Brokerage

Why Realtors should think like hackers

It won't be long before buyers realize you're not only relevant, but also the agent who can find their dream home

By HELLO AGENT STAFF Hacker definition: A person who illegally gains access to and sometimes tampers with information in a computer system. An expert at programming and solving problems with a computer. Neo from "The Matrix." Whoa. What people call us when we're playing golf. And now, our definition: someone who doesn't accept the status quo but who thinks differently in order to solve a problem in a new way. How can Realtors think like hackers to build their business? The Hello Agent hackers offers their take: Gabe Filkey, president and real estate hacker FOCUS Don't try to do too many things. Know what you do really well and concentrate on that. A lack of focus will reduce your effectiveness. People think successful individuals must be great at everything. But usually, the opposite is true. They excel at one thing and surround themselves with people who can help them understand and solve the problem. Brandon Arbini, chief hackerĀ  INSPIRE As a Y...