Over the past few years, video has been used with great success by Internet marketers to create trust, engaging content, and ultimately: to sell their products.
With the explosion of cheap video cameras, relatively easy-to-use editing software, and WordPress, video has now finally made it into the way some top real estate professionals are doing business.
Enter Shannon W. King, co-founder of a San Diego brokerage Schoolhouse Realty and a member of Realtor Magazine’s 30 Under 30 list.
King, also known as The Road Warrior, has figured out a way to affordably brand her videos cameras, which she then gives to her clients.
Her clients, in turn, document the buying/selling experience using the video, which creates quite the buzz among their family, friends and co-workers.
That buzz translates into Big Wows and more importantly, referrals and new business.
Enjoy this video interview and please be sure to leave your comments in the box below. Oh, and don’t forget to share this video link with your friends and co-workers.