Holly Meyer Lucas

Holly Meyer Lucas is Chief Marketing Officer of Inman, where she leads brand marketing, creator strategy and community growth. She brings the perspective of a longtime real estate team leader and marketing agency founder, with a track record of building multimillion-dollar brands and translating strategy into growth across various industries. Holly rose to notoriety in the real estate industry for representing hundreds of professional athletes and their families in South Florida, and growing the Meyer Lucas Real Estate Team to over $1 billion in sales, with over 1,000 homes sold in under a decade. She has led and trained hundreds of agents throughout her career through her coaching platform, Real Estating, which focuses on agent personal brand strategy, team leadership and business operations. In 2023, she opened Hype Boss, an award-winning branding and marketing agency specializing in niche public relations, social media storytelling and community-driven brand activations for businesses, public figures and technology platforms. She also owns PodPlus Studios, a podcast production studio, and The Mother Ship, a former warehouse she redeveloped into an event space. Holly lives in Jupiter, Florida with her husband, MLB coach Ed Lucas, and their four children.

Why real estate agents wanted Barbara Corcoran for ICNY '27

Inman CMO Holly Meyer Lucas on why Barbara Corcoran’s perspective is valuable right now

Oct 30