chance of taking their usual time during July and August, so they settled for the traditional opening weekend of summer.

The owners of the home were "friends of friends" and did not typically rent out their home, keeping it instead for family use only. The main reason for this was that the owners had inconsistent work schedules and usually made last-minute decisions to use the mountain place.

Long story short, our friends said they did not get what they paid for. The home that could "comfortably sleep eight" had a double bed in one room, single bed in another room and various foam mattresses and cushions in the second-floor loft.

"The setup would have been fine several years ago, but some of o...