Realtyperson, heal thyself: Use your website like a buyer

  • Using your website or app compels you to use your own technology the way a client does.
  • I wanted to experience the real estate industry, and particularly my website, as a client, and I kept finding limitations on our site that annoyed me as a user -- stuff that I would never have discovered if just by clicking around and "testing" the site.
  • What we think buyers want might be different from what buyers actually want; you'll never know that until you use your site the way your clients have to.

Want to see the future of Real Estate tech?
Limited seating available for ICSF Hacker Connect, July 17

Yes, I know that you probably bookmark your own site. You’ll hop on to look up an individual property, or you’ll check out a new feature to make sure it’s working. But how often do you use your site the way that an actual buyer would?