Technology

Realogy franchisor builds suggestion box for real estate tech

Better Homes and Gardens Real Estate launches Idea Shed

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

Ever had an idea for a cool real estate product or service that would make life easier or better but didn't know where or how to share it so that it had a chance of inspiring a product? Now there's a place. Better Homes and Gardens Real Estate has launched what it calls "Idea Shed," a website for the real estate industry that collects and displays ideas for real estate solutions in five broad categories: prospecting, technology, service, recruiting and "out there." Anyone can submit an idea, but the site's not for those looking to build upon it themselves or take legal credit later. To access Idea Shed, all users must agree to the site's terms, which, in part, has visitors acknowledge "that you will surrender all rights now and in the future for content you submit to the Idea Shed." Though the Realogy-owned brand launched the site, the ideas it fosters are for the industry at large and not just for Better Homes and Gardens Real Estate and its Realogy cousins like Centu...