Inman Review: Real Happy is here to market your listings
Opinion
Developed by a mobile app engineer after a bad homebuying experience, Real Happy is another good entry for listing agents wanting a new, productive way to market and coordinate showings
by Craig C. Rowe Sep 6
Inman Review: VSH Media rolls out mobile-based virtual staging
Opinion
Virtual home staging and image enhancement marketing continue to become powerful tools for listing agents. VSH Media's mobile app offers agents an good, affordable option but charges more for faster turnaround
by Craig C. Rowe Sep 10
Inman Review: Holofy Spaces is leading the vertical video tour revolution
Opinion
Based in London and rooted in retail, this video tour app gives users a simple, cool way to explore homes and also reduces the anxiety many agents have about creating listing videos
by Craig C. Rowe Aug 13
Connecting with Pacaso's CEO: The future of the second home market
Pacaso CEO Austin Allison explains how remote working, inventory shortages and co-ownership models are changing the fabric of second-home markets
by Marian McPherson May 25
8 things sellers need from their agents in today's market
In this current market, sellers need to have realistic expectations of what's to come. Here are a few things sellers should be prepared for
by Cara Ameer May 25
Leonardo DiCaprio buys $7.1M house for his mom
The 'Titanic' star bought the Los Feliz mansion from 'Modern Family' actor Jesse Tyler Ferguson and his husband, Justin Mikita
Get ready! 6 seller tasks that can increase a listing’s value
First impressions are everything. Make sure your listing has a lasting impact in images, during showings and when buyers roll up to the curb
by Santiago Arana May 25
The New Normal: What if only 3 obstacles stood in the way of the fully digital transaction?
4 real estate leaders share how legislators, lenders, brokers, agents and consumers all have a role to play in blocking paperless transactions
by Marian McPherson May 27
Home prices skyrocketed in March, notching biggest gain since 2005
Home prices rose 13.2%, according to the S&P/Case-Shiller US National Home Price Index
US home prices soared in Q1 thanks to housing shortage, mortgage rates
Boise, Idaho, experienced the steepest price hikes in the country at 28.2%, according to the Federal Housing Finance Agency House Price Index released Tuesday
Realogy iBuyer platform RealSure expands into 6 new markets
RealSure is now available in 6 markets across California, Utah and the Carolinas
by Marian McPherson May 25
Broker Ben Caballero smashes his own world record — again
HomesUSA.com says that Caballero sold 6,438 homes worth more than $2.46 billion in 2020 — 637 more homes than his second Guinness World Record
by Andrea V. Brambila May 25
'Double-dipping agents' overcharge consumers billions in commissions
The Consumer Federation of America says dual agency should be banned, but double-ending should not be so long as agents discount their commission and act as facilitators
by Andrea V. Brambila May 27
Pending-home sales take 4.4% hit in April
In a reversal from the previous month, pending-home sales decreased in all regions except the Midwest, which saw gains of 3.5% from March to April
by Lillian Dickerson May 27
The New Normal: What if specialization is the answer?
Post-COVID buyer needs are changing, creating new opportunities for agents who are willing to specialize. What segments stand to gain in the new normal?
by Christy Murdock May 28
Top Agent Network takes aim at office exclusives in NAR pocket listing policy
Top Agent Network argues that office exclusives result in less inventory, less exposure for listings and less consumer choice while benefitting large brokerages
by Andrea V. Brambila May 27
In a galaxy far far away: 'Darth Vader House' lists for $4.3M
The house was originally built by a surgeon to look like the 'Star Wars' villain's helmet
51% of homes sold above listing price in May: Redfin
Continued inventory shortages and heightened buyer demand led to a red-hot May where nearly 60% of homes went under contract in 2 weeks
by Marian McPherson May 28
Listing Lessons: How I got a developer $50K more
In this listing story, Anthony West shares how confidence and a strong understanding of the market’s inventory are key to your success as a real estate professional
by Anthony West Jun 1
The Inman Handbook on existing-home sales
3 leading economists share what existing-home sales reveal about the market and how to properly use statistics to make client decisions
by Marian McPherson Jun 3
Inman Handbook on new-home sales
New-home sales illuminate the health of the market, and where it might be heading in the near-term. As agents grapple with tight inventory, they'll want to keep an eye on the data
What really matters when valuing a property?
Opinion
Although the terms 'intrinsic' or 'extrinsic' may be unfamiliar to most, understanding what they imply will help explain what makes real estate valuable, not just expensive — and why being able to identify these elements is essential
by Ricardo Wolf Jun 3
Blimp's blockchain partnership will incentivize leads to share information
Blimp users earn a Home Network Foundation Home token every time they engage with Blimp service providers, who earn a token when an invited stakeholder joins a transaction
by Craig C. Rowe Jun 2
Why office exclusives are not a good look for the industry
Opinion
Here's why the concepts of office exclusives, designated agency and double-dipping are a big no-no to this broker
by Teresa Boardman Jun 3
How to take advantage of the backup offer on both sides of the transaction
Agents told Inman that they typically only see a small proportion of backup offers become primary offers, but the tactic can still prove beneficial for both seller and backup buyer
It’s listing season! 6 strategies to connect with more sellers 
When was the last time you called everyone on your list and asked them if they had any life changes that would require them to buy or sell? If it's been a while, take a look at these best practices for reaching out to your database
by Todd Conklin Jun 4
When listing a home, there’s a mid-week sweet spot: Zillow
In a new analysis, Zillow found that houses listed on Thursdays often sell for higher prices and spend less time on the market
by Daniel Houston Jun 3
The Real Word: Is sight unseen the way to go?
Opinion
This week, Byron Lazine and Nicole White discuss buying a home sight unseen, co-housing and how to win bidding wars
by Byron Lazine Jun 4
Connecting with Ryan Schneider: Flexibility is the key to success
Ahead of his session at Inman Connect, Realogy CEO Ryan Schneider shares what consumer trends will endure after the pandemic and how flexibility is a key to success
by Marian McPherson Jun 4
Condo prices take a tumble at Trump-branded properties
Falling prices at Trump-branded buildings outstripped those occurring at similar properties, according to an Associated Press report
by Daniel Houston Jun 4
Jeremy Wacksman
In a recent podcast appearance, Zillow Chief Operating Officer Jeremy Wacksman argues the housing market's fundamentals are strong
by Daniel Houston Jun 7
Inventory shortage sends home prices soaring at record rate
14.8% annual home price growth is the highest seen in Black Knight data going back nearly 30 years
by Matt Carter Jun 7
The New Normal for listings is endless evolution
Over the past 20 years, listings have gone from a single photo in a newspaper to having dozens of images, interactive features and 3D tours. The only constant now is change
by Jim Dalrymple II Jun 8
Out-of-town movers head for cheaper areas with larger homes
A greater share of movers than usual left the suburbs for more rural neighborhoods in 2020, according to a new study released Tuesday by Zillow
by Daniel Houston Jun 8
10 of the most luxurious log cabins on the market
Realtor.com has put together a list of houses priced above $2M
Working with investors? 5 key skills to master
Although they're lucrative to work with, investors come with their own set of challenges. And unlike working with homeowners, representing investors requires a different set of skills. Here are a few you need to master
by Andrew Syrios Jun 10
Connecting with Veronica Figueroa
Ahead of Inman Connect, the eXp Realty team leader says agents have the chance to offer service that keeps clients coming back
Pacaso launches grant equity referral program
Real estate agents, Pacaso employees and homeowners will receive 500 restricted stock units for every closed referral
by Marian McPherson Jun 9
Staging and marketing company Guest House raises $3M
Guest House offers homesellers high-touch home staging services that include a interior designer working directly with a number of national and local home furnishing retailers
by Craig C. Rowe Jun 8
Share of LGBTQ buyers and sellers hasn't grown since 2015: NAR
The share of LGBTQ homebuyers and sellers has remained at 4 percent since 2015, according to NAR. Lower household incomes and less access to affordable housing are 2 of the largest barriers
by Marian McPherson Jun 9
Why agents and title agencies don’t always see eye to eye
While the title agency tends to bear its fair share of a transaction's detail-oriented work, it’s when communication and cooperation collapse that closings tend to be delayed
by Aaron Davis Jun 10
Amid housing shortage, investors double down on prefab startups
Construction startups have raised $1.5 billion since the start of this year as builders rush to address the shortage, according to Crunchbase
by Daniel Houston Jun 9
The New Normal: What if sellers become complacent?
Opinion
The pandemic dramatically shortened the listing and selling process, and forced buyers to become decisive about what they want. Now that sellers have gotten a taste of it, will they become unrealistically overconfident?
by Cara Ameer Jun 11
Top 1,000 teams' transaction volume ballooned 49.7% in 2020
RealTrends and Tom Ferry's The Thousand and America’s Best Real Estate Professionals debuted on Friday, with the top 1,000 teams increasing their average sales volume per top team to $173 million in 2020
by Marian McPherson Jun 11
The New Normal: Imagining the frictionless transaction of the future
With every sight-unseen offer, iBuyer sale, Knock Home Swap and contingency-free contract that graces a seller's inbox, one more cornerstone gets chiseled away from the foundation of the traditional sale
by Craig C. Rowe Jun 11
Full disclosure: Sellers fear transparency — here's how to get past it
Sellers often approach disclosures with dread. Agents need to counsel them about the many benefits of disclosure, from building mutual trust to offering legal protection
by Jenny Usaj Jun 14
What real estate agents need to know about laminate flooring 
As a real estate agent, it counts to be well-versed on flooring options. Whether they're selling or buying a home, your clients will appreciate your know-how and expertise
by Gerard Splendore Jun 14
The future of second-homeownership is bright
Pacaso co-founder Austin Allison and The Agency CEO Mauricio Umansky talk about the future of second-homeownership as Americans prepare for a new normal
by Marian McPherson Jun 16
Inman Review: Ribbon puts a bow on a unique package of fintech and proptech
Opinion
Ribbon helps buyers buy before they sell, rescues bad deals and gives first-time buyers a way to win deals in what might be the industry's first hybrid fintech-proptech application
by Craig C. Rowe Aug 23
Elon Musk puts final home on market 1 year after vowing to unload all 'earthly possessions'
The SpaceX founder took to Twitter to announce plans to put his 'special place' just south of San Francisco on the market. It's unclear if Musk has hired an agent
'50 Shades of Grey' condo latest casualty of Trump Tower price cuts
What do '50 Shades of Grey' tycoon Christian Grey's glitzy sex lair, Portuguese soccer star Cristiano Ronaldo and Trump Tower all have in common? There's a lot to unpack here, folks
Robert Redford lists 'Horse Whisperer' ranch for $4.9M
The 30-acre ranch is nicknamed after Redford's classic movie about a Montana man with a gift for understanding horses
Crypto in real estate: How new tech may affect contracts, transactions
Shortly after facilitating a transaction with cryptocurrency, Propy CEO Natalia Karayaneva discussed the technology's future at Inman Connect
by Daniel Houston Jun 17
7-bedroom home sets record for priciest San Francisco sale
The mansion sold for more than $43M, a record price in San Francisco that exceeds the one it set 3 years earlier
by Daniel Houston Jun 17
renovation
Flipped properties fell to 2.7% of all sales in the first quarter of 2021, the lowest share seen in decades: Attom
by Daniel Houston Jun 17
Putting in an offer? 4 ways to sway listing agents and sellers
It's not just about submitting the highest offer. In today's crazy market, you need to stand out to both listing agents and sellers. Here are a few ways to sway them in your buyer's favor
by Mark Choey Jun 21
Real (Estate) Talk: What one realty firm is doing to boost Black homeownership
Opinion
This year, the federal government has taken steps to recommit to fair housing, but what can be done locally? Here's what this Wisconsin firm is doing to help would-be homebuyers overcome barriers to homeownership
by Lee Davenport Jun 18
Get buyers homes! 7 tips for sniffing out off-market properties
In today’s heated seller’s market, these tactics can help you stand out from the pack and help your buyers find their dream homes
by Luke Babich Jun 22
'You have to manufacture your own inventory': RE/MAX CEO
RE/MAX CEO Adam Contos spoke to Inman about what agents can do when new homes are slow to hit the market and revealed his thoughts on his brokerage's commission splits
Stand out to win! How to make your buyer's offer jump off the page
With a barrage of impressive, over-asking offers flying in, how can your buyers stand out? It's no easy task, but these tips and strategies from the pros can help move your clients to the top of the list
by Bernice Ross Jun 23
A senior couple enjoying the sunset
Homeowners with low mortgage rates and seniors choosing to age in place aren't eager to sell, according to a new analysis by First American Financial Corp.
by Matt Carter Jun 22
Millennials, baby boomers upbeat about current housing market
A large majority of Americans think now is a good time to buy and sell, though only a minority think the market will stay strong for another year
by Jim Dalrymple II Jun 23
New home sales fall to 1-year low
New home sales are still up 9.2% year over year but have been falling since March, likely as a result of high home prices due to the rising cost of construction materials like lumber
Seattle skyline
A new Redfin report found that homes in some of America's largest metro areas sold for well above asking price in the first half of 2021, bucking an established trend
by Daniel Houston Jun 23
Remote work named No. 1 issue affecting real estate
The share of people working from home full- or part-time could double permanently, impacting homebuyer demand and land use, according to a new report from The Counselors of Real Estate
by Andrea V. Brambila Jun 23
Ohio's largest MLS ditches 'Coming Soon' status
MLS Now says the status caused 'unintended consequences' and has been the most common complaint among agents in the past year
by Andrea V. Brambila Jun 24
IBuyer transactions return to near pre-pandemic levels
IBuyer purchases by Redfin, Zillow Offers, Opendoor, Offerpad and Bungalo rose 20% in the first quarter of 2021, but remained down year over year, according to new data
by Daniel Houston Jun 25
Offerpad draws from big companies as iBuyer prepares to go public
Four new members will join the iBuyer's board later this year, including a Zillow executive and the former chief executive officer of Move, Inc.
by Daniel Houston Jun 28
Stand out: 9 contract terms that sellers love
Opinion
In low-inventory, ultra-competitive markets like the one we're currently experiencing, buyers and their agents are coming up with a host of creative contract terms to help sway sellers
by Cara Ameer Jun 29
Top 12 newbie agent behaviors that frustrate listing agents
It's a marriage made somewhere other than heaven: seasoned listing agents coupled with brand new buyer's agents. Here is a list of rookie behaviors that cause experienced listing agents' toenails to curl
by Carl Medford Jun 29
Why home prices aren't actually as high as they appear
Windermere Chief Economist Matthew Gardner dives deeper into the topics of inflation and home values, explaining why, contrary to popular opinion, inflation-adjusted house prices really haven’t skyrocketed
by Matthew Gardner Jun 29
Pulse: Readers share the biggest rookie mistake agents make
From incorrectly handling contracts to betting on the wrong brokerage, this week, our readers talk about early-career mistakes real estate agents make (and what they can learn from them)
by Inman Jun 29
Find your buyers a home: 3 inexpensive ways to coax out listings
Getting out and finding sellers before they list can be a lot of work — but so is writing 40 offers and only having one of them go through. Here's how to find potential listings without spending large amounts of money
by Dale Archdekin Jun 29
4 signs your client relationship is in trouble
Concerned your relationship with your client is on shaky ground? Here are a few telltale signs that your customers might be taking their business to another agent (and how to fix those issues)
by Rachael Hite Jun 30
A Realtor's companion: 45 real estate terms you need to know
Whether a brand new agent or an industry veteran, there are some words and phrases that frequently crop up. We've chosen 45 terms to create an easy-to-use glossary you'll return to again and again
by Daniel Houston Jul 1
Saudi retail tycoon plans to list Manhattan penthouse for $170M
Fawaz Al Hokair's Manhattan condo at 432 Park Ave. could soon hit the market for nearly double what the real-estate mogul paid for it in 2016 — despite recent reports of building leaks, elevator malfunctions and the tower's tendency to sway dramatically in the wind
by Daniel Houston Jun 29
After April slump, pending-home sales rise 8% in May
Pending-home sales are once again on the increase, according to new data released Wednesday by the National Association of Realtors
Historic Hearst Estate gets another price cut, now listing for $70M
A bankruptcy court has been chopping the price of the iconic estate ever since owner Attorney Leonard Ross filed for Chapter 11 bankruptcy protection in late 2019
Wave of new agents swarm NYC market amid inventory shortage
The number of new agents entering the New York City market rose 7% in May as the city continues its economic recovery, according to data analysis company Corofy
by Daniel Houston Jul 1
Price drops and slow sales: The new normal at NYC Trump properties
Trump-branded condos are a steal right now in New York City, selling well below market price, but does anyone want to live in them?
Jeffrey Epstein's New Mexico ranch lists for $27.5M
Zorro Ranch is one of several properties where Epstein was suspected of trafficking underaged women for sex
Howard Hanna buys stake in one of Indiana's biggest brokerages
Howard Hanna Real Estate Services has expanded its footprint in Indiana by forming a partnership with a well-known regional player
by Daniel Houston Jul 1
4 ways to stage a home that won't fail to impress 
New agents should master these simple, tried-and-true staging techniques to ensure that every listing looks and feels its best
by Santiago Arana Jul 6
Home prices jump a whopping 15.4% in May: CoreLogic
The last time home prices increased by so much was in May 2005, according to the latest CoreLogic Home Price Index report released on Tuesday
How to get more listings: 4 strategies for new agents
Real estate is one of the few industries where you can go full speed right out the gate. As long as you can position yourself to be top-of-mind, landing new listings will be much easier and more consistent
by Anthony West Jul 6
Beware of weak agents: 5 scenarios that can cost your sellers big money
Even in today's crazy market, weak agents can still cost their sellers plenty of money and opportunity. Here are five case studies that illustrate how costly working with a bad agent can be
by Bernice Ross Jul 7
Pulse: Ever have a deal fall through? Tell us what you learned
Whether you're a newbie or a seasoned pro, chances are you've experienced the pain and disappointment of a flopped deal. This week, we're asking you to share your experience. What happened, and what did you learn?
by Inman Jul 7
America's hottest neighborhoods: Midtown District in Oklahoma City, Oklahoma
Oklahoma City is experiencing a pandemic-induced real estate boom, with coastal buyers flocking to one of the city's most vibrant areas: Midtown. Here's what you need to know about OKC's hottest neighborhood.
by Marian McPherson Jul 12
An appraisal contract with blueprints
The data provider says the acquisition will result in easier property comparisons through new real estate reports and visual tools
by Daniel Houston Jul 6
Apartments and Suburbs in Austin Texas - aerial drone view at sunrise with lens flare above new developments
Amid a nationwide inventory shortage, suburban condominiums are a way for many first-time buyers to enter the market — if they can afford it
What real estate agents should know about engineered wood floors
Real estate agents who can discuss various options and installation methods for older homes and fixer-uppers will clearly have an advantage when working with buyers
by Gerard Splendore Jul 12
7 strategies for winning a bidding war
Remember that in a hot market like this, building a relationship with the agent can make a difference between your offer and the other 10 or so on the table. Here's how to stand out
Protect your clients: 5 real estate scams to watch out for
Purchasing a new home or renting a new space can be a beautiful yet nerve-wracking experience for your client, especially right now, and scams can only heighten that anxiety
by Jason D. Greene Jul 12
Oregon becomes first US state to ban homebuyer love letters
Homebuyers have used these so-called 'love letters' to help their offers stand out, but critics say they leave the door open for discrimination
by Daniel Houston Jul 7
Price cuts, while rare in this market, often lead to greater profit: Zillow
The number of sellers who choose to cut their listing price has dropped by a third over the last year, but a Zillow report found that if the price is dropped at the right time, sellers can net $15K over ask
Vast majority of real estate listings lack good visuals: Study
Most US listings don't include a virtual tour or floor plan and don't use best practices in professional photography, according to a new study released Thursday
Nearly two-thirds of buyers say it's a 'bad time' to buy a home
Booming home price growth and dwindling inventory has negatively impacted buyer sentiment, according to Fannie Mae's latest Home Purchase Sentiment Index
by Marian McPherson Jul 8
Connecticut home where Mark Twain spent last years hits market
The estate Samuel Langhorne Clemens purchased in 1908 is now listed for $4.2M
‘What am I supposed to do?’: As US ages in place, report hits a nerve
A New York Times story on baby boomers not selling their homes sparked an inter-generational dispute online, complete with accusations and existential dread
by Daniel Houston Jul 12
What on earth is going on with lumber prices?
Opinion
Even though lumber prices have ticked down a bit recently, they're still drastically up from where they were last year. So, what's happening?
by Andrew Syrios Jul 13
Phoenix sees biggest housing shortage, NYC biggest surplus
A new report shows that cities in the South and West don't have enough housing, while expensive metros might have too much
by Jim Dalrymple II Jul 12
Pulse: Readers share stories of flopped deals (and what they learned)
Ever had a deal fall through? You're not alone. This week, readers share stories of failed transactions, what went wrong and what they learned
by Inman Jul 13
Buyers could see more affordable homes in the next 6 months
A recent Homes.com survey found that most prospective sellers plan to list homes valued at less than $300K
by Andrea V. Brambila Jul 12
David Bowie's NYC pad sells after less than a month on the market
The late pop rock icon bought the four-bedroom SoHo condo for $3.81M in 1999
Offerpad goes live in Indiana as part of Midwest expansion
The iBuyer has started buying and selling homes in the Indianapolis area as it eyes new markets in Kansas City, St. Louis and Columbus, Ohio
by Daniel Houston Jul 13
Agents reveal 4 ways to drum up more inventory
Everything from newspapers to Facebook Ads can help agents score more listings in the midst of a housing shortage
by Libertina Brandt Jul 13
Bidding wars begin to cool as more home inventory comes online
Buyer fatigue and a growing home inventory may have contributed to a reduction in bidding wars in June, according to Redfin agents
by Daniel Houston Jul 13
It's a jungle out there: 4 tips for mentally preparing buyers
From coaching buyers on how to best present an offer to instilling trust in the process, mentally preparing buyers on what to expect is one of the most crucial jobs an agent will have throughout a client’s journey
by David Parnes AND James Harris Jul 15
Zillow, NAR slam REX's alleged use of antitrust as a business strategy
Real estate giants ask court to toss the discount brokerage's lawsuit over optional MLS rule
by Andrea V. Brambila Jul 14
When information is readily available, what's an agent's value?
In today's information era, you should stop trying to compete with Google, and instead, showcase your experiential knowledge, principles and competency. That's what will truly set you apart
by Kathleen Black Jul 15
Ricoh360 Tours releases beta phase of virtual staging product
With its Theta line of compact, high-resolution cameras, Ricoh was one of the first major brands to introduce a product specifically for creating online real estate tours
by Craig C. Rowe Jul 14
How to build lifelong relationships in real estate
From generating leads to preserving those connections, there's a lot you need to master as an agent. But never fear, dear rookie. Here, Inman contributor Jimmy Burgess will arm you with tips, tricks and time-tested strategies to build those lifetime relationships
by Jimmy Burgess Jul 15
What’s happening in today’s luxury real estate market?
Opinion
A luxury real estate broker shares his take on the market, what he's seeing in his neck of the woods, plus how he's pivoting his focus to get more sellers
by Latham Jenkins Jul 16
What real estate agents need to know about artificial turf
Synthetic grass is a quick and easy, maintenance-free method to enhance a yard, terrace or rooftop. Agents who are well-educated about its perks can help their clients level up their curb appeal
by Gerard Splendore Jul 19
Signs of seasonal inventory growth return in strained housing market
The number of homes for sale rose in June for the second consecutive month but remained far from a full recovery to pre-pandemic levels
by Daniel Houston Jul 19
3 essential summer must-dos for new luxury agents
With a sizzling-hot summer ahead, these tried-and-true strategies will help new luxury agents prepare for a successful selling season
by Santiago Arana Jul 20
'Power buyers' are growing rapidly: Mike DelPrete
Many companies are responding to today's shift in consumer demand by launching their own instant-offer, cash-offer and trade-in programs
by Mike DelPrete Jul 19
Sundae nets Will Smith and a list of pro athletes in latest funding round
As-is home sales marketplace Sundae's latest $80M Series C funding round was jointly led by Fifth Wall and General Global Capital
by Craig C. Rowe Jul 20
Color me bad: The wrong shade of paint can cost sellers big bucks
Homebuyers have always tended to favor neutral tones in shared spaces, but some colors stand above the rest, Zillow found in a new survey
by Daniel Houston Jul 20
The market is slowing: doldrums or shift?
Opinion
There is no doubt that the market is slowing. The big question is, 'Are we seeing the normal summer slowdown, or is this the long-anticipated shift?'
by Carl Medford Jul 20
Pulse: What's your best piece of advice for newbies in a shifting market?
Now that things are starting to show signs of slowing down, what do new agents need to know? What's the most crucial piece of advice you can offer them?
by Inman Jul 21
Zillow, NAR formed 'group boycott' to enforce commission rule: REX
REX alleges that the National Association of Realtors and Zillow use NAR's segregation rule to hinder competitors who don't comply with NAR's commission rule
by Andrea V. Brambila Jul 21
Tennessee mansion comes with a hidden 'Game of Thrones' theater
'Top notch sound-proofing, theater system and Game of Thrones design will make you feel like you just stepped into Universal Studios,' reads the listing description
Defend your commission: 5 reasons you're worth it
To handle the commission objection with utmost confidence, you have to first know your value. These five reasons that illustrate why you’re worth every penny are truly just the tip of the iceberg
by Darryl Davis Jul 22
'You'll be on call 24/7': 14 realities your recruiting broker probably didn't tell you
Opinion
Recruiters understand that your chances of surviving your first year in the business are low, and they'll say almost anything to get you onboard. Here is a list of truths they won't prepare you for
by Carl Medford Jul 21
What new real estate agents should know about …
If you're a new agent, learning a thing or two about a home's most sought-after features will go a long way in helping you stand out with clients
by Gerard Splendore Jul 31
Condo prices jump more than 20% as sales rebound across the US
A new Redfin report found that the median price of a condo hit an all-time high of $304,000 in June
Home office eclipses short commute as a buyer must-have, agents say
Nearly 60% of agents surveyed by HomeLight said they expect a home office to be a top priority for buyers in a post-vaccine landscape
by Daniel Houston Jul 21
13 tips for crafting a better buyer offer
Learn the upsides (and downsides) of contract strategies, and find out how to guard against the most common errors
by Christy Murdock Jul 26
1M homeowners face elevated risk of foreclosure when protections lift
Delinquency rates are at the lowest level since the pandemic began, but borrower protections are lifting in September: Black Knight
by Matt Carter Jul 21
Dueling NAR and REX op-eds hint that DOJ will target commissions
National Association of Realtors: 'The Administration has publicly signaled a lack of understanding about the MLS system and the associated commission structure'
by Andrea V. Brambila Jul 22
What you need to know about luxury real estate in Alaska
'We have always beat to a different drum in that our market does not typically follow the lower 48,' RE/MAX broker Janelle Pfleiger told Inman
With home prices slow to fall, would-be buyers are getting squeezed out
People who lost income during the pandemic are finding it hard to buy their first homes as real estate prices grew faster than incomes, according to a new Harvard University report
by Daniel Houston Jul 23
Landlords are ditching their rental properties and cashing out
Rising home prices are causing landlords to choose between equity or cash flow. For those deciding to list, earnings are substantial, investment property owners told Inman
by Libertina Brandt Jul 27
Selling to buy? It should get easier in coming weeks, report says
Conditions should start to improve for buyers while remaining great for sellers if current trends hold, according to a new Redfin report
by Daniel Houston Jul 23
How to couch armchair expert advice
Opinion
Knowing how to combat misguided viewpoints with vetted knowledge and confidence is vital. Here's how to deal with a few common scenarios
by Cara Ameer Jul 26
Lesson Learned: Connect with your colleagues
Find out how Florida agent Liz Hogan learned that it’s not just what you know, it’s often who you know that gets results
by Christy Murdock Jul 26
'A slippery slope': 14 pros weigh in on biggest contract mistakes
Are you writing an error-free, winning offer? We reached out to industry professionals across the country to find out what contract details agents are getting wrong in today's market
by Christy Murdock Jul 27
22 ways you may be violating the Realtor Code of Ethics
Agents misrepresent themselves and aspects of their transaction, sometimes without even knowing it, according to broker and ethics hearing officer Barbara Betts
by Andrea V. Brambila Jul 27
New home sales plunge to 14-month low in June
New residential sales declined 19.4% from June 2020, according to the US Census Bureau's latest report on Monday.
by Marian McPherson Jul 26
David Hasselhoff's dermatologist is selling a mansion full of NFT art
Non-fungible tokens, which are units of data stored on blockchain, have recently become a trendy form of modern art. Now they're part of an $88M mansion listing
Home price growth sets new record, continuing 12-month streak
Home prices rose 16.6% in May, according to Case-Shiller US National Home Price Index
Agents should probably learn to play nice with institutional investors
Institutional investors are a growing presence in the US real estate market. The savvy agent should learn how to adapt to their ways — even if it feels a little bit unnatural
by Lillian Dickerson Jul 27
'Are we in another housing bubble?': Home price growth hits new high
Annual home price growth reached an all-time high of 18% in May, according to the Federal Housing Finance Agency's latest home price index report
by Marian McPherson Jul 28
3 ways agents can help today's savvy, educated buyers and sellers
Online resources can give buyers and sellers an advantage when it comes to accessing information on the market and current listings. But nothing can replace the expertise and knowledge of an experienced agent
by James Harris AND David Parnes Jul 29
Huge number of homeowners willing to consider an iBuyer: Poll
82% of homeowners in 1000watt survey said they either were more likely to trust information from Zillow than from a real estate agent or to trust them about the same
by Andrea V. Brambila Jul 28
Casper co-founder pays $500K over asking for Brooklyn townhouse
Mattress company co-founder Luke Sherwin and his wife, celebrated chef Clare De Boer, paid $5.25M in cash for the home in Brooklyn's family-friendly Park Slope neighborhood
11 shipping containers were used to build this eco-friendly home
RE/MAX agent Louise James told Inman the recycled, eco-friendly home, which hit the market for $2M, will only grow in popularity as efforts to conserve energy gain steam
HomeTagz helps listing agents tell the whole story: Tech Review
What gives HomeTagz its character is its dynamic in-image content, visual metadata that empowers property photography to tell as well as show
by Craig C. Rowe Oct 21
Hippo debuts inspection insurance to cover homes' structural issues
The product functions similarly to a home warranty, except that it covers structural items such as roofs and foundations, Hippo Chief Growth Officer Daniel Blanaru told Inman
by Jim Dalrymple II Jul 29
Pending home sales fall further than expected in June
Pending home sales dropped 1.9% in June, and 1.9% year over year to an index of 112.8, according to the National Association of Realtors' Pending Home Sales Index
by Lillian Dickerson Jul 29
Dallas 'mansion' with no bedrooms, windows mocked on social media
While the house appears to be a typical mansion, the inside drew attention on social media for its bunker-like layout: 'That's where they brought Jason Bourne during his flashbacks'
Homes listed in the MLS sell faster and for nearly 17% more: Study
Bright MLS looked at 442,829 home sales across its 6-state Mid-Atlantic footprint that sold over a 24-month period
by Andrea V. Brambila Jul 30
Renting vs. buying: Here are some points to ponder 
Given current market conditions, there really are no bargains, so it comes down to what a given individual wants — financially and personally. Here's what to consider in the buying vs. renting debate
by Michael Zaransky Aug 3
Bidding wars are cooling off: How to prepare for a shift
What happens when the market starts to tilt in buyers' favor? Here's what agents need to be thinking through, preparing for and learning about to better serve their future clients
by Cara Ameer Aug 3
When sellers use hidden cameras, sometimes their agent is the target
For reasons ranging from safety during showings to snooping on their own agents, homesellers dish on why they do or don't use hidden cameras
by Daniel Houston Aug 3
$27.5M home is the priciest listing on Manhattan's Upper West Side
David and Dana Luttway bought the townhouse in 2015 and undertook five-year gut renovation
Emilio and Gloria Estefan sell Miami mansion for $35M
The Estefans bought the house in 1993 for $1.84 million and listed it twice before
End the year strong: 5 smart ways to spend your marketing dollars
August is a terrific month to set yourself up for the rest of the year. Take advantage of it by using these tactics and effectively spending your marketing dollars. Here's how
by Bernice Ross Aug 4
Lazy homesellers are skipping repairs and cashing out — for now
Thanks to high demand and low supply, sellers don't have to do much to their homes to attract buyers — and often don't. But that could change, real estate agents told Inman
by Libertina Brandt Aug 5
Penthouse of celebrity-packed 'Jenga Building' sells for $50M
The musician Frank Ocean and actor Keegan-Michael Key are among the Lower Manhattan building's well-known residents
Pamela Anderson leaves Malibu for Canada, sells mansion for $11.8M
The 'Baywatch' actress owned the house since 2000 when she bought the property for $1.8 million
From slideshows to high-end films: 7 listing video tools that win buyers' attention
Every Facebook ad, email campaign and landing page you create is a chapter in your listing's story, and video is likely going to be the one buyers flip to first. Here are the tools you need
by Craig C. Rowe Aug 7
California's scorching-hot housing market expected to stay 'incredibly competitive'
California Association of Realtors blames lack of supply for 'terrible consequences' on quality of life for potential buyers
Turn up the curb appeal: 11 ideas for getting your listing sold
A well-maintained landscape and attractive exterior are key to capturing a potential buyer's attention right from the start. Here are a few ways to boost your listing's curb appeal and make a stellar first impression
by Antoinette Fargo Aug 9
https://www.inman.com/2017/12/26/housing-shortage-softening-buyer-demand-in-major-us-metros/
Real estate employment numbers continued to rise in early July, but some segments of the industry grew faster than others
by Daniel Houston Aug 6
What agents need to know about luxury laundry rooms
A well-designed, organized and cheerful laundry room or "clothing care center," no matter where it's located in a home, is definitely a fantastic selling point. Here are a few features agents should learn about
by Gerard Splendore Aug 9
How to reach stalled homebuyers
Whether they’re ready to spend their quarantine savings or are restarting an abandoned home search, here’s how to talk to these eager buyers
by Christy Murdock Aug 10
Home prices show signs of leveling off for first time in months
After five consecutive months of record home prices, the market appears to be plateauing, according to several key indicators
by Daniel Houston Aug 9
Underwater homeowners gain breathing room as prices climb
Fewer properties are considered seriously underwater now that rising home prices have put homeowners with mortgages in a better position
by Daniel Houston Aug 9
8 cutting-edge listing tech tools you should get to know
Real estate data is an ecosystem, a cyclical, self-replicating entity connecting every transaction, and here are a few of the companies helping to forge this new reality
by Craig C. Rowe Aug 15
Spec home sells for record-breaking $30M in celebrity-packed Calabasas
The mansion from real estate developer Michael Palumbo clocks in as the most expensive sale in the San Fernando Valley to date
How inflation has impacted this broker
Opinion
Inflation can have a deep and lasting impact on housing and the larger economy. Here, one broker steps back to recount what it was like during the 1970s inflation and what's different now
by Gretchen Rosenberg Aug 12
Are real estate commissions going down? Not so much
Opinion
If home prices are at an all-time high, how can we say that commissions are going down? Here's what agents might not be noticing when it comes to their commission
by Teresa Boardman Aug 12
3 simple tactics for getting your luxury waterfront listing sold
Selling a luxury house that overlooks the water can be lucrative, if you know how to do it right. Here are a few tried-and-true tips to help you promote the benefits of living in a waterfront residence
by Larry Alton Aug 12
Half of homes sold over list price in July: Study
But the latest numbers, provided by OJO Labs, do hint at possible improvements in the ongoing inventory shortage
by Jim Dalrymple II Aug 12
A monument to spite, Boston’s ‘Skinny House’ hits market at $1.2M
For the right buyer, the almost impossibly narrow building offers a piece of Boston history and a surprising 1,165 square feet of space
by Daniel Houston Aug 13
Stop presenting and start conversing: the art of the listing conversation
Take your communication skills to the next level when you stop talking at sellers and start talking with them
by Darryl Davis Aug 16
How to strengthen your negotiation chops
Sharpening your negotiation skills will ensure you are equipped to represent clients and provide the best possible service. And just like anything else, you'll need constant practice. Here are a few tips to help you
by Santiago Arana Aug 16
The US is getting more diverse — and moving to the West
Shifts in demographics and geographies will reshape how Americans think of housing, new data from the US Census Bureau shows
by Jim Dalrymple II Aug 16
Pulse: Readers share how to make listings stand out in 2021
From virtual staging to 3D tours, agents today have a lot of tools and services at their disposal to really make a listing shine. Here's what our readers are using today
by Inman Aug 17
10 must-do sale preparation tasks — regardless of market
Opinion
Buyers are stretching their budgets more than ever, and they want the best their money can buy. If sellers want to capitalize on their homesale, they’ll have to put in the work. Here are 10 seller must-do’s and why they matter to buyers
by Cara Ameer Aug 17
Builder confidence drops to lowest level in more than a year
Nationwide builder sentiment fell by 5 points to 75 in August, according to the National Association of Home Builders/Wells Fargo Housing Market Index
Summer housing slowdown brings bidding wars back to earth
Competition eased throughout the nation for Redfin agents, who reported only 60% of their offers were part of a bidding war in July
by Daniel Houston Aug 17
Compass nears profitability, outperforms competition: Mike DelPrete
The hot real estate market has fueled strong growth across the industry. Compass' growth is noteworthy, and it demonstrates that though the industry moves slowly, some players move faster than others
by Mike DelPrete Aug 18
Agents in 9 new markets eligible to become Knock-Certified
A Knock mortgage is priced competitively, and agents and their clients have the benefit of working through a digital, two-way transaction solution
by Craig C. Rowe Aug 19
Reali raises $250M in equity and debt financing
The company has flat-fee and cash-offer programs for both buyers and sellers, and it has now raked in more than $300 million in total funding since its founding
by Jim Dalrymple II Aug 18
'Dire days lie ahead': The impact of COVID-19 and wildfires on housing
Opinion
The recent onslaught of wildfires and accompanying smoke blanketing many states are combining with the pandemic with deadly results. It is not just personal health that is being affected — there are significant implications for real estate as well
by Carl Medford Aug 19
Court calls Top Agent Network 'anticompetitive,' tosses NAR suit
Judge voiced concerns that the Clear Cooperation Policy could have anticompetitive effects but suggested TAN was the wrong plaintiff to bring suit
by Andrea V. Brambila Aug 18
Mortgage lenders deal more purchase loans amid fewer refis
The latest numbers from Attom Data Solutions show that mortgage lenders issued more purchase loans in the second quarter of the year but lost ground on the refinancing side
by Daniel Houston Aug 18
Knight and day: How a lingering listing got a second shot with armor
After a Washington home lingered on the market for more than 200 days, Realtor Jonas Elber staged a photo shoot that included a knight wearing 100 pounds of steel armor
How to bring sellers back to reality as the market cools
After a year of booming home price growth and bidding wars, the market is slowing down. 2 leading brokers share how to help sellers deal with the shift
by Marian McPherson Aug 24
How a people-centric mindset helped 2 teams top their markets
Top teams in Florida and California got there by picking the right agents and helping them grow, their leaders said at Connect Now
by Daniel Houston Aug 24
Pulse: Readers share their top listing faux pas
This week, our readers share a couple of listing mistakes and bad habits that can hamper a property's ability to sell. Are you guilty of any of them?
by Inman Aug 24
HomeLight brings its cash-offer and trade-in offerings to Colorado
Starting this week, buyers and sellers across Colorado can use HomeLight's two newest services. Dedicated staff will be in Denver
by Marian McPherson Aug 24
Sidestep client conflict: 17 tips for managing expectations
Opinion
The recent extreme sellers market has created equally extreme client expectations. These fundamental steps (and tips for every part of the process) allow you to manage those expectations effectively and win the approval of your most demanding clients
by Carl Medford Aug 25
America's hottest neighborhoods: Milwaukee's Northpoint community
For higher-end buyers, this lakeside neighborhood boasts unparalleled access to both the shoreline and Milwaukee city life
by Daniel Houston Sep 7
Gary Keller: 'There’s going to be a price correction'
Gary Keller said Tuesday at his company's Mega Camp conference that when home prices grow too much, a correction could be waiting in the wings
by Jim Dalrymple II Aug 25
Pulse: What are the biggest listing cliches?
When it comes to listing descriptions, some agents just miss the mark. This week, we're asking you to share the most cliched, worn-out phrases that you've been seeing in listing copy. What makes you cringe?
by Inman Aug 25
Columbia, South Carolina Downtown Skyline with Highway
The move is part of the iBuyer's continued expansion efforts as it prepares to go public later this quarter, a spokesperson said
by Daniel Houston Aug 24
How to choose the right virtual tour provider for you
If you haven't pivoted to offer virtual tours to your clients, what are you waiting for? Virtual tours are becoming industry standard, and they're not going away anytime soon. Here are 7 providers to choose from and what they bring to the table
by Georg Chmiel Aug 27
Investors will lead home sales for foreseeable future: Study
John Burns Real Estate Consulting's new Resale Housing Market Index report reveals how buyers are struggling to beat investors in a frenzied market
by Marian McPherson Aug 25
Why fewer Home Depot shoppers isn't a bad sign for housing
Opinion
As the home improvement retailer's earnings report revealed, there are fewer Home Depot shoppers now than when the pandemic first began. However, that shouldn't necessarily spark concern about the housing market
by Bret Weinstein Aug 27
Interactive: Half of new home builds now sell for more than $400K
Prices under $200K have nearly disappeared from the market for newly constructed homes, according to new data
by Daniel Houston Aug 25
Keller Williams leader: Diversity is good for business
Julia Lashay Israel argued during the Keller Williams Mega Camp event that the future will be more diverse and that agents should embrace it
by Jim Dalrymple II Aug 25
Extreme seller's market shows more signs of leveling off: Redfin
The typical home price has been holding roughly steady for weeks as inventory continues its slow path to recovery
by Daniel Houston Aug 26
How to prepare buyers for the brutal seller's market
A group of Keller Williams panelists argued that it's all about communication and managing expectations
by Jim Dalrymple II Aug 26
Opendoor launches self-guided virtual walk-throughs for sellers
Homesellers using Opendoor can now complete their interior home inspection through uploaded videos and photos, according to a company announcement on Tuesday
by Marian McPherson Aug 26
Pulse: The biggest listing cliches today
What cliches in listing copy make you cringe and shake your head? Our readers share the most common stock phrases agents are using (but should probably stop) to entice buyers
by Inman Aug 31
Realtor.com taps senior VP to head product team
The real estate website has promoted Leslie Jordan to its chief product officer position, where she will oversee product strategy and design
by Daniel Houston Aug 30
Zillow releases e-book to help kids with stress of moving
The book follows a young girl named Iris, as she goes through a move alongside her parents and friends. Sale proceeds will go to Covenant House, a nonprofit that helps homeless youth
by Lillian Dickerson Aug 31
Redfin extends iBuyer service into select areas in Atlanta, Nashville
With these latest moves, the Seattle-based brokerage is now offering instant cash offers to sellers in 27 markets throughout the country
by Daniel Houston Sep 1
Sellers putting faith in their Zestimate? 4 steps for getting real on price
Here’s the proven four-step plan Carl Medford’s team uses at listing appointments to help bring sellers back to reality and win the listing
by Carl Medford Sep 2
Homeowners are staying in place longer. What's it mean for agents?
By 2037, the median homeownership tenure will nearly double from 8 years to 15 years. Here's what 11 ERA broker-owners are doing to thrive through the market shift
by Marian McPherson Sep 2
5 top agents share how they're preparing for fall success
Using rent-to-own platforms, helping buyers secure a home, doubling down on your niche market — 5 agents share how to make this fall your best yet
by Marian McPherson Sep 8
Home inventory healthier in cities than suburbs, where buyers spar
Suburbs have made up a growing share of Zillow's top areas by views per listing — a product of the pandemic's effect on inventory, according to a new analysis by the search portal
by Daniel Houston Sep 3
99 more blog ideas — for sellers
Here are 99 ideas for blog topics that can reach real estate sellers. These content ideas are useful for all online mediums — don't limit yourself to blog posts
by Jay Thompson Sep 8
Offerpad stock surges on second day of trading as iBuyers see gains
The iBuyer's stock spiked 27% on Tuesday before settling back down to $10 per share as investors continued to show interest in companies that make direct cash offers for homes
by Daniel Houston Sep 8
Bowling alleys? Glam rooms? 6 luxury amenities buyers want now
From state-of-the-art gyms to custom salons and high-end sports courts, today’s luxury buyers are seeking more than just the finest fixtures and finishes — they want a resort-style destination to escape to
by James Harris AND David Parnes Sep 9
Coldwell Banker launches partnership with Supreme Auctions
Coldwell Banker has partnered with Supreme Auctions to help agents sell luxury properties and learn the ins and outs of the auction space with a free course
by Marian McPherson Sep 10
Freshening up a listing? 14 ways to boost a home’s buyer appeal
Details matter, especially with how much buyers are shelling out for their dream homes. Here are some must-do prep tasks sellers should do before listing
by Cara Ameer Sep 14
These are the most family-friendly suburbs in the US
While not cheap, the suburbs chosen by realtor.com are best-fitted for families with kids
Bidding wars reach lowest level since August 2020: Redfin
Thanks to the reemergence of seasonal market patterns, bidding wars have slowed to their lowest level in over a year, according to Redfin's latest market report released on Tuesday
by Marian McPherson Sep 14
'Coming Soon is a hot mess': Here's why it needs to change
Opinion
Although it was originally designed to help consumers, 'Coming Soon' has now become a fragmented and ill-defined status used to attract buyers with the false promise of an oasis of hidden home supply. Can it be reformed, or should it be retired?
by Matt Fuller Sep 16
It looks like the US is headed for a 2nd wave of homeowner reshuffling
A large share of employees want to work remotely, but some say their employers' lack of guidance on this policy is delaying big decisions
by Daniel Houston Sep 15
Profit margins drop on fixer-uppers as flip sales ramp back up
Fix-and-flip investors have seen their lowest profit margins in a decade, with the typical return falling to 34 percent
by Daniel Houston Sep 15
Inman Handbook on Homesnap
Like many online platforms, the past year has been a time of innovation and development for Homesnap. Find out how to put these new features to work for your business and what the company is rolling out later this month
by Christy Murdock Sep 20
Fewer homes sell in August than last year, a first since pandemic boom
Home sales declined in August on a seasonally adjusted basis, settling in 6% lower than the same time last year, according to new data from Redfin released Thursday
by Daniel Houston Sep 16
Home sales should stay strong this fall: MoxiWorks report
The tech startup's data suggests that, thanks to the pandemic and low interest rates, home sales will see less of a seasonal drop off this fall than they have in prior years
by Jim Dalrymple II Sep 16
America's hottest neighborhoods: Oregon's Old Bend district
With plenty of cash and high incomes, young professionals from bustling metros have made a big imprint on the sleepy ski town of Bend, Oregon
by Daniel Houston Oct 4
Instashowing spends investment on buyer tour, offer submission tools
The software that rolled out on the heels of Zillow's ShowingTime deal added features for buyer tours and submitting offers, and it launched single sign-on for MLS accounts
by Craig C. Rowe Sep 21
Knock now in 65 markets after expansion into Portland, Oregon
Knock has expanded into Portland as well as 5 other metros in Oregon and Washington
by Libertina Brandt Sep 20
How this new agent sold her first $15.5M home at the height of COVID
It takes unwavering confidence, social-media savviness and superior relationship-building skills to navigate (and successfully complete) one of the highest recorded sales in the state — especially as a new agent. Here's how Siena Dorsey of The Agency did it
by Siena Dorsey Sep 21
Got your first celebrity client? 6 tips for making an impression
Helping celebrity clients find their dream homes can be tricky. What's the right approach? How can you impress? Who's the VIP in the entourage? Here are a few tips for real estate agents to make an impression and ensure repeat business
by Jason D. Greene Sep 21
Fall housing outlook: Cooling prices, tighter inventory, less competition
As the weather cools, so too will competition and housing prices, experts told Inman for its 2021 Fall Housing Market Outlook. Still, agents can expect inventory to remain tight
by Lillian Dickerson Sep 22
Offerpad launches Kansas City, St. Louis markets in ongoing expansion
The iBuyer's two new metros were the first since the company went public earlier this month; Columbus, Ohio, is next on the list
by Daniel Houston Sep 20
Corcoran Group expands planning and design consultancy service
The architects, urban planners and interior designers of Corcoran preDev, the brokerage's planning and design consultancy branch, are now available to share their expertise with the Corcoran Affiliate Network
by Libertina Brandt Sep 21
Struggling homeowners may evade foreclosure thanks to surging prices
Only 1 in 20 homes that hit the market next year will be foreclosed properties, according to a survey of real estate experts and economists
by Daniel Houston Sep 21
4 tips for hooking buyers with your listing video
There are so many tools and strategies agents can take advantage of when it comes to listing videos. 'Million Dollar Listing Los Angeles' stars David Parnes and James Harris share their top tips to help you reach new audiences, get the word out to more buyers and find a new owner for your listing
by David Parnes AND James Harris Sep 23
Existing-home sales take a U-turn following 2 straight months of gains
Existing-home sales declined 2% between July and August to a seasonally adjusted annual rate of 5.88M, with all geographical regions in the US seeing monthly and annual declines
by Lillian Dickerson Sep 22
Interest in second homes remains down for third consecutive month
Many buyers are still considering second-home purchases, but the number was down from last year's blistering levels, according to a report from Redfin on Wednesday
by Daniel Houston Sep 22
RealScout launches its largest buyer graph yet in LA
24 brokerages have partnered to launch the Buyer Graph, which hosts real-time anonymized buyer data and habits, and climate risk data.
by Marian McPherson Sep 23
Low mortgage rates keep home costs in an acceptable range
Ownership costs for the median home remain within a normal range but are nearing the point where lenders might start to balk
by Daniel Houston Sep 22
The next class of luxury homesellers is younger than you might think
In 2020, nearly half of homesellers were baby boomers or part of the silent generation, but through the next year, a whopping 80% of luxury sellers will be millennials and Gen Xers
by Lillian Dickerson Sep 23
The Evergrande crisis: Everything real estate agents need to know
One of China's largest property developers is in dire financial straits and the world is watching. What does it mean for the US housing market, real estate agents and economy?
by Daniel Houston Sep 23
How to get more listings in 2021
We’ve tapped into the top advice from Inman contributors to bring you this guide to getting the deal — from finding listings and getting your foot in the door for appointments to perfecting your pitch and winning the listing
by Dani Vanderboegh Sep 24
Homebuilders primed for big year of earnings. Here's the stocks to watch
Anticipating a high demand for homes, a research team at JPMorgan Chase is bullish on several real-estate stocks and investment trusts, according to a new analysis
by Daniel Houston Sep 24
SparkOffer's open-bid model helps listing agents market homes: Review
Opinion
This platform benefits agents with unique luxury listings, investment properties, land and other real estate that doesn't get a lot of attention on the local MLS
by Craig C. Rowe Sep 24
What real estate agents need to know about dog spas 
At-home pet spas and showers are now a unique (and sought-after) selling point of newer and remodeled properties. Knowing and understanding these trends can help agents stand out to potential clients
by Gerard Splendore Sep 24
Berkshire Hathaway franchise network adds Tennessee brokerage
Tennessee's Lakeside Real Estate Group will do business under the Berkshire Hathaway HomeServices brand, the franchise network announced
by Daniel Houston Sep 27
5 ways to bring a stale listing back to life — without a price reduction
Listing not getting enough traction? Well, the good news is that there's a buyer out there for every home. Sometimes, all you need to do is freshen up the photography, copy and marketing. Here are a few tips to consider
by Santiago Arana Sep 28
Ideal Agent forges partnership with mortgage, title advisory consultants
Partnering with Incenter allows Ideal Agent customers a more streamlined process for finding and leveraging professional service providers when buying and selling a home
by Craig C. Rowe Sep 28
US home price growth tallies biggest gain in a generation
Annual price growth soared 19.7% in July, extending a 14-month streak of increases while marking the highest rate of growth since Case-Shiller began recording the data in 1987
Pending home sales beat projections following 2 months of declines: NAR
Pending home sales finally saw some positive growth in August, following two consecutive months of declines in June and July, the National Association of Realtors reported
by Lillian Dickerson Sep 29
Are sellers getting greedy? Asking prices surge to new record
The median asking price of newly listed homes for sale surged 12% year over year to a record high of $361,250, according to a Redfin report
by Lillian Dickerson Sep 29
Why REX pays buyer agents and uses MLSs — sometimes
REX's general counsel Michael Toth says the discount brokerage pays buyer agents in at least 40% of its list-side transactions
With wildfires on rise, these 5 states bear more risk than California
A new report from CoreLogic finds that the typical home in Wyoming is nearly 3 times as likely to go up in flames as one in California
by Daniel Houston Sep 30
Redfin brings cash offer service to 2 largest markets in North Carolina
The Seattle-based brokerage has launched its iBuyer service in Charlotte and Raleigh
by Daniel Houston Sep 30
Showingly proves itself a comprehensive tool for showing property: Tech review
Companies seeking to organize and track consumer interest in their listings could realize benefits in using this app, as could MLSs seeking an alternative software in this category to offer members
by Craig C. Rowe Oct 1
A mansion so nice, she sold it twice: Cindy Ambuehl on a $25M deal
Luxury agent Cindy Ambuehl told Inman how she closed the sale of a $25 million mansion overlooking the Riviera Country Club in Los Angeles
by Daniel Houston Oct 8
Hundreds of public figures escaped taxes through real estate: Report
A new trove of documents details how the wealthy and well-connected have used shell companies to conceal real estate transactions
by Daniel Houston Oct 5
With launch of YourHomeHub, MooveGuru offers agents franchise opportunities
In a first, MooveGuru is selling proptech franchises by offering the real estate industry an opportunity to invest in YourHomeHub locations
by Craig C. Rowe Oct 8
Offerpad launches in 106 central Ohio cities, including Columbus
The publicly traded iBuyer has launched its services in the Columbus metro area, bringing its number of markets to 21
by Daniel Houston Oct 5
How agent McKenzie Ryan sold a $2.5M NYC condo over FaceTime
The Compass agent shares why high-end sales done completely over video are here to stay, especially in a fast-paced market like New York
Is HomeSmart's tech worth the switch? A look at its client-first app: Tech Review
Opinion
The team at HomeSmart makes it a priority to stay on top of what the HomeSnaps and Zillows of the world are up to, as should any savvy proptech team trying to know what consumers are looking for
by Craig C. Rowe Nov 12
Give clients a standout experience! 5 customer service must-do's
Providing outstanding customer service that helps create memorable experiences for your clients is absolutely paramount in our industry. Here's how you can ensure a positive and value-driven buying and selling experience
Redfin partners with home security company to expand self-led tours
Thanks to a new partnership with ADT, homesellers listing vacant homes with Redfin in 22 markets have access to 24/7 home monitoring at no additional cost
by Marian McPherson Oct 7
Blimp drives deal communication, compensates for data: Tech review
Opinion
Imagine if Facebook compensated users for every like, image post or ad campaign they started. That's the idea behind Blimp's approach to bettering the industry
by Craig C. Rowe Oct 8
16 luxury buying and selling trends you can't ignore
The way we live, work and play has significantly changed over the past year or so, and these shifts will continue to drive luxury consumer behavior as far as how and where they choose to live. Here are a few trends you need to be ready for
by Cara Ameer Oct 8
3 moments that made Side CEO Guy Gal
Gal's billion-dollar company has its origins in its co-founder's own experiences — both good and bad — buying real estate
by Jim Dalrymple II Oct 19
'OK Boomer': Older homebuyers make gains as millennials struggle
Baby boomers made gains over first-time homebuyers in the decade before the pandemic, growing to 24% of recent home purchases in 2019, according to a new analysis from Zillow
by Daniel Houston Oct 14
As list prices continue to soar, not all homebuyers are willing to play ball
Homesellers have been pushing list prices to new heights, but a report released Thursday by OJO Labs indicates buyers aren't as eager to shell out for the pricier pads
by Daniel Houston Oct 15
America's hottest neighborhoods: Blackstone District in Omaha, NE
Omaha, Nebraska, has risen to the top of up-and-coming market lists due to its affordability. But Omahans — especially those in the Blackstone District — know it has more to offer than cheap housing
by Marian McPherson Nov 8
Abortion policies are a dealbreaker for 27% of movers: Redfin
Americans are taking a second look at state laws when choosing where to relocate, a new Redfin study released Monday revealed
by Marian McPherson Oct 18
8 ways to get the most (leads) out of your next open house
Like with everything in life, the more you put into an open house, the more you get out of it. If you're not putting in time and energy into properly preparing for your open house, you're missing out on an enormous opportunity. Here's what you need to consider
by Danny Brown Oct 19
Agent bares all in full-frontal NSFW listing photos
'I wish I could say that I had an epiphany like a parting of the Red Sea moment but I just thought it'd be funny,' agent David Ferrugio told Inman
3 reasons your clients should transact now
Spiraling home values, soaring inflation and increased interest rates mean less buying power for all consumers. In other words, the house they can afford today may be out of reach tomorrow. Here’s what your clients need to know
by Bernice Ross Oct 19
Outlook improves for home sales through end of 2021, beyond: Zillow
Strong numbers of pending home sales and applications for purchase loans have pushed up sales forecasts through the end of the year
by Daniel Houston Oct 20
Home sales on track for one of the strongest years in real estate history
A strong fall and winter season should mean 2021 will wrap up with nearly 7M in sales, making it one of the strongest sales years in history, according to a new MoxiWorks analysis
by Jim Dalrymple II Oct 21
Existing-home sales rebound in September after August dip: NAR
Existing-home sales made a rebound in September following a dip in sales in August, NAR reported. All 4 major US regions saw an increase in sales from the previous month
by Lillian Dickerson Oct 21
Dream home? Freddy Krueger's 'Nightmare on Elm Street' haunt hits market
The Los Angeles home, whose now-iconic facade was featured in the 1984 horror flick, is on the market through Halloween
by Daniel Houston Oct 21
Photo by Kelly Sikkema on Unsplash
Agents and brokers can now use the natural language processing feature to personalize listing marketing
by Craig C. Rowe Oct 25
Consumer watchdog: The real estate industry regulates itself
A report from the Consumer Federation of America found that the vast majority of seats on state real estate commissions are held by industry members and not one is held by a consumer or housing advocate
by Andrea V. Brambila Oct 21
Inside Real Estate targets client retention with CORE Home launch
'We’re stepping forward arm-in-arm with our broker partners to provide what the industry needs next,' Inside Real Estate CEO Joe Skousen told Inman
by Craig C. Rowe Oct 25
NAR president to DOJ: Step up and honor the agreement
Opinion
In response to the Department of Justice hitting back against a petition from the National Association of Realtors, NAR president Charlie Oppler urged the DOJ to honor their agreement, calling for fair markets, fair housing and a fair chance for small businesses
by Charlie Oppler Oct 22
Wealth, taxes and politics: The Las Vegas housing market's wild ride
Home values in the gambler's paradise recently eclipsed records from the 2006 housing bubble. As Inman Connect Las Vegas kicks into gear, agents describe a remarkable run
by Daniel Houston Oct 25
Instashowing launches offer management tool InstaOffers
InstaOffers helps reduce the confusion of multiple offer submission channels that stems from the industry having no single standard for accepting and considering offers
by Craig C. Rowe Oct 25
How pocket listings cast aside minority homebuyers
5 housing experts explain how pocket listings impact the struggle for equity and inclusion in US housing stock, creating de facto segregation
by Marian McPherson Nov 2
Zillow's iBuyer misstep will soon be 'a distant memory': Mike DelPrete
Opinion
Within the context of long-term industry disruption, Zillow's loss may simply be an embarrassing detour on its inexorable march to transform real estate
by Mike DelPrete Oct 25
US home price growth continued to sizzle in August: Case-Shiller
The S&P/Case-Shiller US National Home Price Index remained virtually unchanged since July, when gains rose 19.7% while continuing a 15-month streak of upward growth
New home sales beat expectations as prices climb to historic record
Sales of new single-family homes notched a seasonally adjusted annual rate of 800,000 in September 2021, while the median sales price hit a new record of $408,800
by Lillian Dickerson Oct 26
Why tough conversations with buyers can't wait
Luxury agents Dee Dee Guggenheim Howes and Tyler Whitman discuss why sharing bad news with buyers needs to happen as soon as possible
by Andrea V. Brambila Oct 26
Yes, the housing market will cool in 2022 — here’s why
One of the primary reasons for a turndown, according to Ivy Zelman, who spoke at Inman Connect Las Vegas, is the current situation's lack of sustainability
China considers something new — mandating a national property tax
The nation remains one of the few world powers without widespread taxes on real estate values — but that could soon change
by Daniel Houston Oct 27
Brad Inman challenges agents to embrace the future: 'This is your time'
Inman founder Brad Inman shares how venture capitalists and tech giants have changed the industry and what agents can do to stay relevant in the future
by Marian McPherson Oct 27
Here's how to put your client communication on autopilot
If you’re looking to scale your business without sacrificing your communication with clients, start shooting videos that explain the next steps in their process. Not only will these videos help you as an agent, your clients will be better served as well
by Jimmy Burgess Oct 28
Reaching disadvantaged buyers requires rethinking the incentives
Cyril Berdugo of Landis Technologies and Charles Myslinsky of OJO Labs discussed how tech companies can reach disadvantaged homebuyers and make money in the process
by Daniel Houston Oct 28
Why Greg Schwartz left 'the portal war' for the mortgage industry
Tomo co-founder and CEO Greg Schwartz shares what's wrong with the mortgage industry and how tech can revolutionize the consumer experience
by Marian McPherson Oct 28
Move CEO David Doctorow pushes back on anti-portal rhetoric
The top executive at realtor.com's parent company said agents remain essential customers for listing portals, even as companies offer services to buyers and sellers
by Daniel Houston Oct 28
Tech takeaways from Inman Connect: Mortgage's evolution, betting on iBuyers and more
Technology themes at Connect were dominated by a new wave of mortgage providers changing the way buyers enter homebuying, brokers' mixed agreement on how to deliver technology to agents and how iBuying is opening new ways to advise clients
by Craig C. Rowe Nov 2
On a budget? 35 dollar store finds to spruce up your listing
Inflation is a growing concern for many Americans. These affordable but attractive dollar store finds can help agents get a home showing-ready on a budget
All gas, no brakes: Knock speeds into Detroit en route to 75 markets
At Inman Connect Las Vegas, Knock revealed a new slogan, 'In agents we trust'
by Craig C. Rowe Nov 4
7 up-and-coming tech companies real estate pros should know
At Inman Connect Las Vegas, a group of innovative technology change makers hawked their wares to a tech-savvy audience
by Craig C. Rowe Nov 4
No, BlackRock isn't buying up all of Zillow's homes
Zillow's ill-fated iBuying venture drew detractors online before the program collapsed. But as the company races to unload 18,000 homes, were they right about where it's headed?
by Daniel Houston Nov 5
Get top dollar fast: 10 things sellers need from their agents now
Opinion
As we transition out of an intense seller's market, agents need to dust off the fundamentals and adapt them to the local market, property types and sellers to give their clients the back-to-basics guidance they need right now
by Cara Ameer Nov 6
Home sales seen as immune from economic pessimism
Increasingly negative consumer sentiment not seen as immediate threat to home sales, as homebuyer demand continues to outpace available listings
by Matt Carter Nov 8
America’s priciest enclaves: The big risers and fallers in 2021
The most exclusive communities in the US got even tougher to buy into in 2021, as home prices soared in the nation's priciest ZIP codes, according to data firm PropertyShark
by Daniel Houston Nov 9
How to price properties in a wildly fluctuating market
Opinion
As we move into 2022, many parts of the country will be experiencing mixed markets where prices may be appreciating in one price range and declining in another. Here's how to keep up with your local market and help your clients make the best decision possible
by Bernice Ross Nov 9
Zillow offloads 2,000 homes to New York City investment firm: Report
Pretium Partners has agreed to buy some of Zillow's homes as the listings portal exits the iBuyer business, The Wall Street Journal reports
by Daniel Houston Nov 10
Level up your business by selling to real estate's biggest investors
By leveraging your holdings, you’ll be able to break into a larger pool of investor resources and make a killing off of your existing investments — here's how
by Victoria Kennedy Nov 10
Unexpected repairs leave many homebuyers with regret: survey
1 in 3 homeowners in a recent HomeAdvisor survey say they regretted their purchase after paying for repairs left unfixed by the seller
by Daniel Houston Nov 10
Houston Association of Realtors debuts home showing platform
Starting Thursday, HAR's 45,000 members can schedule and manage home showings through ShowingSmart. A mobile app will be available early 2022
by Marian McPherson Nov 11
Clients may peek online, but 9 in 10 still turn to an agent: survey
A recent survey of thousands of buyers and sellers found they overwhelmingly work with agents, even as their attitudes have shifted
by Daniel Houston Nov 11
3 agents per home: Is Daytona Beach the canary in the coal mine?
In September, approximately 2,200 agents licensed in the Florida beachside community of 70,000 were vying for just 674 listings. Is this the fate in store for the rest of the country?
by Daniel Houston Nov 18
5 reasons to be optimistic about the 2022 housing market
At the National Association of Realtors' national conference on Friday, NAR Chief Economist Lawrence Yun shared promising insights about 2022
by Marian McPherson Nov 18
7 ways to market your new listing for FREE
Want to stand out from the competition and win the listing? To maximize the probability that you will get the listing, include these strategies in your marketing plan. The best part? They'll cost you absolutely nothing
by Bernice Ross Nov 16
How to make home sales less painful for your clients
Referrals come from clients who've had a good experience with you. And what's the secret sauce to a seamless homebuying or selling process? Having detailed, organized systems in place that guide your customers through it all, step by step
by Victoria Kennedy Nov 18
Compass lays out 2022 vision plan, unveils 'Find an Agent' platform
A supersized transaction management and referral platform, a new client dashboard and continued market expansion are all at the heart of Compass' mission to create 'clients for life'
by Marian McPherson Nov 16
NAR launches website to enlist Realtors in 'court of public opinion'
The National Association of Realtors' legal team says members can help the trade group fight its antitrust war while the association fends off the DOJ, REX and various commission lawsuits
by Andrea V. Brambila Nov 18
Ribbon jump-starts 2022 expansion push with 2 new markets
The homeownership startup has December and January launches planned for markets in Alabama and Virginia. The company plans to be in 25 states by the end of next year
by Marian McPherson Nov 19
Flyhomes Cash Offer now available in Idaho
Program is now available to real estate brokerages and their agents in 7 states through Flyhomes for Agents
by Matt Carter Nov 18
'Love letter' ban to see day in court as First Amendment comes into play
A first-in-the-nation Oregon law restricting love letters between buyers and sellers, set to begin in January, is being challenged in court by the conservative-leaning Pacific Legal Foundation
by Daniel Houston Nov 22
christmas tree in house
'Tis the season for selling! Here's why your reluctant clients should make the leap into the market before the holidays are over
by Darryl Davis Nov 29
Targeting Zillow again, CoStar's Homesnap unveils new showing tool
The company announced its latest management tool, which it bills as a direct competitor to the widely used ShowingTime product
by Daniel Houston Nov 23
Power Buyers: What to know about real estate’s buzziest new buyer tools
The innovation wave has hit the buy-side, with Power Buyers emerging as this year's buzziest business model. Here's everything you need to know to power up your clients' purchasing prowess
by Marian McPherson Nov 29
After brief dip, pending home sales bounce back stronger in October
The number of contract signings grew 7.5 percent from September to October, the National Association of Realtors reports
by Daniel Houston Nov 29
Zavvie leans into power buyers with marketplace update
Real estate startup zavvie has added 9 power buyers to its marketplace. Now zavvie users can compare cash offer and rent-to-own options in one place
by Marian McPherson Nov 29
As Omicron COVID variant spreads, real estate agents grin and bear it
Disease experts are racing to address the Omicron variant, but in real estate, few expect the new threat to be a game changer — even as it threatens to extend the holding pattern on life decisions
by Jim Dalrymple II Nov 30
Home price hikes persisted in Q3 as September signaled growth decline
Prices rose 4.2 percent in the third quarter of 2021 and were up 18.5 percent over the same time last year, according to the latest House Price Index by the Federal Housing Finance Agency
by Daniel Houston Nov 30
Key moves real estate investors should make before the end of 2021
Whatever your goals as an investor, now's the time to take stock and determine the best way to close out 2021 in order to position yourself for success in 2022. Here are some things to keep in mind
by Lillian Dickerson Nov 30
'Highly uniform' commissions designed to thwart competition: study
The Consumer Federation of America pushes for an end to the sharing of commissions between listing and buyer brokers to spur price competition
Zillow cancels 400 Zillow Offers contracts due to closing restraints
Hundreds of sellers awaiting new builds will have to sell their homes another way after Zillow canceled contracts for closings set for late 2022 through its defunct iBuyer, Zillow Offers
by Marian McPherson Nov 30
Next year to be a 'mixed bag' for real estate: realtor.com report
Recent inventory shortages may ease somewhat in 2022, but demand will probably still exceed supply and affordability will be challenging
by Jim Dalrymple II Dec 1
Despite rumors, new USC football coach seeks buyers for 2 mansions
Lincoln Riley, the newly announced University of Southern California head football coach, is seeking buyers for his two Oklahoma residences, contrary to rumors that said the school bought his homes as part of a hiring deal
by Daniel Houston Dec 1
That '70s home: Colorful carpet lines every room of Ohio house
The home, listed for sale at an asking price of $325,000, has garnered attention for a previous owner's unusual decor choices
by Daniel Houston Dec 1
675 Perugia Way Los Angeles, CA 90077
There's a lot more to marketing a listing than just putting it in the MLS — especially when it comes to luxury properties
by David Parnes AND James Harris Dec 9
Zillow close to unloading more than half of its iBuyer homes
Real estate giant also announces $750M stock buyback following the company's stock price tumble after Zillow Offers shutdown
What agents need to know about getting rid of household pests
Agents who are well-versed in the unpleasant — but very necessary — topic of pest and animal control can reassure both buyers and sellers and present them with helpful solutions. Plus, having that knowledge is also a quick way to gain their trust
by Gerard Splendore Dec 6
4 non-salesy excuses to call potential sellers
Most agents won't even bother with circle dialing because they have convinced themselves that it is not worth the effort. Which is exactly why you should jump in on the opportunity. Here are 4 reasons to pick up the phone now
by Tom Toole Dec 7
Mobile homes see values surge faster than single-family homes
For all the rapid price growth single-family homes have seen in the last year, an unexpected segment of the housing market has actually seen even faster price growth in recent years, according to a new report
Compass is sweeping down the plains with new Ranch Division
The brokerage launched on Tuesday its Ranch and Land Division, which will aid buyers and sellers looking to purchase farms, ranches and land
by Marian McPherson Dec 7
Half of younger Americans would take pay cuts for cheaper locations
A new report from Coldwell Banker indicates the so-called Great Resignation is impacting consumers' attitudes about housing
by Jim Dalrymple II Dec 7
Can't get the cat out of your listing? 5 tips for dealing with pet odors
Bad odor is one of the hardest challenges to overcome when selling a home. Find out how to get to the root of the problem and fix it once and for all
by Troy Palmquist Dec 9
The holiday gift guide real estate agents actually want you to shop
Struggling to come up with gift ideas for the real estate agent in your life? Inman has you covered
by Daniel Houston Dec 9
It's official: Inflation ramps up to fastest annual pace in 40 years
It's not just the housing market. The prices of US consumer goods have been rising faster than at any 12-month period since 1982, according to the Consumer Price Index released Friday
by Daniel Houston Dec 10
Instashowing partners with Rhode Island Association of Realtors
Initially launched as a solution to help listing agents better manage how they schedule and arrange home showings, the company has since evolved to address the multitude of agent needs on the front-end of the deal
by Craig C. Rowe Dec 16
Win the winter sales slowdown with these 5 cozy real estate listing tips
Sellers that highlight their home's coziest winter features can stand out in what is traditionally considered a slower time for sales, according to a new analysis from Zillow released Monday
by Daniel Houston Dec 13
2022 game plan: 20+ buyer and seller facts to inform your business
What's critical to buyers and sellers now, and what's changed over the past year? If you're in the throes of strategizing for next year, here are a few key demographics, trends and takeaways — plucked from NAR's 2021 buyer and seller research — broken down for brokers, teams and agents
by Christy Murdock Dec 15
Gary Gold: NAR's pocket listing policy is 'nonsensical, stupid'
Real estate's premier luxury agent argues that the Clear Cooperation Policy is 'authoritarian' and accomplishes the opposite of its stated intent in an exclusive interview with Inman
by Andrea V. Brambila Dec 17
2021 broke records for days on market, median price and more
A new report from Redfin describes 2021 as 'remarkable' and identifies numerous records that fell over the last 12 months
by Jim Dalrymple II Dec 13
DOJ, home prices and equality: Brad Inman talks real estate's future
Inman reporters Marian McPherson, Andrea Brambila and Jim Dalrymple discuss coverage of the biggest stories in real estate — and how those stories might chart the industry's path
by Daniel Houston Dec 14
Redfin calls on real estate websites to drop crime data
The company cited the real estate industry's history of redlining, as well as the potential to reinforce racial bias, as reasons to abandon crime data on search portals and other websites
by Jim Dalrymple II Dec 13
Knock partners with HomeSmart to roll out services in Baltimore
Baltimore puts Knock at 70 markets nationwide, up from 14 at the start of 2021. The tech-enabled, home loan solutions platform will offer its full gamut of products to the region's consumers
by Craig C. Rowe Dec 16
Redfin is right: Why crime data doesn’t equate to ‘safety’
Opinion
Redfin proclaiming that no real estate site should show neighborhood crime data is a pretty bold call to action. Here's why I agree with it — and why you should give strong consideration to not displaying those statistics on your websites
by Jay Thompson Dec 15
Home prices hit near-record high as inventory bottoms out
Redfin chief economist Daryl Fairweather says homebuyers are finding themselves 'priced out of homeownership'
by Andrea V. Brambila Dec 15
The luxury market in 2021: sky-high prices, scandals and acquisitions
The luxury housing market had a strong year in 2021, filled with big acquisitions, eye-popping deals and exciting new trends
by Lillian Dickerson Dec 17
'It's a hopeful sign': Builders forge ahead on new home starts
Builders kicked off construction on 129,400 new housing units in November — a half-percent increase on a month when starts typically decline, according to the US Census Bureau
by Daniel Houston Dec 16
HAR's ShowingSmart is the latest entry in the race to replace ShowingTime: Tech Review
Opinion
ShowingSmart is a software solution for scheduling showings and arranging buyer tours developed for members of the Houston Association of Realtors
by Craig C. Rowe Dec 17
RealScout closes 2021 with new Buyer Graph in Detroit
9 brokerages have partnered to launch the Buyer Graph, which hosts real-time anonymized buyer data and habits, and climate risk data
by Marian McPherson Dec 16
The 30 biggest luxury deals of 2021
Palm Beach, Florida, luxury real estate had a banner year, but New York City was a dark horse that came roaring back in 2021 with the second highest concentration of high-end deals
by Lillian Dickerson Oct 15
How to deftly deal with 5 common (but cruel) seller demands
Opinion
Just because it's a seller's market doesn't mean your clients should get whatever they want. If your sellers have a tendency to be overly demanding — and mean about it — here's some advice for bringing them back to reality
by Judy Graff Dec 20
Why the housing market won't burn quite as hot in 2022
The housing market will cool slightly in 2022, but will scorch as a multitude of buyers chase too few homes, according to economic experts who spoke with Inman
by Andrea V. Brambila Dec 30
For years, homeowners were staying put. Is that trend about to change?
Americans used to spend less time in their homes before selling. Then came the housing crash of 2008. But according to a pair of new surveys, the pandemic may be reversing that change
by Daniel Houston Dec 20
Opendoor vs. Zillow: Pricing is a 'competitive advantage for iBuyers'
Opinion
A comparison of Zillow Offers and Opendoor highlights the critical importance of pricing in iBuying. There's an understated elegance in the detail; it's not just buying low and selling high. But what makes for a successful pricing operation?
by Mike DelPrete Dec 20
Home inventory hits all-time low
Fewer homes were available in November than in any period on record, driving prices 15% higher than last year, Redfin reports
by Daniel Houston Dec 20
TopHap continues to better how the industry can use data
The blending of public and private data is now a part of every great proptech solution on the market. It can be molded to fit into any number of business use cases — so many, in fact, that using it to merely find names of possible buyers seems pedestrian
by Craig C. Rowe Dec 20
4 tips for working with relocation clients
Working with relocation clients boils down to the same thing that we, as agents, do best — building a strong relationship based on trust. Here are a few strategies to help your clients feel as comfortable as possible about their move
by Joel Lock Dec 22
Elderly, infirm and unemployed: How far should you go for listings?
In an inventory-deprived market, agents are often tempted to use aggressive tactics to score listings. One broker thinks such strategies should be avoided. But what do you think?
by Anthony Askowitz Dec 22
gift from santa
From buyers who tell the truth to agents who actually pick up the phone and sellers who understand the Zestimate is bunk, here's what Realtors would really love to see under the tree
by Carl Medford Dec 23
housing market
The median sales price, meanwhile, soared 13.9% year over year in November as inventory plunged 13.3%, according to data released Wednesday by the National Association of Realtors
by Lillian Dickerson Dec 22
News Quiz: Test your knowledge of real estate's biggest stories of 2021
Acquisitions, spats, implosions and brawls: As the year wraps up and real estate professionals wish for the best in 2022, test your knowledge of the biggest real estate stories of 2021
by Inman Dec 31
US home sales prices hit another all-time high, leaving buyers in the dust
A new report released Wednesday by Redfin painted a bleak picture for homebuyers already fatigued by a tough market
by Lillian Dickerson Dec 23
'For sale by owner' homes hit 40-year low. Is it even worth the effort?
Most homeowners who forego an agent are selling to someone they know, leaving a small group that fends for themselves on the open market, several new reports reveal
by Daniel Houston Dec 28
Near-record home price growth persists, but slowdown underway
Home prices were 19.1% higher in October than the same time last year — a near-historic rate, but slightly lower than recent months, according to the latest S&P CoreLogic Case-Shiller index
by Daniel Houston Dec 28
Home price growth in New England states slows to a crawl in October
Home prices have continued to rise quickly throughout the US, but price growth halted in October in the Northeast, according to the Federal Housing Finance Agency’s House Price Index
by Daniel Houston Dec 28
7 questions sellers will ask on listing appointments in 2022
Educating and empowering clients will lead sellers to being comfortable with making good decisions and hopefully generating some more inventory in this challenging market. Here are a few questions they'll most likely be asking you in 2022 — and how to expertly answer them
by Cara Ameer Jan 3
Pending home sales dip slightly following strong October
The pending sales of existing homes dipped down 2.2 percent in November, in line with the National Association of Realtors' prediction of a slowdown
by Ben Verde Dec 29
US home sale prices hit new all-time high as supply drops to record low
The median home sale price rose 14.6 percent from the previous year to a high of $361,171 during December, according to a new Redfin report
by Ben Verde Dec 30
To earn a FSBO home listing, don't just ask for their business
In a recent webinar, Charles Curry of Authorify offered tips for agents angling for those enticing but tricky 'for sale by owner' listings
by Daniel Houston Jan 3
Will Brad Inman's 2022 predictions come true? The Real Word weighs in
Opinion
This week, Bryon Lazine and Nicole White discuss Brad Inman's real estate predictions for the new year and the top 10 most expensive celebrity home sales of 2021
by Byron Lazine Jan 4
Oregon love letter ban now in full effect — at least for a month
Listing agents in Oregon now have to comply with a new ban on homebuyer love letters in the state. However, a lawsuit by the libertarian Pacific Legal Foundation seeks to undo it
by Daniel Houston Jan 4
Crypto billionaire closes 2021 with purchase of LA estate for $133M
Coinbase CEO Brian Armstrong is just the latest cryptocurrency billionaire to purchase a lavish home as currencies like Bitcoin continue to draw a following
by Daniel Houston Jan 4
Housing costs will be 'permanently higher' following pandemic: Study
As home prices normalize and rental prices rebound from the height of the pandemic, OJO Labs warns buyers and renters should prepare for a housing market with 'permanently higher' prices
by Marian McPherson Jan 6
One Sotheby's debuts new category: Real-life mansion with a metaverse twist
One Sotheby's International Realty is preparing to sell an entirely virtual metaverse mansion, but it comes with a curveball: an 11,000-square-foot, brick-and-mortar doppelgänger in Miami
by Daniel Houston Jan 7
Demand for houses is way up. Are first-time buyers driving it there?
The share of first-time homebuyers was up last year, but far below the runup to the housing crash of 2008, according to NAR's Profile of Home Buyers and Sellers. What's happening?
by Daniel Houston Jan 10
Utah couple's home renovation show axed from Chip Gaines' TV network
Chip and Joanna Gaines' Magnolia Network yanked 'Home Work' off the air following complaints of shoddy workmanship and cost overruns from dissatisfied clients
by Taylor Anderson Jan 10
ryan serhant inman connect
In his annual letter to clients, the luxury broker and star of 'Million Dollar Listing New York' sang the praises of blockchain technology and its expanding impact on the real estate industry
by Daniel Houston Jan 12
Foreclosures drop in December, capping off all-time low year
Foreclosure filings dropped 8% in December as a once-feared wave of mortgage defaults has largely failed to materialize, according to a new report from Attom Data Solutions
by Daniel Houston Jan 14
US home sales tally biggest drop since start of pandemic
Record-low inventory dragged home sales down by a seasonally adjusted 3.6% nationwide in December, according to a new Redfin report released Friday
by Taylor Anderson Jan 14
COVID hit the US 2 years ago today. Housing hasn't been the same since
Agents remain optimistic 2 years into the pandemic as the market waits to see who breaks first: buyers or sellers. Buyers, meanwhile, continue to pay record prices. Will the surge continue?
by Taylor Anderson Jan 20
New RE/MAX ad campaign highlights importance of agents in tough times
In honor of agents' tenacity during the pandemic, RE/MAX launched on Tuesday a new ad campaign that highlights all the hard work it takes to make consumers' dreams come true
by Marian McPherson Jan 18
Salary-based, tech-forward Prevu launches in Seattle
The company believes its rebate program will be attractive to homebuyers in particularly hot markets, such as Seattle, where home prices have increased 68.4% since 2016
by Craig C. Rowe Jan 19
Bidding wars hit the luxury market hard in December: Redfin
Winter weather didn't slow down buyers in December, according to Redfin's latest market report. Although most buyers faced bidding wars, luxury homebuyers bore the brunt of low inventory at the $800K to $1 million mark
by Marian McPherson Jan 19
Offerpad's market cap slips below $1B amid slide on Wall Street
Stocks slid for major iBuyers and tech companies on Wednesday, continuing a difficult start to the year on Wall Street for Offerpad
by Taylor Anderson Jan 19
A eulogy for the (fun) open house
Jan. 20 marks 2 years since the first COVID-19 case in the US, and open houses — along with the dreams they embodied — have never been the same since, reporter Jim Dalrymple II writes
by Jim Dalrymple II Jan 20
US home inventory drops below 1M
Home inventory dropped to the lowest level on record last month as buyers competed over an already sparse range of choices, according to data released Thursday by Zillow
by Daniel Houston Jan 20
Which reality TV real estate star are you? Take this quiz and find out
We knew you were wondering, so we put together this personality quiz to let you know your reality TV doppelgänger
by Taylor Anderson Jan 21
Compass continues Midwest expansion with Indiana team
Compass announced on Thursday it was adding Indianapolis-based Gallery of Homes and its team, which closed 2021 with 182 homes sold and more than $43M in sales volume
by Taylor Anderson Jan 22
Inside the metaverse: How agents can benefit from virtual real estate
More top luxury brokers are venturing into the metaverse; Inman explores what agents need to know about this nascent category of real estate
by Daniel Houston Jan 31
Move Inc. CEO questions Zillow's 'closed ecosystem,' CoStar's motives
On CoStar: 'Eventually the playbook is to charge for paid inclusion of listings and to raise prices over time as people become more and more reliant on CoStar'
by Taylor Anderson Jan 25
Glenn Sanford on the 1 player that could change the game in 2022
The founder of eXp Realty told Brad Inman there's plenty of business for agents in the year ahead during a Connect Now session Tuesday, but he's also keeping an eye on potential setbacks
by Daniel Houston Jan 25
From Realtors with love: 89 tips for new real estate agents in 2022
Inman reached out to more than 200 of the country's top agents by transaction sides and sales volume and asked 1 simple question: What's your advice for agents launching careers in 2022?
Why age is just a number when you're working with clients

Lumping people into “generations” based on population shifts on a graph and applying wholesale marketing techniques to them makes about as much sense as me telling you to avoid people born in the year of the rabbit, says Jay Thompson. Here’s why he thinks marketing by age demographics is a racket.

by Jay Thompson Jan 28
Why 2022 is poised to become the year of the off-market deal
Beach Properties of Florida executive Jimmy Burgess and @properties luxury broker Carrie McCormick discussed how old-school tactics can still work in a changing market at Connect Now
by Daniel Houston Jan 25
Do you speak your Gen X clients' language?
Generation X is sandwiched between the millennials and the baby boomers, but over the years they've also become a major force in the housing industry
by Jim Dalrymple II Jan 25
Realogy's Sherry Chris to brokers: Now's the time to invest in yourself
Sherry Chris shared how brokerages can diversify revenue streams and navigate agent preferences in an increasingly virtual world during an Inman Connect Now session Tuesday
by Taylor Anderson Jan 25
How agents can find a niche in the real estate industry by specializing
Most agents Inman recently spoke with agree that honing your craft and finding a specialization are key to standing out from the millions of other Realtors in the country
by Lillian Dickerson Jan 28
How to work with Gen X clients: A powerful (but overshadowed) force
Generation X is smaller than the cohorts that came both before and after. But the group is also in its prime earning and homebuying years now, meaning it's a force to be reckoned with
by Jim Dalrymple II Jan 25
Agents need to stop being relentless with seniors
Opinion
If you must target seniors in your marketing, please treat them with respect, and know that when the say 'no' they mean it
by Teresa Boardman Jan 26
How to work with baby boomers, the X-factor in today's housing market
Baby boomers are the second-largest generation in US history. They're now becoming empty nesters and retiring but remain a force in the housing market
by Jim Dalrymple II Jan 26
Do you speak your baby boomer clients' language?
Take Inman's baby boomer quiz to see how well you understand one of the biggest generations the US has ever seen
by Jim Dalrymple II Jan 26
For homesellers, 2021 profits marked greatest windfall in years
The typical seller last year made $94,000 more than they paid for the home, a profit margin unseen since at least 2008
by Daniel Houston Jan 26
hundred dollar bills lined up
Understand and believe in what you bring to the equation, and you'll be able to speak from your heart and not your head to earn both the trust and business of your sellers
by Darryl Davis Feb 5
News Quiz: Do you know the biggest stories for the week of Jan. 23?
Million Dollar Listing, a crime family and Move Inc. CEO David Doctorow made headlines this week. Test your knowledge of the biggest stories to see if you're up to date on the industry
by Inman Jan 28
How to protect and leverage your database
Staying top-of-mind is all about staying in touch. Here's how savvy agents reach out on a regular basis to their database
by Tom Toole Jan 31
Door-knocking is fun if you do it right. Here's how to crush it
While many agents find it intimidating, this old-school lead gen strategy holds tremendous potential
Pros and cons of a cash deal on a home purchase or sale
While cash may be king in some markets, closing with greenbacks may not always be the best option for homebuyers or sellers
by Jenny Usaj Feb 9
5 ways to make your brokerage stand out in a crowded marketplace
Attracting buyers, sellers and new agents is about more than service. It's about capturing mindshare to stay front and center in the local market
by Mark Choey Feb 3
Florida home listed for $650K in proof-of-concept crypto auction
Ownership of the home will be transferred using a unique blockchain token — known as an NFT — that can be held in a crypto wallet
by Daniel Houston Jan 31
lightbulbs on blue background
The discount brokerage is now a member of 6 multiple listing services, but says it's still avoiding 'traditional' agent fees by offering a low commission when it submits listings
19 tips for writing an airtight real estate contract
Filling out a contract, or making a needed change, requires precision and expertise. Here are 19 ways to ensure you're dotting all the i's and crossing all the t's
by Cara Ameer Feb 7
Why I didn’t sell my home
Opinion
A week ago, Brad Inman called his Realtor with good news: With only a DocuSign signature standing in the way of an imminent sale, he was abruptly taking his LA home off the market
by Brad Inman Feb 2
When will it be a buyer's market? Hold that thought, experts warn
Even with rising rates, record high prices and an increase in new home construction, the seller’s market isn’t set to end soon, economists and housing experts told Inman
by Taylor Anderson Feb 2
Forget what Punxsutawney Phil says: Spring already here for buyers
Spring, the hottest time of year for homebuyers and sellers, has started early, according to economists who spoke to Inman. 'Home shopping season appears to already be in full swing!'
by Ben Verde Feb 2
Why some sellers consider iBuyers
Not every seller is focused on squeezing every dime of equity from their home. There are several reasons why
by Jay Thompson Feb 3
Nearly half of financed US homes now worth double their loan amount
Rising home values have been a boon for owners, with nearly half of mortgaged properties now considered "equity rich" by Attom Data Solutions
by Daniel Houston Feb 3
It's only business: Watchdog says Florida agents aren't loyal to clients
Most Florida agents are transaction brokers who don't have to disclose they have no obligation to look out for customers' best interests, according to the Consumer Federation of America
Trying to expand your database? Here's a 5-step plan
Opinion
Your SOI consists of a group of people who already know you well. Developing a plan to grow this group over time will become a huge source of repeat and referral business
by Stan Ponte Apr 8
Start strong: 5 strategies for new real estate agents
Keep up your enthusiasm because that will be important when you later have those “remember why you started” moments
by Darryl Davis Feb 13
QR Codes and Smile Stops: 31 can't-miss marketing angles
Darryl Davis culls the best from three powerful agent brainstorming sessions to help you reach your target audience
by Darryl Davis Feb 7
19 agents share how tooting their own horns is bringing in business
Client testimonials don't just feel good, they're a powerful way to build authority online
by Christy Murdock Feb 4
Salvage a failing real estate deal with these 3 tips
The most common culprits for hindering an agreement are often avoidable missteps. Be prepared to guide your clients
by Santiago Arana Feb 8
10 things agents should stay focused on in 2022 
It’s time to shake things up and do things a little differently. Lean into these best practices and smart strategies for a successful year
by Darryl Davis Feb 21
Metaverse investors to real estate agents: Butt out
Janine Yorio, CEO of Republic Realm, said the role of a third-party broker in digital worlds may look unlike its counterpart in reality. 'In the crypto world, the middleman is the villain,' she said
by Daniel Houston Feb 7
Warts and all: Some agents are now pitching the good, bad and the ugly
The unorthodox sales strategy has become necessary amid the pandemic as more and more people look to relocate, Realtors say
by Ben Verde Feb 8
Houlihan Lawrence dual agency case is now a class action lawsuit
The New York- and Connecticut-based brokerage says it will appeal the ruling, which will allow plaintiffs to sue on behalf of some 20,000 homebuyers and sellers going back more than a decade
7 Jim Rohn nuggets of wisdom every real estate agent needs
Daily disciplines, seizing opportunities and embracing change are among Rohn's most effective messages. Use them to change your business
by Jimmy Burgess Feb 11
Zavvie to offer concierge pre-sale services through Revive
'Buyers are willing to pay more for a ready-to-live-in home,' says Michael Alladawi, co-founder of Revive
by Craig C. Rowe Feb 11
Want privacy as a luxury buyer? In info age, don’t count on it, agents say
Publicity around celebrities buying and selling homes has long been a given. That doesn't mean they like it. Agents told Inman that protecting clients' privacy has become a full-time job
by Taylor Anderson Feb 11
More restrictions expire, ushering in new wave of home foreclosures
The number of homes with foreclosure filings rose 29% in January as lenders took advantage of expiring federal restrictions, according to new data from Attom Data Solutions
by Daniel Houston Feb 10
What's behind highest inflation since 1982? Just ask homeowners
The prices of shelter, food and electricity rose substantially in January, driving most of the inflation felt throughout the US, according to Bureau of Labor Statistics data released Thursday
by Daniel Houston Feb 10
How fortitude can transform your real estate business
Fortitude may be an old-fashioned word, but it has never been more relevant as we sail through a pandemic, shifting markets and a world full of uncertainty
by Carl Medford Feb 17
With vacancies piling up, San Francisco weighs 'empty homes tax'
Proposed ballot measure would impose a tax on housing units that sit empty. The measure would apply to condos and apartments.
by Taylor Anderson Feb 15
Hybrid brokerage Luke offers agents another option: Tech Review
Opinion
There is a new breed of brokerage sprouting through the cracks of expansion created by the need to meet consumers in new places, and they're heavily leveraging in-house technology to deliver totally unique real estate experiences
by Craig C. Rowe Feb 18
Facade Flags Justice Department Building Washington DC
Janette Miller of Miller & Perotti Real Estate Appraisals in California argues that the Fair Housing Act doesn't apply to appraisers, but a federal regulator disagreed this week
by Andrea V. Brambila Feb 16
Builders remain confident as they 'wait months' for cabinets and doors
Homebuilders remained optimistic in February, but moderated their expectations amid supply-chain issues and rising mortgage rates, according to data from NAHB released Wednesday
by Daniel Houston Feb 16
Don’t take hot market for granted, California economist warns agents
Jordan Levine, the chief economist for the California Association of Realtors, delivers mixed forecast despite good economic outlook during an Inman Connect Now session Thursday
by Taylor Anderson Feb 17
How real estate agents can work with RedfinNow
Redfin's iBuyer, RedfinNow, forgoes incentives for agents but offers a dedicated customer service team and local title options. Here’s how to get started
by Daniel Houston Feb 22
Gary Keller calls 2022 'uncharted territory' in Family Reunion speech
In a 2.5-hour opening address at Keller Williams' 2022 Family Reunion, Gary Keller said agents can navigate the 2022 housing market with good data and excellent service
by Marian McPherson Feb 20
Families aren't only buyers feeling heat from Wall Street investors
Smaller real estate investors are also feeling the impact of a new wave of institutional investors into markets across the country, economists and investors told Inman in the wake of new data
by Taylor Anderson Feb 22
Home prices are still on a tear, but there’s no doubt growth is slowing
Houses sold for 3.3% more in the fourth quarter of 2021 than they did in the third quarter, even as the pace of growth slowed again, according to the latest House Price Index report from the FHFA
by Daniel Houston Feb 22
6 creative ways to reboot a chilly lead
Instead of focusing on the results themselves, focus on the activities that drive results. Use these methods to re-engage after an initial conversation and land the listing
by Tom Toole Feb 24
How to beat iBuyers every time
Help clients sell on the open market, avoid giving away huge amounts of their equity to iBuyers and, if eligible, work with a Power Buyer to buy their next home before selling their current one
by Bernice Ross Feb 25
Is social media actually bringing you business?
Opinion
Real estate agents are led to believe that there is a correlation between social media success and real estate sales success. It's time to separate facts from wishful thinking
by Teresa Boardman Feb 25
New home sales falter in January, but more inventory in the pipeline
Homebuilders have made strides in replenishing inventory, but much of it remained under construction as sales took a hit in January, according to data from the US Census Bureau
by Daniel Houston Feb 24
Mortgage payments shoot past their 2007 highs — and at faster pace
Rising home prices don't always mean higher monthly payments. But as the pandemic-era market wears on, buyers are increasingly feel the squeeze
by Daniel Houston Feb 25
Pending home sales dip amid anticipated 'retreat' in demand
The number of homes that went pending in January, a leading indicator of future sales, fell 9.5% year over year, according to data released Friday by the National Association of Realtors
by Daniel Houston Feb 25
Homebuilding innovator Veev raises $400M in Series D round
The funding will help to spread the company's proprietary home construction method that curbs carbon dioxide emissions by 47% compared to traditional methodologies
by Craig C. Rowe Mar 1
To call or not to call: What if FSBOs are on the Do Not Call list? 
Opinion
Real estate professionals can — and should — help FSBOs and expireds make the most informed decisions about their real estate best interests
by Darryl Davis Mar 8
Fifth Wall real estate investment firm bails on latest plan for SPAC
Fifth Wall had planned to raise up to $150M to create a SPAC focused on investing in the real estate industry. The company would have traded on the Nasdaq under the ticker FWAB
by Taylor Anderson Mar 1
Porch's 2021 losses top $109M as company keeps eye on expansion
Despite overall losses, the home services marketplace's revenue more than doubled in 2021. The company says it may be profitable this year
by Taylor Anderson Mar 1
Prospects on the fence? Here's how to get them to make a move
Opinion
Overcome the client's uncertainty and lead them toward the best decision for their circumstances. Here's how to reach out to on-the-fence prospects, earn their trust and snag the client for life
by Tom Toole Mar 4
IBuyers purchased over 70K homes in 2021, doubling previous record
'IBuyers purchased 70,402 homes in 2021, more than double the previous annual high of 32,726 homes in 2019,' according to Zillow's Q4 iBuyer report
by Taylor Anderson Mar 2
winning
Opinion
Running a real estate business requires you to excercise many of the same mental muscles that runners do when they train
by Jimmy Burgess Mar 6
Offerpad expands California reach with Sacramento entry
The iBuyer’s newest market comes just two weeks after its first launch in the Golden State, where it is avoiding costlier coastal cities
by Taylor Anderson Mar 3
'Mortgages in Russia will die': Agents in Moscow fear worst as Ukraine invasion intensifies
Western sanctions are driving up mortgage rates in Russia to previously unseen levels. Inman spoke with Russian-based real estate insiders about how decades of gains are slipping away
by Daniel Houston Mar 3
Home lending activity drops at fastest pace in 3 years
Loan activity dropped 11%, the fastest rate of decline since 2019, according to Attom Data Solutions. Refinance, purchase, home-equity mortgages were down in the fourth quarter of 2021
by Taylor Anderson Mar 4
Nikki Field on Manhattan's luxury market and disruption abroad
Nikki Field, founder of The Field Team in Manhattan, spoke to Inman about women in leadership, working alongside her daughter and how a team member went missing in Moscow
by Taylor Anderson Mar 4
Hyped as America's priciest home, ‘The One’ sells for $126M at auction
Once valued at $500M, the home in the Los Angeles neighborhood of Bel Air was auctioned off earlier this week to pay hundreds of millions in debt accrued during the decade it took to build
by Taylor Anderson Mar 4
Prices surged in February amid ‘extreme shortage of homes’
The median home-sale price rose to an all-time high of $363,975 in February, and Russia’s war on Ukraine is partially to blame, a new Redfin report says
by Taylor Anderson Mar 4
Judge orders Oregon to pause its homebuyer love-letter ban
A U.S. district judge agreed these letters can lead to discrimination, but said the state law goes too far in restricting free speech
by Daniel Houston Mar 4
Spencer Rascoff is bullish on iBuying. Here’s why
Ahead of Inman Connect New York, the former Zillow CEO and 'serial entrepreneur' spoke about how he leads teams, the value of Pacaso and why he's sticking with iBuyers
by Taylor Anderson Mar 8
‘They told us … to not worry’: Better staff share their layoff stories
Severance pay arrives early. Work computers shut down. Former Better employees describe how they found out they were let go Tuesday
by Taylor Anderson Mar 9
Ever show the wrong house? This agent did — and it went viral
An agent mistakenly showed a house neighboring one for sale, as captured by Ring camera footage that has gone viral on TikTok
What love letters? Homebuyer notes slow to resume since ban lift
The first legal 'love letters' have started to trickle in after Oregon's ban was halted last week. But so far, buyers are taking it slow
by Daniel Houston Mar 8
These 10 states have the highest vacancy rates in the nation
Approximately 16 million homes sit vacant across the United States, according to a recent study from LendingTree
by Ben Verde Mar 8
Why social media is crucial to every real estate agent in 2022
With 3.6 billion people globally on social media, there is no better place to get eyes on your listings. Here's how to leverage those platforms and your audiences and convert them into closings
by Victoria Kennedy Mar 22
Zillow's Susan Daimler on the tech giant's mysterious 'super app'
Ahead of Inman Connect New York, Zillow's president dished about the company's goal to build a housing super app, its interest in power buyers and why housing should be 'delightful'
by Andrea V. Brambila Mar 14
Will Washington be the second US state to limit love letters?
An effort to ban possibly discriminatory homebuyer love letters fell short in the Washington State Legislature, but could come back next year
by Daniel Houston Mar 10
Charting her course: How real estate empowers women
Real estate is a great industry for women to work in regardless of their age, and the best opportunities are for salespeople, says Realtor Teresa Boardman
by Teresa Boardman Mar 23
Forget conventional wisdom! The new rules for buyers
Opinion
You may think you know how to talk to buyer leads but today's market offers different challenges. Avoid these three things in your first contact with a buyer
by Jeff Glover Mar 15
Spring Open House
The weeks leading up to the spring homebuying season have coincided with an uptick in open house activity unseen since before the pandemic, real estate agents told Inman
by Daniel Houston Mar 16
Inman Connect Now Series
Tim Heyl shares his insights on what's ahead and how to prepare at Inman Connect Now
by Jodie Cordell Mar 16
COVID caused a 'Great Reshuffling.' Soaring costs are behind a new wave
With priced-out buyers seeking to relocate this spring, real estate agents stressed the importance of referral networks as the latest migration wave comes on the heels of an overheated market
by Taylor Anderson Mar 17
Fresh off more layoffs, Better names new head of human resources
Richard Benson-Armer, who had been serving at the mortgage company on an interim basis, has been named the company’s Chief people, performance and culture officer
by Taylor Anderson Mar 16
Spring sprang early: 11th-hour tips to win the hottest season of the year
Due to a rush of activity this winter, agents didn't have time to pause and prepare for real estate's busiest season. Luckily, agents can still harness these 6 tips to position themselves for success
by Lillian Dickerson Mar 18
Inman Connect New York
Are you ready to grow your real estate business? Connect with the smartest real estate pros and learn their secrets at ICNY
by Jodie Cordell Mar 22
Judge allows sale of troubled mega-mansion, concluding 10-year saga
Approved by a bankruptcy judge Monday, the $126M sales price for 'The One' caps a decade-long saga of construction delays and price overruns. Approval came over objections from creditors
by Taylor Anderson Mar 22
The iBuying lessons Jason Aleem is bringing to Redfin's sales team
After helping Redfin's iBuyer business navigate a period of change, Jason Aleem is now tasked with leading its sales team into the next era
by Daniel Houston Apr 13
Trulia's former president on what makes a 'world-changing' company
Ahead of Inman Connect New York this month, former Trulia president and current proptech investor Paul Levine talks iBuying, company culture and the future of real estate
by Taylor Anderson Apr 7
Compass knocks Realogy from top of T3 Sixty rankings after 23 years
Real estate analytics firm T3 Sixty's latest Real Estate Almanac revealed how complicated the answer to 'Who's the biggest brand in the industry?' can be, with Compass, Realogy and Keller Williams ruling their respective business models
by Marian McPherson Mar 23
Millennials glow up: Tech savvy age group nears 50% share of US buyers
In 2021, millennials made up the largest share of buyers at 43%, up from 37% in 2020, according to the National Association of Realtors' Home Buyers and Sellers Generational Trends Report
by Andrea V. Brambila Mar 23
Buyers shift gaze to unstarted builds as new home sales drop
Homebuilders sold more unstarted homes in February, but these gains were more than offset by a decline in sales for homes under construction, according to the US Census Bureau
by Daniel Houston Mar 23
The 42 best and worst real estate agents in movie history, ranked
In honor of the 94th Academy Awards this Sunday, Inman combed through dozens of movies — including a few killer alien flicks — to see what Hollywood really thinks of the real estate industry
by Jim Dalrymple II Mar 25
RentPath rental listings go live on Redfin's real estate portal
For the first time, Redfin users will now be able to search the Seattle-based brokerage's online listing portal for homes and apartments for rent, it was announced Wednesday
by Daniel Houston Mar 24
RealScout kicks off 2022 with record-breaking buyer graph in New Jersey
25 brokerages have partnered to launch the New Jersey Buyer Graph, which hosts real-time anonymized buyer data and habits, and climate risk data.
by Marian McPherson Mar 25
Pending home sales dip for 4th consecutive month
Pending home sales decreased 4.1% in February from the previous month, and were down 5.4% from the same period last year
by Ben Verde Mar 25
A comprehensive guide to finding inventory in today's market
Here, Inman has created an extensive resource for ways to find inventory — from old-school methods to more creative approaches — when it seems like there's nothing left on the shelves
by Lillian Dickerson Mar 30
Compass completes its remarkable climb to become top producer
Compass completed $251.1 billion in transactions last year, more than any other brokerage firm. HomeServices of America had the most sides
by Taylor Anderson Mar 25
The homebuilding supply chain is broken. How can we fix it?
As homebuyers falter under the weight of scant inventory and booming home prices, everyone is counting on homebuilders to tip the scales by increasing supply. However, the specter of The Great Recession and coronavirus-induced supply chain issues means help — for builders and buyers — is far away
by Marian McPherson Mar 28
As homebuyers pine for options, startups scramble to fill the void
A new class of tech company is responding to the home inventory shortage by taking sellers to the edge of the MLS — and sometimes beyond — with off-market appeals and more
by Daniel Houston Mar 29
The condo recovery is underway — but houses remain hotter
Competition for condos has been fierce in the past year as buyers once again looked for homes nearer their cities' urban centers
by Daniel Houston Mar 29
One third of millennial homeowners looking to sell within a year: Survey
A Coldwell Banker survey found that 35% of millennial homeowners and 44% of Gen Z homeowners plan to sell within a year and expect their agents to be social media savvy
by Ben Verde Mar 29