Strong presales of the “Ghost Drone” — a one-pound unmanned aircraft that can be mounted with a camera and easily controlled with a smartphone app — have helped its maker land $10 million in funding.

EHANG, which is preselling the Ghost Drone until Jan. 9 on its Indiegogo page, touts the aircraft as “the world’s most intuitive personal drone” in a statement announcing its new funding.

ghostdrone
Promotional graphic posted on Ghost Drone’s Indiegogo page

Lightweight and capable of holding a camera, the Ghost Drone is the sort of unmanned aircraft that real estate agents have been using to capture aerial photos and video of listings, despite a cloud of legal uncertainty hanging over commercial drone operation.

The Ghost Drone weighs 1.4 pounds without add-ons, comes preassembled and can be piloted from a smartphone app preprogrammed with hover, return and land commands. Pilots can also outfit the drone with a gimbal weighing half a pound that can hold a GoPro camera for capturing aerial footage.

EHANG has been preselling Ghost Drones throughout its fundraising campaign, which blew past its fundraising target of $100,000 within 24 hours of its launch on Nov. 10.

Ghost Drones are running for $375 a pop on its Indiegogo page, but a package including a gimbal and GoPro camera costs $879.

Due to the success of EHANG’s Indiegogo campaign, which has raised nearly $650,000 to date, the company has extended presales until Jan. 9.

The company will use the additional $10 million it’s nabbed from investors to expand its team and ramp up manufacturing.

The funding round was led by GGV Capital, Xiaoping Xu and Nick Yang, “two of China’s most successful entrepreneurs,” and PreAngel, a fund focused on early-stage startups, according to EHANG.

The Federal Aviation Administration maintains that using drones for commercial purposes requires special authorization. So far, the agency — which has warned that it considers the use of drones to capture images of homes for marketing purposes to be a commercial use — has granted such permission to just 11 companies, none of which are in real estate.

The National Transportation Safety Board has ruled that the FAA can crack down on people for operating drones in a reckless or careless manner. But drone advocates say that decision did not address whether existing laws and regulations give the FAA authority to impose conditions on the commercial use of drones, an issue that’s still being decided in court.

Show Comments Hide Comments

Comments

Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
Success!
Thank you for subscribing to Morning Headlines.
Back to top
×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription