After all the talk about technology and the Internet ultimately removing the agent from the real estate transaction, little has really changed. Face-to-face relationships still trump every other lead generation strategy, and clients still choose their agent based on a trusted friend’s referral or the personal connection felt with a specific agent. What can you do to build better connections in today’s digital age?
- Baby boomers and millennials have very different ideas of what makes a good relationship.
- Gen Xers might be the best bridge between the two generations because they tend to understand them both.
- Being present is the best thing you can do to build and strengthen relationships.