AgentTechnology

SRE Matrix launches national website and referral network

Hybrid brokerage has further developed its business model and technology
  • SRE Matrix, a hybrid brokerage that has raised $200 million in funding, has launched a nationwide property search site.
  • The brokerage will feed leads generated through its website and listing portal advertising to more than 100 partner brokerages in markets throughout the country.
  • Partner brokerages will use SRE's Matrix low-fee business model and technology to service leads from SRE Matrix.

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SRE Matrix -- a hybrid brokerage that’s secured more than $200 million in funding from a billionaire investor -- has launched a nationwide property search site, with plans to feed leads to more than a hundred partner brokerages around the country. The brokerage’s website currently covers 37 states. But SRE Matrix holds broker licenses in 48 and will soon expand coverage to all 50, according to Rob Young, executive vice president of SRE Technologies, SRE’s parent company. SRE Matrix employees a handful of salaried agents in Hawaii, Los Angeles, Arizona, South Carolina and Tennessee. SRE Matrix's listing search results pages show dollar estimates of the rebates that buyers would receive if they used SRE Matrix. The company plans to hire in-house agents in other markets, but it will expand digitally to many others through partnerships with local brokerages. These partner brokerages, which SRE Matrix calls "alliance agencies," will service referrals from SRE Mat...