The National Association of Realtors statistics tell us that over 90 percent of consumers start their searches online so there must be a sea of Internet leads for an agent to feast on, right? Yes — if you know what you’re doing.
- Sadly, most agents have never closed even a single deal from their existing website.
- Before an agent can expect to do any business from their website, he or she must first learn to sort, discard and keep the right leads.
- Give more than enough attention to the leads who are ready to buy now. Frankly, these leads expect this kind of undivided attention from you.