Technology

Homes.com embracing local data

Listing portal is testing mobile coverage maps, and has added school ratings and commute-time calculators

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Homes.com announced today that it’s adding school ratings to listing pages. The school scores range from “A+” to “D” and are calculated by comparing a public school’s performance data to the performance data of other schools in its state. That brings the site up to speed with competitors that have long displayed school ratings, including Zillow, Trulia and realtor.com. Some listing portals even serve up school attendance zone boundaries. (Homes.com currently doesn’t.) Sometimes overshadowed by Zillow, Trulia and realtor.com, Homes has recently placed a focus on helping prospective buyers get a better feel for neighborhoods online. The portal is playing catch-up with competitors in adding some types of community data to its search experience. But it’s also working on adding features that could give it an edge over competitors that have traditionally done a better job of providing local color. Homes.com also added a commute-time calculator to...