Staging works! How to have that conversation with sellers
Some sellers may think their home is perfect the way it is, but as a lot of agents know, staging is what will help set their home apart from similar listings online. Here's how to explain the value of staging to clients — plus a few tips that can bring them a considerable return on investment
by Jenny Usaj Apr 19
Trust is everything! 6 effective ways to earn it from prospects
In this fast-paced market, ethics and transparency can take a backseat to speed — but that only makes trust that much more crucial today. If you want to earn prospects' trust and solidify your reputation, here are a few ways to do so
by Stephanie Lanier Apr 19
How to safely handle an open house
Holding an open house has always been a bit risky and has become even more so during the pandemic. To safely continue the practice, agents should keep these factors in mind
by Lillian Dickerson Apr 19
Lesson Learned: Do what works for you
Find out how Georgia Coast Homes’ Karin Carr learned to tap into her own power instead of following the pack
Residential construction on the rise amid major inventory shortage
Residential housing starts rose 19.4 percent from February to March, according to a new report from the US Census Bureau
Homebuilders need to construct 3.8M homes to meet demand
The shortage of new homes is pushing up housing prices and threatening to slow down the entire economy, according to a report by Freddie Mac's chief economist
by Matt Carter Apr 15
March was the hottest month in housing history
The median home price rose 17% annually to $353,000, according to Redfin's March housing report. Nearly half of all homes sold above asking price and none sold below
by Marian McPherson Apr 15
Builder confidence on the up and up
Nationwide builder sentiment rose by 1 point to 83 in April, according to the National Association of Home Builders/Wells Fargo Housing Market Index
Inventory insanity: When will this supply shortage end?
Today's extremes won't last forever, but there's no silver bullet to end the crisis, and it's likely shortages in some form will drag on for years
by Jim Dalrymple II Apr 15
Will rising mortgage rates affect appetite for homebuying?
Opinion
In short: Probably not. Vaccinations and stimulus measures are fueling optimism for an epic economic rebound, and there are other factors at play. Here is a look at how the housing market has fared over the past year and what to expect
by Kenon Chen Apr 15
64% of March home sales included bidding wars: Redfin
Redfin's latest market report reveals just how far buyers must go to secure a home. Single-family listings garnered the most bids followed by townhomes
by Marian McPherson Apr 14
10 pandemic-tested truths about homebuying
Multiple offers, super-low inventory, skyrocketing values and lots of competition from cash buyers have made the current real estate climate both a blessing and a curse. Through that, a few real estate concepts were put to the test. Here's what lasted
by Cara Ameer Apr 14
Pulse: What client objections are you hearing most this spring?
This week, we want to explore some of the most pressing concerns clients are raising in this red-hot spring market. Just as importantly, we also want to know how you're responding
by Inman Apr 14
Stop being a secret agent! 8 real estate conversation-starters
Opinion
If you’re not out there interacting with the public on a face-to-face basis, chances are you’ve become a secret agent — and that has to change. Here is a variety of fun and engaging ways to get strangers to ask you about your job and real estate
by Bernice Ross Apr 14
10 tips for prepping your listings in this frenzied spring market
There's no better time to showcase your listing than spring. With these tips, you’ll be the expert your clients need to sell their home in this fast-paced market and get them top dollar for their sale
by Joshua Katz Apr 13
Opendoor expands homebuying pool to meet booming demand
The iBuyer revised its purchase requirements to include pricier homes, older homes and homes in age-restricted and gated communities
by Marian McPherson Apr 13
Inventory insanity: The secret economic forces fueling the housing shortage
Many consumers may not realize it, but they're increasingly competing against institutional investors and contending with soaring building costs
by Jim Dalrymple II Apr 13
How Elon Musk's Starbase plans are influencing the Texas housing market
Agents in the southernmost tip of Texas, home to SpaceX's rocket production facility and launch site, are seeing buyers and investors flock to formerly sleepy towns
America's hottest neighborhoods: North Hills in Raleigh, North Carolina
A $1B Innovation District, a plethora of amenities and a new city plan have pushed Raleigh's North Hills to the top of buyers' lists.
by Marian McPherson Apr 12
Buyer uncertainty stressing you out? 5 ways to stay sane in a hectic market
The extreme lack of inventory has agents in total panic mode. On top of their day-to-day roles, agents now more than ever also have to be friends, counselors and confidants. Here's how to manage the stress of it all
by Erica Ramus Apr 12
How this agent is helping migrating buyers find their dream homes
With buyers moving across the country to new locales, agents have to be prepared to work much harder amid low inventory woes. This is especially true in Florida, which is seeing an influx of new residents. Here's how this agent is making a difference
by Sandra Cuba Apr 9
Inman Tech Review: JetClosing is fueling mobile adoption of digital title and escrow
Opinion
Maybe it feels to some that such a light, easy product can't handle the financial and metaphorical weight of a closing, but JetClosing is an app that proves otherwise
by Craig C. Rowe Apr 9
William Raveis launches sell-before-you-buy program, Raveis Purchase
Available since April 1, Raveis Purchase enables homeowners to make a non-contingent offer on another property while benefiting from open market offers
by Marian McPherson Apr 8
Offerpad launches full-suite of services in Indianapolis
Offerpad has chosen Indianapolis as its first Midwestern market. The iBuyer's full suite of services will be available this summer
by Marian McPherson Apr 8
What buyers crave: How to find coveted listings in your market
What makes a house really stand out? Curb appeal is one part of the formula, but there are other factors that come into play. Learn about finding and selling desirable homes — and how to make listings more attractive to buyers
by Imran Tariq Apr 7
More than half of agents don't bother staging homes for sale
Just over half of listing agents say in a NAR survey that they believe staging boosts how much buyers will offer, but about the same share don't stage. Is reality TV to blame for unrealistic expectations?
1 in 7 homeowners considering selling within next 3 years
Of those not considering moving, 26% said they were concerned about their ability to find or afford a new home, according to a new survey from Zillow
COVID vaccinations give Americans more confidence in housing
Fannie Mae’s Home Price Sentiment Index increased by 5.2 points from February to 81.7 in March. Year over year, the index is up 0.9 points
by Kelsey Ramírez Apr 7
Zillow's new ad campaign highlights two sides of the moving journey
Taking inspiration from 'the great reshuffling' that happened during the pandemic, Zillow's new ad campaign 'To Move Is To Grow' highlights the emotional side of moving
by Marian McPherson Apr 7
How to master inventory in a hot market
Opinion
What differentiates a rookie from a top-notch, seasoned pro, you ask? Well, it starts with an in-depth knowledge of the market and a knack for accurately gauging property values. Here's how you can hone that skill and set yourself up for long-term success
by Bernice Ross Apr 6
3 ways to set buyer expectations during this sizzling-hot spring
By setting expectations early, agents can put their clients in a better position and educate them on the often frustrating marketplace so they can make quick, sound decisions
by Anthony West Apr 6
Hopes of housing shortage relief are dashed as new listings drop
New listing volumes have failed to make up for the shortfall of 2020 and were down 16% and 21% year over year in January and February, according to a new report from Black Knight
by Kelsey Ramírez Apr 5
Want more sales? 10 lessons in the art of persuasion
There's no doubt that the art of persuasion has a critical place in real estate sales. Here's what agents can learn from bestselling author Daniel Pink's MasterClass on sales and persuasion
by Amie Quirarte Apr 3
Median home-sale price reaches all-time high of $335,613
Although the market is currently red-hot, Redfin's latest report released on Friday revealed that homebuyers may give up as home prices continue to grow
by Marian McPherson Apr 2
Offerpad: Sellers can stay in homes up to 60 days after closing
To help alleviate the stress of selling, Offerpad will now give sellers the option of remaining in a home up to 60 days after closing escrow
Homes have literally never been more expensive
The median listing price for US homes hit $370,000 in March, according to a new report. That's higher than it has ever been in the past
by Jim Dalrymple II Apr 1
A stinky business: Getting rid of pet odors
Pet odors can be extremely off-putting to some buyers and require a little extra elbow grease to get rid of. Here are a few tricks to get that stinky smell out of your new listings
18 critical move-out tasks that should be on every seller's checklist
In the mad dash that's buying a home these days, important details can slip through the cracks. That's why listing agents need to help sellers transition out of their homes in an organized fashion — without leaving out any critical information buyers might need
by Cara Ameer Apr 1
Pulse: What does back to basics mean in 2021?
This week, we're exploring what going back to the basics really means for real estate professionals in 2021. What fundamentals should agents be focusing on, tweaking or relearning this year?
by Inman Mar 31
A house in Washington, DC, nabbed 88 offers — 76 of them all-cash
At least 15 of the offers on the suburban fixer upper were made sight unseen. The situation highlights the brutally competitive housing market buyers are facing across the U.S.
by Jim Dalrymple II Mar 30
Corcoran adds home improvement program to agent suite of tools
RealVitalize, a home improvement resource for sellers, will now be available to Corcoran agents and their seller clients across New York City, the Hamptons and South Florida
by Lillian Dickerson Mar 30
Newly listed 'vampire house' features coffins, backyard cemetery
The unusual property listed by RE/MAX agent Matt Godbey went viral thanks to its ghoulish interior design choices
8 bogus questions sellers ask when interviewing listing agents
Some of the tried-and-true questions sellers have been asking for years are actually totally meaningless. Here are the top bogus questions sellers ask along with ways to effectively counter them
by Carl Medford Mar 30
Beyond the headlines: What to expect with rising mortgage rates
Opinion
Looking for a little clarity on the news? Windermere Chief Economist Matthew Gardner dives into recent housing data releases and predicts how the market will fare
by Matthew Gardner Mar 30
Pulse: Readers share a time when financing derailed a deal
From a client failing to disclose a marriage to a lender ghosting everyone a week before closing, here are a few deal-breakers that came between your buyers and their dream homes
by Inman Mar 30
Why the Equality Act matters — and how you can make a difference
With the Equality Act, the LGBTQ+ community would have anti-discrimination protections during the homeownership journey. Here's how it can make a difference in the equal and fair treatment of LGBTQ+ buyers and sellers
by Ryan Weyandt Mar 30
How to steer your brokerage through extreme markets
Operating a brokerage during extreme market fluctuations? You'll need to develop a strategy — and that starts with supporting your agents, providing superior service and learning how to be flexible through it all
'Be Harry and Meghan's neighbor': Montecito's royal marketing spin
While some agents are milking Montecito's connection to the Duke and Duchess of Sussex, others are treading carefully with a buyer pool unfazed by celebrity and looking for privacy
Woolworth Building penthouse returns to market at major discount
Once listed for $110M, the top floor of the New York building is struggling to find a buyer
Knock Home Swap moves into the Twin Cities and Nashville
The expansion into the new markets will bring Knock's total market count to 27
by Lillian Dickerson Mar 25
5 pandemic mortgage strategies for the self-employed 
Self-employment has advantages, notably the home office deduction and eliminating commute time. Getting a mortgage, however, is not one of them. Here are a few tips that address the newly stiffened requirements for approval
by Steve Cook Mar 25
Put your listening skills to the test! 10 ways to be a better listener
Think you're a good listener? Now's the time to put your skills to the test. Answer these questions to determine if you're really hearing your clients and their needs and concerns, and then implement these best practices to improve your communication
by Bernice Ross Mar 25
A 'not haunted' house is trending on Twitter
Signs reading 'haunted' on one side and 'not haunted' on another originated in ghost-obsessed New Orleans around 2014
How to support your agents in this ultra-competitive seller's market
Opinion
It's been tough out there, but there is light at the end of the tunnel, and it's our job as leaders to inform our agents of these conditions and give them hope
by Ryan Rodenbeck Mar 24
NAR-DOJ rule changes won't come for months
Rules regarding public display of buyer broker commissions and lockbox access for non-Realtors were originally slated to take effect by the end of March
by Andrea V. Brambila Mar 23
New home sales hit 9-month low in February
February's seasonally adjusted annual rate of 775,000 was down 18.2% from January's revised rate of 948,000
by Lillian Dickerson Mar 23
Compass, Sotheby's roped into latest suit alleging 'inflated' commissions
The new antitrust lawsuit, filed Friday in California, also names the National Association of Realtors, Realogy, Keller Williams, RE/MAX and several other companies as defendants
by Andrea V. Brambila Mar 23
Agents, hold yourselves to a higher standard — especially in a hectic market
Opinion
As professionals, we must focus on the long haul — while working together, helping our clients and always doing the right thing
by Jeff Martel Mar 23
Inman Handbook on Homeward
Homeward provides the buying power of a cash purchase to noncash homebuyers, allowing for more competitive offers and a better chance at winning in a multiple-offer situation
What this spring means for real estate: Buyers beware
Industry professionals painted a picture of a competitive market that only stands to get more intense as the weather gets nicer and more buyers come out this spring
by Lillian Dickerson Mar 19
Listen: REX releases recordings of agent steering
One agent told the discount brokerage: 'I won't bother to show [the listing]. Who's your local agent though because I'll make sure to tell people not to work with them'
by Andrea V. Brambila Mar 18
NAR claps back on commission attacks
Trade group's president accuses commission detractors of duplicity 'for a payout' under the guise of protecting consumers
by Andrea V. Brambila Mar 18
How the agent commission structure benefits everyday Americans
Opinion
For those who are attacking agents and the associated commission structure, let’s be clear about who and what they’re attacking. They’re attacking everyday Americans who are helping their fellow Americans achieve the ultimate dream — owning a home
by Charlie Oppler Mar 18
Number of homes sold above list price soared in February: Redfin
The median home sale price in the US rose 14.4% to $336,200 in February
Consumer groups support REX suit against anti-rebate law
The Consumer Federation of America and the Oregon State Public Interest Research Group argue that prohibiting rebates to buyers and sellers stifles commission competition and harms consumers
by Andrea V. Brambila Mar 16
Matterport and rooomy advance relationship with immersive virtual staging
The partnership aims to provide consumers with as immersive and realistic a home tour as possible before seeing it in person
by Craig C. Rowe Mar 15
Lone Wolf announces collaborative rollout of Digital Title services
This new multiparty solution represents a significant step toward the total digital deal
by Craig C. Rowe Mar 15
Everyone is moving to Florida! Or maybe they aren't
Despite narratives about buyers flocking to Florida, data from Atlas Van Lines and Florida's 2020 Demographic Estimating Conference suggest the migration patterns are negligible
by Lillian Dickerson Mar 12
Does Zillow's app for online tours stack up?
Opinion
The portal giant's app for creating and publishing immersive online home tours is available to everyone — and it offers enough to make it worth a look
by Craig C. Rowe Mar 12
How to wow your clients with a standout experience
Whether it's through scheduling regular check-ins or developing custom marketing opportunities, proving to your clients that you’re there to help them navigate the process while creating exciting moments is what will set you apart from your competitors
by David Parnes AND James Harris Mar 11
11 objection-handling scripts agents need today
When it comes to working with buyers, objections are buying signs. Your role is to uncover their concerns, address them and move your clients forward in making the purchase. Here are a few important scripts to keep handy
by Bernice Ross Mar 10
HomeKeepr, now a MooveGuru product, announces service integration
Moving assistance solution MooveGuru now has the mobile app outreach and marketing power of HomeKeepr, acquired in 7-figure, stock-for-stock transaction. HomeKeepr will remain operating as a MooveGuru company
by Craig C. Rowe Mar 9
5 benefits to partnering with a property insurance attorney
Finding an attorney who can advise your clients about the pile of paperwork sitting in front of them saves them time and money, and it shows how sensitive you are to their needs. Here are a few more important benefits
by Victoria Kennedy Mar 9
9 self-storage questions your clients should ask
Your clients shouldn't just rent any storage unit — shopping around for the perfect solution that matches their needs is recommended, if not necessary. Here is a list of questions to equip them with
by Bill Gassett Mar 9
What do clients need in 2021? 8 skills every agent must nail
Opinion
In today’s frenzied markets, real estate agents have to be on top of every aspect of the deal. Here’s what buyers and sellers should expect from agents
by Cara Ameer Mar 9
6 ways agents can disrupt the disruptors today
Embracing change, technology and the evolution of our industry is the key to succeeding and remaining relevant as an agent. Do this consistently, and you will emerge as a leader in your marketplace
by Faisal Susiwala Mar 8
How to set the right price and attract a crowd that buyers will follow
Buyers are put at ease when they notice high amounts of buyer activity for a particular listing. There’s comfort in the crowd, especially in today’s highly competitive seller’s market
by Jenny Usaj Mar 8
12 digital mortgage terms every agent should know
Mortgages are going from handshakes to webcams. Here are 12 terms that are defining industry change
by Craig C. Rowe Mar 6
How to scoop up more market share in feeder markets
Now that you've solidified your position as a go-to local agent, what's next? A natural career progression might include expanding into neighboring areas and feeder markets. Here's how to do it successfully
by Mauricio Umansky Mar 4
One week after LA launch, Knock blankets Southern California
A rapid expansion from Los Angeles into San Diego, Santa Barbara and markets inland puts Knock well ahead of its '21 in 21' available markets goal
by Craig C. Rowe Mar 4
Not just a home! Why lifestyle matters most in 2021
Opinion
Today’s real estate consumers believe how they live within their communities is just as important as the layout of their homes. Understanding this shift is crucial for real estate professionals. Here's why
by Scott Beaudry Mar 4
Your deal flopped! Are you guilty of these 7 sale-killing behaviors?
Opinion
When one of your deals flops, look for what went wrong and what you can do to prevent it — and avoid making that same mistake in the future. Here are a few common deal-killing behaviors to watch out for
by Bernice Ross Mar 3
10 myths about baby boomers that could cost you business
Opinion
Baby boomers own a lot of real estate and, therefore, a lot of potential business. A broker of the generation offers some advice for agents looking to work with this cohort
by Teresa Boardman Mar 3
How to combat 5 common lies listing agents tell — and win the listing
Opinion
Be sure to always ask if the other agent has promised anything that you haven’t. That will be your opportunity to counter any lies with truth
by Carl Medford Mar 2
About Time Tours offers industry mobile app for scheduling showings
The iOS and Android app is ready to go, seeking MLS and brokerage partnerships to streamline in-person property tours
by Craig C. Rowe Mar 1
The digital transaction is great — but mortgage tech still needs work
It's easier than ever to complete a transaction without ever meeting in-person, but the mortgage lending process is one pain point in which multiple agents have aired grievances
The Inman Handbook on Knock
Fintech or proptech? Both? Home Swap provider Knock is moving quickly to surpass its goal of being in 21 markets before the end of 2021. Here's what you should know about its unique lending model designed to help homeowners buy before they sell
by Craig C. Rowe Mar 1
What’s driving the real estate inventory crisis? These 5 trends
This situation isn't just pandemic-related — the inventory crisis has been a decade in the making, driven by five major trends that are unlikely to change
by Michael Simonsen Feb 27
50% of agents will leave: One broker predicts real estate's future
Opinion
As an industry, we should stop obsessing over things we can’t or won’t fix and take a look inward at the things that make us special as individual agents and organizations. Here's why
by Ryan Rodenbeck Feb 26
From cold to close: How to ensure a seamless closing?
In this third and final part of the series on digital transactions, we will move past search and showings and onto the signing and closing process. Here are the main types of digital signings (and their perks) to know
by Marvin Stone Feb 26
Redfin: Real estate commissions will drop due to iBuyers, public display
The average buyer broker commission rate iBuyers paid when they resold a home fell to 2.5% in 2020 from 2.8% in 2019, according to a new analysis by Redfin
by Andrea V. Brambila Feb 25
Sellers choose 'buy-before-you-sell' offers 5X more than iBuyer offers
Bridge programs have lower service fees and alleviate seller worries about buying in an inventory-starved market, according to a new report from real estate tech firm Zavvie
by Andrea V. Brambila Feb 25
Knock partners with The Agency for Home Swap's expansion
Los Angeles represents Knock's largest market for its 'buy-now-sell-later' alternative mortgage model. It's expected to especially help buyers in the under $2M market be more competitive
by Craig C. Rowe Feb 25
From cold to close: How virtual showing tools benefit your long-term business
In this second part of a multipart series on digital transactions and new technologies, we're focusing on the all-virtual tools that will make your remote showings a breeze instead of a 'can you hear me now' moment
by Marvin Stone Feb 25
4 tips to help you win new construction listings
New construction listings are a specialized area of the industry that can take an agent’s career to the next level. Here are a few tried-and-true practices to help you tap into this market
by James Harris AND David Parnes Feb 25
Ikea is selling tiny homes now — and, phew, no assembly required
In a partnership with Vox Creative and Wisconsin-based tiny home and RV builder ESCAPE, the Swedish furniture giant revealed a 187-square-foot tiny home
Nearly half of real estate regulatory agency websites ignore consumers
41% of state real estate regulatory agency websites present 'poor' information to homebuyers and sellers while devoting themselves entirely to real estate professionals, according to a new report by the Consumer Federation of America
by Andrea V. Brambila Feb 24
From cold to close: 3 tips for better digital lead response
In this multipart series, you'll learn about digital transactions from end to end and examine new technologies that can enhance the process. First up? Solutions that keep digital inquiries on the digital path
by Marvin Stone Feb 24
'Silence of the Lambs' home to become themed vacation rental
Prop stylist Chris Rowan has taken on a project to recreate the home that appeared in the cult classic
Home prices skyrocketed 10.4% in December: Case-Shiller
Home prices continued a steady upward trend fueled by inventory shortages and low mortgage rates, according to the S&P/Case-Shiller US National Home Price Index
11 ways to prepare your listing for its red-carpet moment
Whether it's the Oscars, Emmys, Grammys or other award ceremonies, take note of what happens on the red carpets — it holds major clues for listing agents
by Carl Medford Feb 23
5 reasons to give your transaction coordinators a raise
From getting the most out of your transaction software to being the master of the office calendar, a transaction coordinator's value to an ever-more digital office environment is more valuable than ever before
by Craig C. Rowe Feb 20
'Why do I need an agent?' 5 comebacks that prove your value
As a real estate agent, you've likely had clients question your value, with many thinking they can handle the complexities of buying and selling on their own. Here are a few ways to illustrate just how much you bring to the table
by Derek Dowell Feb 19
360 tour provider Peek has big plans for the industry
Opinion
A NYC-based 360-degree tour provider adds a few sharp touches to make its offering stand above others on the market. With 4,700 tours in NYC, company plans call for expansion to Miami and LA
by Craig C. Rowe Feb 19
How to become a better negotiator in 9 simple steps
Top real estate agents Amie Quirarte and Craig Wilburn share how agents can conquer their negotiating fears and become better advocates for their clients
by Marian McPherson Feb 18
Homeownership rate for Black Americans lags behind at 42%
The National Association of Realtors' latest report revealed the systemic issues in housing, education, and jobs keeping minority homebuyers behind
by Marian McPherson Feb 18
What’s next for real estate? Industry veterans weigh in
To kick off Connect Now, Brad Inman invited Coldwell Banker agents Steve and Heather Ostrom to discuss the 'mega trends' of today and find out why they've stuck with their brokerage
by Lillian Dickerson Feb 18
California's Red Oak Realty launches home improvement service
Enhance will do up to $40,000 worth of staging and repairs to a home before it hits the market. Sellers don't pay for the work until the sale closes
by Jim Dalrymple II Feb 18
7 ways to deliver value your luxury clients won't forget
Not every agent will be willing to take the extra steps and do the legwork, but when it comes to luxury clients, this makes all the difference. Here's how you can deliver exceptional value to high-end clientele
by Cara Ameer Feb 18
Want more listings? Don't overlook these crucial sellers
Opinion
With today's tight inventory and so many people wanting to buy homes, this often-overlooked group may be the answer to unlocking a slew of listings in 2021. Here's what you need to know
by Landon Bates Feb 18
Here's a first look at Zillow 3D Home Tours' newest features
With 200M unique monthly visitors and a consistent IDX stream, Zillow's updated app is ripe to normalize the immersive home tour experience
by Craig C. Rowe Feb 17
More than 7 in 10 sellers say they'd consider an iBuyer: Opendoor
A new report from Opendoor also found that 75% of buyers would consider purchasing a home through an app
by Andrea V. Brambila Feb 17
Get it sold! 7 strategies for nailing your new listing's price
Ultimately, pricing your new listing correctly comes down to whether the seller wants to sell as quickly as possible or achieve the highest price. If you price it just right, however, you may often achieve both. Here are a few strategies
by Bernice Ross Feb 17
Manhattan luxury market roars back to life with best week in 5 years
A total of 38 contracts for homes above $4 million were signed in Manhattan last week, a number not seen since 2016
Pulse: Readers tell us about a time when tech saved the day
This week, our readers share the tech tools they valued the most during the pandemic — digital solutions that did everything from close a deal to salvage years-old photographs
by Inman Feb 16
Meet the star dancers now selling new developments
Corcoran Sunshine's Crista Villella and Danika Dorsey discuss how their professional dance careers have helped them become better, more creative sales agents
Inman Handbook on digital home showings
With the evolution of real estate upon us, the Inman Handbook on digital showings is here to help you make sense of this still-evolving, but here-to-stay, property marketing strategy
by Craig C. Rowe Feb 15
MoxiWorks: Home sales will increase 13% YOY in February, 15% in March
The real estate tech platform and marketing agency estimates home sales will top 385K sales in February and 483K in March, based on its Home Sales Predictor
by Lillian Dickerson Feb 12
Interest in Instashowing soars: Is it the next ShowingTime?
Opinion
A showing management solution for brokerages and multiple listing services, Instashowing does a terrific job of not overcomplicating the process of arranging a showing
by Craig C. Rowe Feb 12
Knock expands to Colorado Springs and Tuscon, now in 17 cities
Now available in 17 markets across the country, Home Swap helps sellers sell before they buy and move without worrying about showings, vendors and other traditional hassles of having a home on the market.
by Craig C. Rowe Feb 11
How to help cash-strapped buyers overcome financing hurdles
Opinion
For some homebuyers, down payment assistance can prove to be a game-changer. Here's why, at the very least, real estate agents should familiarize themselves with affordable financing options for purchasing a home
by Teresa Boardman Feb 11
Pulse: Tell us about a time when tech saved the day
This week, we're asking you to share your best experiences with tech — those moments when you welcomed digital tools into your process with open arms
by Inman Feb 10
Trump’s one-time Palm Beach property to sell for close to $140M
The 61,744-square-foot estate sold by Trump in 2008 was later divided into three separate lots, one of which now holds the second priciest single-family home ever sold in the US
Dealing with indecisive buyers? File, don't fire
Who has time to deal with wishy-washy buyers in inventory-starved markets? Pat Hiban sits down with real estate coach Darryl Davis to get his top strategies on turning these buyers into opportunities for doubling business
by Pat Hiban Feb 9
Inman Handbook on digital lead generation
Paid or organic? Email marketing or direct mail? The Inman Handbook on lead generation is here to help you understand the nuance in lead types, qualification and marketing tactics
by Craig C. Rowe Feb 8
What should sellers disclose? Top 10 disclosure musts
Although these 10 categories do not cover everything, they are a good start. The adage still applies: When in doubt, disclose
by Carl Medford Feb 7
Sotheby's CMO Brad Nelson's 8 predictions for 2021 luxury market
Sotheby's International Realty CMO Brad Nelson shares the top insights from the brokerage's 2021 Luxury Outlook report and what challenges lie ahead
by Marian McPherson Feb 5
Virtual 3D marketplace All3D is here for real estate
Opinion
The 3D marketplace has grand plans for the real estate space, the first of which includes an experiential retail and photo-realistic virtual staging offering
by Craig C. Rowe Feb 5
As Jeff Bezos steps down as Amazon CEO, feast on his giant RE portfolio
From LA to Seattle and even West Horn, Texas, Jeff Bezos owns property all across the country. As he prepares to step down as Amazon's CEO, Inman takes a look at his portfolio
4 negotiating tips for buyers looking for condos
While single-family homes are experiencing hyper-competition, today’s condo market might be more favorable to buyers. Here are a few negotiation tips agents should know to maximize their clients' purchase
by Jenny Usaj Feb 4
12 ways to generate listings in a low-inventory market
Here are a few ways real estate agents can proactively persuade potential homesellers to put their properties on the market now
by Bernice Ross Feb 3
Home price growth reaches high unseen since 2014: CoreLogic
Home values increased by 9.2% in December, while inventory dropped 24% below 2019 levels
Say no to FSBO! 7 risks homesellers take when they go it alone
Opinion
In today's market, the stakes are high, decisions are swift, and there is immense pressure on everyone in the transaction — which is why sellers need a real estate agent by their side
by Cara Ameer Feb 2
No matter what, Realtors are the ones who make home happen
Opinion
Despite the daily onslaught of market disruptors seeking to remove Realtors from the equation, there will always be a need for the personal touch in walking clients through the sale or purchase of their most important asset
by Carl Medford Feb 1
Numa helps you respond to every lead, every time
Opinion
Using automated text responses for leads and clients, Numa is targeting real estate after success in helping small retail businesses never miss a call for new business
by Craig C. Rowe Jan 29
What's changed? 5 factors COVID-19 caused us to reconsider
Opinion
There's no doubt that a home is still a smart investment. However, this past year presented us with many other crucial points to consider. Here are a few short- and long-term results 2020's events might bring
by Kuba Jewgieniew Jan 28
Shaquille O'Neal to offload Florida mega-mansion listed for $16.5M
The 31,000-square-foot complex that O'Neal bought in 1993 was first listed for $28M in 2018
Agent Image debuts a new solution for digital listing presentations
The Inman Connect audience was offered a unique look at what website developers Agent Image believe is the future of listing presentations and online open houses.
by Craig C. Rowe Jan 26
'2021 is going to be an insane year': Mike DelPrete's 5 megatrends
Mike DelPrete's 5 megatrends of real estate tech include the ongoing growth of new business models, a battle for adjacent services and one that might surprise you
by Craig C. Rowe Jan 26
In November, home price gains rose nearly 10% year over year: Analysis
Rising from 8.4% growth the month before, the home price numbers reveal a year in which the pandemic did little to temper sky-high growth, according to new data Tuesday
Stop! 7 bad listing agent behaviors that can hamper a deal
For a transaction to go over smoothly, agents have to maintain professionalism while keeping the process as pleasant as possible for everyone involved. If you're a listing agent, now's the time to stop these irksome behaviors
by Michelle Shelton Jan 26
How do you serve a client who just won the $731.1M Powerball lottery?
On Thursday, a lottery ticket sold in a convenience store in Lonaconing, Maryland, became the 4th highest jackpot in Powerball history. Odds are, the winner's going to need an agent
Make your buyer's offer stand out! 3 tips for winning
In a pandemic-era market, the competition is tough — which means that helping your clients craft a strong, irresistible offer is more important than ever. Here are a few tips to remember
by Mauricio Umansky Jan 22
Phixer Mobile brings professional editing to DIY photography
Opinion
Photo editing service provider Phixer developed an agent-focused photography app that connects agents' photo libraries with its team of professional editors
by Craig C. Rowe Jan 22
Buyers can bid on America's priciest home via Google Forms
One of the application questions for those interested in buying the $350M estate asks from which influencer did bidders learn about the property
You can help! How to support homeowners in forbearance
Opinion
There’s so much you can do to assist distressed homeowners avoid foreclosure. Not only will you have their lasting gratitude, chances are, they will also refer others to you in the future
by Bernice Ross Jan 20
Historic LA estate once owned by Cher sells for $88M
Last owned by disgraced developer Robert Shapiro, the 10-acre Owlwood Estate was first listed for $180 million in 2017
MoxiWorks predicts 30% rise in home sales by end of January
If the company's predictions are correct, the US will see 422,000 home sales in January and another 447,000 in February, a significant increase from 2020
by Lillian Dickerson Jan 19
Pulse: Readers tell us how agents have helped them
This week, our readers tell us about a time another agent went the extra mile to save them in a bind. Here are all the positive and uplifting stories you shared with us
by Inman Jan 19
7 realities your buyers and sellers should prepare for in 2021
The real estate market boomed last year, as people sought more space, amenities and new jobs that required relocation. But what will 2021 look like? Here's what will likely change — or stay the same — this year
by Cara Ameer Jan 19
Tommy Hilfiger sells Connecticut estate for $45M, just as ex-wife lists hers
Janet Milligan of Sotheby's International Realty in Greenwich, Connecticut, represented both Hilfigers
Hemsworth brothers sell Malibu home for $4.9M
Luke, 40, Chris, 37, and Liam, 30, bought the property together for $3.45 million in 2016
Need print and social media marketing fast? Enter CoVault
Opinion
An agent from Victoria, British Columbia, has built a new listing and social media marketing solution for the busy agents everywhere
by Craig C. Rowe Jan 15
7 new tech products every agent should know about
Held virtually, the 2021 Consumer Electronics Show revealed the latest in home and business technology, including a home recycling solution, wearable joysticks for hands-free control and even 'smart tub' from Kohler
by Craig C. Rowe Jan 14
Demand for Manhattan luxury real estate roars back to life
Homebuyers signed 27 contracts valued above $4M last week, according to a new report from Olshan Realty. Buyers haven't signed that many contracts above $4M since March
How to price a listing in a red-hot seller's market
Opinion
Basing your price on comparable sales is usually a solid strategy. But what happens when you try to sell your own house in a red-hot seller's market with a broad range of comps? Here's one real estate pro's experience
by Bernice Ross Jan 13
Remote work pushed a third of homebuyers to move: Redfin
'We haven't seen the end of pandemic-driven relocation,' Redfin Chief Economist Daryl Fairweather said, adding that an additional 33% of those polled said they would relocate if their current work-from-home situation becomes permanent
Orchard expands to 4 new markets in the Southeast
The company is already operating in its newest market Houston and will begin offering its services in Charlotte, Raleigh-Durham and Washington, DC
by Lillian Dickerson Jan 12
10 new build contract questions every agent should ask
There are many facets to consider when working with buyers who want to go the new construction route, especially with COVID, tariffs and uncertainty at play. These questions tackle some major issues clients could face
by Andrew Bearden Jan 12
'Do I sound too salesy?' 3 steps for selling in difficult times
Opinion
If you bear these ideas in mind and apply them when you can, you won't need to worry about sounding pushy or making people feel like they're just another customer
by Justin Tucker Jan 12
'The Daily Show' host Trevor Noah drops $27.5M on Bel Air mansion
Inspired by traditional Japanese architecture, the property overlooks Los Angeles
5 digital marketing topics that'll shape 2021
After hundreds of conversations with agents across the country, one real estate pro breaks down the main digital marketing topics that dominated the narrative — and consequently, business
by Aaron Lacey Jan 11
Tom Ford sells Santa Fe ranch for $48M
News of the sale first became public on Thursday after Compass real estate agent Clayton Orrigo posted about it on Instagram
Today marks Day 300 of quarantine — and agents say the thrill is gone
Yep, Friday marks the 300th day of coronavirus lockdowns for millions of Americans. But while 2020 was prosperous for many, some agents long for a time when anxiety and virtual conferencing didn't rule the day
by Jim Dalrymple II Jan 8
Americans accrued $7,512 in additional debt during 2020
Clever Real Estate's latest survey revealed the average American's non-mortgage debt burden increased by $7,512 in 2020 due to booming unemployment
by Marian McPherson Jan 7
Knock makes Jacksonville its 15th Home Swap market
Jacksonville, Florida, marks Knock's 15th Home Swap market on its quest for 21 before the end of the year. Home Swap allows homesellers to make non-contingent offers on potential new homes
by Craig C. Rowe Jan 7
Asteroom shoots to become Matterport for the mid-tier market
Asteroom has been rolling out a series of affordable updates to address growing demand for ways listing agents can compete for online market share
by Craig C. Rowe Jan 7
Elm Street's Elevate gets new lead-gen capabilities after VoicePad acquisition
VoicePad's automated appointment setting and phone follow-up solution will be integrated with Elm Street's Elevate, an omnichannel marketing and sales support product for agents, teams, and brokerages
by Craig C. Rowe Jan 6
How agents can help clients avoid foreclosure
Though for some the current landscape might feel reminiscent of the 2008 housing crisis, there's a lot that's different today. Here's how you can best serve your clients during this time
10 factors buyers need to weigh before moving to the suburbs
The pandemic has accelerated the move from cities to suburbs — and it's easy to see why. Living in the suburbs has its perks, but there are downsides, too. Here are a few pros and cons your clients need to know about
by Jenna Weinerman Jan 5
A look at 2020: A year of reckoning for housing policy and equality
From eviction bans to redlining, zoning reform and the NAR Code of Ethics update, 2020 has been a year of reckoning on real estate's checkered past
by Marian McPherson Dec 31
Housing crunch to blame for third month of pending-home sales dips
Despite the modest slide, the National Association of Realtors' pending home sale index hit an all-time high for the month of November, it was announced Wednesday
by Patrick Kearns Dec 30
4 sales scripts every agent needs in 2021
As a team leader, introducing a handful of invaluable scripts to your agents goes a long way in helping them ramp up business in the new year. Here are a few worth knowing and practicing
by Kathleen Black Dec 30
Are you a top performer? 13 questions to ask yourself
What’s the difference between a top performer and everyone else? Even more importantly, how can you know where you stand? Here are a few questions that’ll help you figure out how you’re doing — and what you need to improve in 2021
by Bernice Ross Dec 30
Rookie mistakes: 10 things newbie agents often fail at
Everyone makes the occasional mistake, but rookies often make more than their fair share. Here are the biggest failures to watch out for and avoid
by Carl Medford Dec 30
The 20 weirdest, wildest real estate listings of 2020
A mansion with an underground bunker, a former monastery and a property deemed 'too dangerous to enter' all hit the market in this wild year
So you want to be a high achiever? Adopt these 5 key habits
Being a top-notch agent is more than just about helping people buy and sell homes. It’s about honing the right mix of professional skills — and developing a mindset primed for success. Here’s how you can put in the work
by Faisal Susiwala Dec 29
Michael Jackson's Neverland Ranch sells for $22M
The 2,700-acre estate built like a theme park was originally listed for $100M in 2014
Inman Handbook on getting started with BoomTown
BoomTown is one of the more popular sales and marketing software solutions in real estate. It's rich array of marketing technology and CRM tools can be a lot to take on for some brokerages. Find out what its major offerings entail, and why it's not just for the big national players
by Craig C. Rowe Dec 28
9 new real estate technology products that lit up 2020
Opinion
A number of new real estate software products emerged in 2020 — some from new companies and others from established players. Here are nine of them that stood out
by Craig C. Rowe Dec 28
Showing app Entro has potential — but should address agent safety
Opinion
With some decent features and a user interface worth seeing, Entro could succeed if not for leaving agent safety and lead quality totally out of the equation
by Craig C. Rowe Dec 24
'A super hot market': Economists weigh in on what to expect in 2021
A handful of economists shared with Inman their forecasts for home sales and prices, inventory, the impact of a coronavirus vaccine and the risk of another recession
by Andrea V. Brambila Dec 24
Stop it! 7 things not to say when defending your commission
Being asked to cut your commission is no fun. There are good ways to handle it, and there are bad ways. Here are the ways agents typically defend themselves — and the arguments that are best left unsaid
by Jay Thompson Dec 23
5 ways to decorate for the holidays — with luxury in mind
If your sellers are showing their homes during the holidays, there are a few decorating pointers they need to keep in mind. Here’s how agents can help clients decorate tastefully — while still showcasing the luxury listing’s best features
by Bonnie Heatzig Dec 23
9 stupid mistakes agents make — and how to avoid them
Don't barge in! (And other sage lessons agents should know)
by Bernice Ross Dec 23
7 ways to help buyers score a deal on new construction
While sheer supply and demand is making it tough to negotiate much beyond what a builder is offering, understanding how to navigate the process may help buyers time their purchase appropriately and save some money wherever they can
by Cara Ameer Dec 22
Agent/broker perspective: How should agents handle inexperienced deal partners?
An agent is tired of working with other inexperienced agents who lack basic professionalism. What should her broker say?
by Anthony Askowitz Dec 22
Bunkers, Bezos and the Bahamas: The biggest luxury stories of 2020
A booming luxury market, an obsession with spaciousness and high-profile celebrity sales in the midst of a pandemic have made 2020 a year like no other
Brad Inman's 9 pieces of advice for 2021 and beyond
Inman founder Brad Inman kicked off December's Connect Now conference with some sage advice about how agents can continue to thrive through uncertain times
by Marian McPherson Dec 17
The lessons this broker learned and is taking into the new year
Opinion
A lot of changes took place in 2020, and many of us will likely reflect on them for years to come. Here are one broker's observations — the things she'll leave behind and the lessons she'll take with her into the new year
by Teresa Boardman Dec 17
Home flipping rates continue downward trend, profits hit new high
Despite the seeming decline in popularity of house flipping, the gross profit on the typical home flip rose to its highest amount since 2000 of $73,766, up from $69,000 during the second quarter of 2020
by Lillian Dickerson Dec 16
Candice Bergen and Marshall Rose list Hamptons home for $18M
Famed architect Jaquelin T. Robertson designed the home for Rose, a real estate developer, and his first wife, Jill, in the 1980s
5 challenges indies will meet head-on in 2021
The real estate landscape has shifted over the years. Today, independent brokerages need to have a clear view of those changes and use their strengths to pivot and meet them. Here's how they can thrive in 2021
by Andrew Bearden Dec 16
Here's where home prices soared the most during the pandemic
Realtor.com's latest market analysis reveals how buyers' migration to the suburbs amid COVID-19 sparked double-digit home price growth in these 10 areas
by Marian McPherson Dec 15
The 10 hottest neighborhoods to watch in 2021
From popular ski towns in California to once-sleepy suburbs in New Jersey, these 10 areas are attracting new residents at lightning speed
Homes.NYC is the newest New York City home search
Opinion
Launched by Gabriels Technology Solutions and powered by RealPlus, New York's newest property portal emphasizes building video and neighborhood fly-overs.
by Craig C. Rowe Dec 15
The Inman Handbook on digital advertising with Adwerx
Is 2021 the year you make digital advertising a part of your success? Here's everything and more you need to know about Adwerx, one of the industry's longest-standing platforms for web and streaming media display advertising
by Craig C. Rowe Dec 14
The no-brainer investment all agents should make in 2021
Agents are the conductors of real estate. They must keep everyone involved informed and protected. However, to function as valuable problem-solvers, agents need to invest in themselves with continual learning. Here are the benefits of doing that
by Moira Taylor AND Raynae Taylor Dec 13
Trump fans hope to buy childhood home and give it to him as a gift
In the latest effort to unload the home, Paramount Realty USA Auctions has launched a GoFundMe campaign calling on the president's fans to raise $3M to purchase the property
Digital closing tech JetClosing opens Austin office, its 5th nationwide
Operating in seven states and having raised $35 million to date, JetClosing is now running in the innovation hub of the southwest
by Craig C. Rowe Dec 11
Smart home tech: A look at Shelly's Wi-Fi-based products
Homebuyers are increasingly interested in purchasing homes with smart features or retrofitting their homes. The ability to recommend the right products and the right installer is a critical added value for your clients
by Brandon Doyle Dec 11
This container house in the middle of the desert can be yours for $3.5M
Envisioned by Whitaker Studio architecture firm, the so-called Starburst Container House in Joshua Tree will be built from shipping containers arranged in the shape of a star
How new agents see the real estate industry in 2020
Real estate is an attractive career path for people of all ages and backgrounds, but what do newbies in the industry think of it as a whole? What surprises did they stumble across this year?
by Kris Lindahl Dec 10
California mansion could smash records as priciest auction sale
Owner Steven Udvar-Hazy listed the mansion, known as Villa Firenze, for $165M in 2018 but took it to Concierge Auctions after being unable to find a buyer
Knock launches new sale-leaseback program, Knock Nest
A spin-off of Knock Swap, Knock Nest formalizes Knock's longtime leaseback option and allows homeowners to access home equity without the need to move
by Marian McPherson Dec 9
3 digital marketing strategies you'll need in 2021
2021 will be the year of eye-catching content. Here are a few ways to drive more eyeballs to your listings and get the exposure needed to elevate your business
by Mauricio Umansky Dec 9
10 strategies for being more profitable in 2021
Want to be more profitable in this upcoming year? Here's how to work smarter, reduce expenses and find ways to make the best possible use of your time
by Bernice Ross Dec 9
Where people are looking for homes hasn't changed: OJO Labs
But how people are finding those homes has changed, according to a study released by the real estate tech company.
by Patrick Kearns Dec 8
Bad smells kill sales! Don't let buyers sniff out these 8 offensive odors
With only one chance to make a good impression on buyers, obnoxious odors must be identified and dealt with before opening the doors to visitors. Here are a few to consider
by Carl Medford Dec 7
6 kitchen layouts every agent should know 
An agent who's able to visualize the potential of a kitchen can help buyers in improving and upgrading existing spaces. To do that, you have to know these basic kitchen layouts
by Gerard Splendore Dec 7
What to expect when shifting to a buyer's market
Opinion
Nobody really knows what will happen next year — or the year after. Shifts are normal for markets, so agents should think through possible changes and plan for them. Here are a few things to consider
by Andrew Fortune Dec 6
Ellen DeGeneres was the secret buyer of Dennis Miller's $49M estate
The beloved daytime talk show host bought the Montecito home from comedian and conservative talk show host Dennis Miller in September
Elvis widow Priscilla Presley sells Beverly Hills estate for $13M
The 9,000-square-foot, Spanish-style home, which Presley purchased in 1975 after her divorce from the King of Rock and Roll, was originally listed in August for $16M
Influencers marketing condos? Some developers are counting on it
Some New York developers are enlisting influencers to help sell units, by having them create content featuring condos to share images on Instagram
ProperSign is another step toward fully digital transactions
Opinion
Built by the one-time CTO of a title due diligence firm, ProperSign will help real estate take another step toward 100% digital deal-making
by Craig C. Rowe Dec 4
Knock Home Swap makes South Florida its 14th market
The service that helps sellers move before they sell is now active and certifying agents in Miami, Fort Lauderdale and West Palm Beach
by Craig C. Rowe Dec 3
Does NAR's fair housing simulation work?
Opinion
NAR's mythical town of Fairhaven is meant to shed a realistic light on discrimination in the industry. But how does it stack up against standard fair housing classes? Here's one broker's experience
by Teresa Boardman Dec 3
Pandemic relocation, confidence driving Canadian market: RE/MAX
RE/MAX predicts that the average price of a single-family home in Canada will grow by 4 to 6 percent in 2021
5 simple ways to stage your listing for the holidays
From handmade trinkets to gold Christmas trees, here are 5 holiday design trends that will dazzle potential buyers in-person and online
by Marian McPherson Dec 2
Overpriced listing? How to persuade clients to drop that number
If your overpriced listing needs needs a reduction, now’s the time to talk to your sellers. Here are a few strategies and scripts to expand your price negotiation skills
by Bernice Ross Dec 2
Home prices spike after summer lull: CoreLogic
Nationwide home prices grew at the fastest pace since 2014
Stuck with moving boxes? 10 ways to reduce, reuse and recycle
If you're a new agent, at some point, your clients will likely ask you about the best way to dispose of their moving boxes. Here are a few ways you can help them avoid sending cardboard to a landfill
by Bill Gassett Dec 1
How to make staging possible — regardless of budget
Although most agree that staging works, hiring a professional stager is not always an option. Here are 6 levels of staging that'll make it possible in every level of home
by Carl Medford Dec 1
Historic Hamptons windmill house lists for $11.5M
'This is a property for somebody that has everything, but doesn't have a windmill home,' said listing agent Bobby Rosenbaum
13 things buyers need to consider before relocating
Before moving on to another destination, here are a few things buyers should consider as they wade through their options
by Cara Ameer Nov 30
How buyer love letters can land agents in ethics trouble
Missives that disclose race, color, religion, sex, handicap, familial status, national origin, sexual orientation or gender identity are risky for buyer's agents and listing agents
by Andrea V. Brambila Nov 24
22 common agent practices that violate the Realtor Code of Ethics
Broker and ethics hearing officer Barbara Betts detailed the ways agents misrepresent themselves and the transaction, sometimes inadvertently
by Andrea V. Brambila Nov 24
Robin Williams' waterfront Bay Area home sells for $5.35M
The Marin County estate first hit the market a year ago for $7.25 million
Agent/broker perspective: Should agents start aligning with Biden's housing plans?
Opinion
With the election drawing to a close, an agent feels ready to shift her business and align more with the president-elect's housing policies. What should her broker say?
by Anthony Askowitz Nov 24
Fashion designer's art-filled Manhattan penthouse asks $45M
Lisa and Richard Perry redesigned the home specifically to showcase their extensive contemporary art collection
EOriginal updates again with hub for remote online notarizations
The fast-growing online closing platform has been updated with new features to empower online document notarization
by Craig C. Rowe Nov 23
Low inventory and rising prices to continue in 2021: Homesnap
Homesnap predicts homebuying demand will remain hot and inventory will continue to decline in 2021 — unless sellers can be enticed to enter the market
by Lillian Dickerson Nov 23
Evaluating multiple offers? 15 questions sellers should ask
Here’s how to present information in a clean, organized way that makes sense to sellers
by Lindsey Hood Nov 22
'Fake' home from 'Keeping Up With The Kardashians' lists for $8M
The exterior was used to portray Kris Jenner's home — but she never actually lived in it
ClosingLock aims to lock down wire fraud
Opinion
As real estate deals continue to be handled online and at arm's length, wire fraud risk has nowhere to go but up. ClosingLock is aiming to stop it
by Craig C. Rowe Nov 20
Existing-home sales continue to rise for fifth consecutive month: NAR
Existing-home sales in October 2020 were up 4.3% from the previous month and up 26.6% from one year ago, according to a report from the National Association of Realtors
by Lillian Dickerson Nov 19
Knock launches its Home Swap service in North Carolina
Home Swap lets real estate consumers buy a new home without having to repair and list their existing residence
by Jim Dalrymple II Nov 19
3 strategies for scooping up more market share
As a successful agent, naturally, there will a come a time when you'll want to expand into a new area. Here's how one agency approached the endeavor and what the process looked like
by David Parnes AND James Harris Nov 19
3 seller objections, excuses and concerns to overcome this fall
Sometimes, interactions with sellers go smoothly, but that's not always the case — especially now. As an agent, you should anticipate these common seller concerns and respond to them appropriately
by Kathleen Black Nov 19
NAR: After 2020 boost, home sales will leap next year
NAR Chief Economist Lawrence Yun predicts existing-home sales will rise 9% in 2021
by Andrea V. Brambila Nov 18
ONE Sotheby's International Realty launches ELEVATE for renovation services
South Florida luxury homesellers can use ELEVATE to plan and execute upgrades before entering the open market. The geographically limited service will compete with similar offerings from KW Offers and Compass
by Craig C. Rowe Nov 18
'2021 has already kick-started': Noel Roberts on the Hamptons market
The star of 'Million Dollar Beach House' talks about the influx of permanent Hamptons residents and what to expect next year
Highly rated iBuyer offer aggregator rebrands and gets even better
Opinion

Atlanta-based OfferBarn is now WyzeGyde. It’s not often that an already worthwhile software product undergoes a substantial overhaul and comes out even better — but this one did.

by Craig C. Rowe Nov 16
10 simple upgrades that can transform an outdated home
Opinion
As potential buyers are having to make lightning-quick decisions based on limited visits or online marketing materials alone, these fixes are no-brainers that buyers will love
by Nicole Solari Nov 15
Digital escrow provider Endpoint closes on $40M more
The digital deal continues to broaden its reach as technology company Endpoint takes in more money, expands in the west and doubles its employee count
by Craig C. Rowe Nov 13
Novelist Tom Clancy's luxury penthouse heads to auction
The Ritz-Carlton Residences penthouse will be auctioned off with no reserve price
Mansion surrounded by its own lazy river lists for $58M
The founders of the hair product brand Bed Head are selling their opulent Hollywood Hills home
The Real Word: What's NAR's new stance on school rankings?
Opinion
This week, Byron Lazine and Nicole White discuss NAR’s stance on school rankings, mistakes new agents make and where sellers should put their TV
by Byron Lazine Nov 13
MoxiWorks predicts home sales to reach 490K in November, 519K in December
Back in October, the company launched its Home Sales Predictor and has now released U.S. home sales forecasts for November and December
by Lillian Dickerson Nov 12
5 high-ROI upgrades homebuyers will love
Before your clients spring for a home makeover, it pays to know which ones result in the highest return on investment. So, here are a few projects worth investing time and money in
by Megan Eskey Nov 12
Gold Gate offers fractional access to global luxury
Launched as a commercial real estate firm this spring, Gold Gate changed direction to offer fractional investment in luxury homes around the world
by Craig C. Rowe Nov 11
Temporary rental provider Tweener Homes strikes deal with Expedia
The Chandler, Arizona-based real estate company offers fully furnished homes on short-term leases for families 'in between' permanent residences
by Craig C. Rowe Nov 10
11 common bluffs agents use with buyers, sellers and each other
This industry is always moving fast. As a result, agents have become experts at crafting responses that can buy them time, leave the door open or get them to a desired outcome. Here are a few
by Cara Ameer Nov 10
3 reasons your listing isn't selling — and how to fix them
Usually, when a home isn't selling, it boils down to 3 main reasons. The good news? Once you identify what's wrong and fix it, you'll be well on your way to achieving your goals
by Santiago Arana Nov 9
Tales from the field: Focus on the warm calls
One broker shares a powerful way agents can approach calls while showing they care and subtly establishing themselves as trusted real estate professionals
by Lee Davenport Nov 7
How to integrate traditional security with smart systems
This week, Nate Clark, founder and CEO of Konnected, shares tips on integrating existing wired home security sensors into an upgraded, smart-home ecosystem
by Brandon Doyle Nov 6
Homes sold faster in October than September for first time since 2011
For the first time in 9 years, homes sold faster in October than September as low-interest rates continue to unlock pent-up buyer demand, according to new data from realtor.com
by Marian McPherson Nov 5
3 ways to build confidence in buyers and keep their anxiety at bay
Today, homebuyers are understandably nervous, which is why agents should do everything they can to put buyers at ease. You can do that by showing your market knowledge and expertise — and following these tips
by Santiago Arana Nov 2
ReferMe IQ uses old business to earn you new business
Opinion
Although developed for a range of service-based business, ReferMe IQ has a unique appeal to real estate — and comes ready to go with automated email campaigns
by Craig C. Rowe Oct 30
Quickly pay agents and accept deposits with Bank Shot
The pandemic has pushed every aspect of the transaction deep into the digital age, and this broker-developed app continues to help everyone get their money faster
by Craig C. Rowe Oct 29
Beyond the headlines: Housing continues to break records
Opinion
Looking for a little clarity on this week's news? Windermere Chief Economist Matthew Gardner discusses home sales across the U.S. and concerns over the unsustainable pace of price growth
by Matthew Gardner Oct 29
Hockey legend Wayne Gretzky lists California estate for $22.9M
Wayne Gretzky and his wife Janet built the home in 2002, sold it in 2007, then rebought the home several years later after a former owner lost it to bankruptcy
Winter is coming: These are most in-demand cold weather amenities
As homebuyers and owners prepare to settle in for what may be a long COVID-19 winter, fire pits, hot tubs and heated floors have never been more desirable
by Lillian Dickerson Oct 28
'Unlivable' New York City 'house of horrors' sells for a cool $720K
It's unclear if the new owner plans to raze or renovate the dilapidated structure
Avoid violating fair housing laws! Follow these 4 guidelines
As our nation grapples with the ongoing crisis of racial inequality, it is critical that Realtors be a part of the solution, not contribute to the problem. Here's a look at NAR's recommendations
by Carl Medford Oct 26
5 reasons buyers should pull the trigger this fall
The time for buyers to act is now, while interest rates are low and the economy is gaining strength. If your buyers are on the fence, here are a few reasons that might convince them to go for it
by Gerard Splendore Oct 26
Inman Handbook on staging luxury listings
Learn from the experts how to ensure that the luxury property you're showing is ready for the scrutiny of those discerning high-net-worth buyers
How to help clients play their cards right in today's market
With the current low-inventory market and the overall uncertainty, an agent's job has never been more important. Here's how to guide buyers and sellers while keeping their stress levels low
by Jim Manikas Oct 24
Kiss frontman Gene Simmons lists Beverly Hills mansion for $22M
Simmons and his wife Sharon Tweed bought it in 1984 for $1.35M
How the pandemic is redefining what luxury means
Engel & Völkers Americas CEO Anthony Hitt on how buyer priorities have shifted, why inventory is tight and what luxury looks like in this new normal
by Andrea V. Brambila Oct 23
20 of the most mindbogglingly expensive homes sold this year
It's been a big real estate year for billionaire buyers David Geffen and Jeff Bezos
Want more inventory? Nail the listing presentation
Everything in real estate is happening with rapid speed today. That's why you can't waste time with another boring presentation that does nothing to build trust. Here's what you can do instead to win the listing
by Faisal Susiwala Oct 23
Home price gains continue to climb in third quarter
A new report from Attom Data Solutions found that 77% of metros analyzed posted double-digit annual home price gains
by Lillian Dickerson Oct 21
Ylopo: Dynamic PPC 2.0 is the industry's best response to big-portal leads
The digital marketing platform has been beta testing a new consumer home search experience for months to accompany its innovative Dynamic PPC ad strategies
by Craig C. Rowe Oct 21
$14M mansion is the Florida Panhandle's priciest new build sale
Just a few months after listing, a Greek-style mansion sold for $14 million, setting a record for the region's most expensive new construction sale
Knock's expansion plans on track with new Florida markets
Three Keller Williams offices in central Florida will become Knock-certified as alternative lending company continues push toward 11 markets before year's end
by Craig C. Rowe Oct 20
Home immortalized in iconic Slim Aarons photograph listed for $25M
A Richard Neutra-designed home captured in a 1970s Slim Aarons photo of California society women has just hit the market with a potentially record-breaking price tag
'Our goals are bold:' CEO of Alliance on protecting LGBTQ+
Opinion
The real estate industry has an obligation to assist LGBTQ consumers in their journey to homeownership. Here's what one organization is doing to further that goal
by Ryan Weyandt Oct 20
Pulse: Readers share the biggest myths about luxury real estate
This week, our readers chime in to debunk the biggest myths about the high-end market. Here are all the misconceptions you shared and cleared up
by Inman Oct 20
Beyond the headlines: 83% of consumers not worried about job loss
Opinion
Looking for a little clarity on this week's news? Windermere Chief Economist Matthew Gardner digs into the numbers of the latest Home Purchase Sentiment Index
by Matthew Gardner Oct 20
September was a record-breaking month for prices, sales and speed
Rising home prices, increasing sales and fewer days on market characterized a historic September in the United States, according to a report issued Monday by Redfin
by Lillian Dickerson Oct 19
How this megateam is maximizing its sellers' proceeds
Opinion
Here's an inside look at how one real estate team is transforming homes, increasing clients' wealth and boosting the level of equity in local neighborhoods
by Carl Medford Oct 19
15 easy-as-pie seller projects that'll help buyers fall in love
Opinion
Now that it's finally cool outside, it's the perfect time for sellers to roll up their sleeves and revamp their home's exterior. Use this checklist to help them make a solid first impression with their curb appeal this fall
by Nicole Solari Oct 18
Here are the hidden costs of homeselling you should disclose to clients
There are a lot of hidden costs that go into closing — and many sellers aren't aware of them. That's why it's your job as the listing agent to educate them on what's to come and keep the process running smoothly
by Luke Babich Oct 17
These 10 cities are tailor-made for first-time homebuyers
By looking at factors such as payment-to-income ratios, a new report from SmartAsset finds that smaller cities within driving distance of a major urban center fare the best overall
Even amid pandemic, luxury sales soared 42% in Q3: Redfin
Luxury sales skyrocketed in 3Q20, even as the number of confirmed cases peaked at 75K on a single day in July and joblessness claims hovered around 1M a week in early August
Jason Oppenheim and the luxury market he has his eye on next
The Oppenheim Group is considering branching out to Corona Del Mar, in Newport Beach, California. 'I don't think I've told anyone that yet,' Oppenheim told Inman
Preclose updates signal the elevation of transaction coordination
Updates to Preclose include streamlined communications, intake workflows, and an evolving consumer experience
by Craig C. Rowe Oct 15
Choice is good! Why new methods of selling homes are a win-win
Opinion
Although no app is going to replace agents, the concern of disruption in the industry is real. And nothing seems to stoke those fears more than non-traditional ways of buying and selling a home
by Jay Thompson Oct 15
Most Americans who believe their home is haunted don't care enough to move
A survey by realtor.com found that 56% of Americans who think their current home is inhabited by spirits have not thought about moving
by Lillian Dickerson Oct 14
EasyKnock and Knock file dueling lawsuits against each other
On Monday, Knock and EasyKnock filed lawsuits against each other alleging trademark infringement and unfair competition, among other allegations
by Andrea V. Brambila Oct 14
California woman allegedly posed as Realtor to enter homes
A felony arrest warrant has been issued for Lindsay Sowell of Palm Desert, who is accused of breaking into homes that are for sale
10 questions that'll predict whether a new agent will make it
Real estate can be a highly rewarding business — provided you have certain behavior styles and personality traits. These questions are highly predictive of whether a newbie will do well in this industry
by Bernice Ross Oct 13
Beyond the headlines: Are mortgage rates hurting affordability?
Opinion
Looking for a little clarity on this week's news? Windermere Chief Economist Matthew Gardner discusses the potential consequences of low mortgage rates and persistently low levels of inventory
by Matthew Gardner Oct 13
Pulse: Your top tips for breaking into luxury
This week, our readers share their most helpful advice on how agents can make it in the luxury sector and a few ways to build one of the most important aspects of the job — trust
by Inman Oct 13
6 reasons FSBOs fail epically even in a hot market
Opinion
Unfortunately, DIY sellers often have to go through these sometimes painful motions to get a much-needed reality check
by Cara Ameer Oct 13
Snapdocs closes on $60M to further defragment real estate closings
From notary marketplace to raising more than $85 million in under a year, the software company is putting its stamp on digital escrow
by Craig C. Rowe Oct 12
Don’t alienate buyers! 10 in-person showing turnoffs 
Opinion
With COVID-19 limiting access to listings, buyer visits are at a premium. Sellers hoping for an offer need to ensure nothing alienates a buyer who goes through the hassle of viewing their home in person
by Carl Medford Oct 10
Part Instagram, part Pinterest, property search gets social with Rila
Opinion
This new app, inspired by social media, is perfect for real estate listings and agent lead generation. Fun and engaging, the app's success will fall largely on consumer adoption
by Craig C. Rowe Oct 9
How did Charlotte's most expensive home sell in only 4 days?
Listing agent Josh Tucker, of HM Properties' Lake Norman office, told Inman the quick sale had a lot to do with setting up the French-style chateau and drawing attention to it ahead of time
Median home prices see greatest annual growth since 2017
The US median home price stayed near its summer peak of $350,000 and hit record-high, year-over-year growth of 12.9%, according to realtor.com's weekly housing report
Can New York City's agents warm to luxury real estate auctions?
Long the standard in Australia, real estate auctions in the US still carry a connotation of distressed and undesirable. Keller Williams agent Duncan Schieb wants to change that
MoxiWorks launches tool to predict number of home sales
The new prediction model will run on a monthly basis to forecast the number of U.S. home sales two months in advance based on data from the company's presentation builder
Are incentives the key to navigating a softening seller's market?
Agents in California and New York share how they're dealing with softening seller's markets and whether buyer's incentives are worth the potential trouble
by Marian McPherson Oct 7
Digital marketer Ylopo and CRM Chime spark strategic partnership
Ylopo partners with CRM providers to help users nurture and convert campaign leads. The company's co-founder called Chime one of its many 'best-in-class' partners
by Craig C. Rowe Oct 7
'Sex and the City' star Kim Cattrall lists Hamptons home for $3.25M
The actress bought the two-bedroom home in 1998 for $420,000 just as the hit show premiered
'As good as it gets for homesellers': New median US home price record
Amid intense market demand and low inventory, the U.S. median home price hit a record high of $319,769 in the 4 weeks ending September 27, according to data from Redfin
Out-of-state buyers? 5 tips for helping them in a hot seller's market
Working with buyers from hundreds or thousands of miles away can be a hectic process. However, it all becomes easier (and less stressful) when you have a well-thought-out plan in place. Here are a few tips
by John Gluch Oct 6
Behold, the Texas home with America's largest closet
Formerly owned by socialite Teresa Roemer, the 17,000-square-foot home — along with its 3-story closet — has sold after 6 years on and off the market
10 turnoffs that’ll have buyers swiping left on your listing
Opinion
Sellers must learn how to manage the 7-10 seconds a potential buyer will spend on their listing. If buyers don't like something, it’s on to the next one
by Carl Medford Oct 5
Working with skittish sellers? 7 ways to ease their worries
In today's confusing world, agents need to do everything they can to ensure a smooth transaction. These tips can help your sellers feel heard, comforted and in control of the process
by Grattan Donahoe Oct 3
Virtual tours level off as home showings continue unseasonable increase
ShowingTime's Showing Index reported impressive year-over-year growth in home tours as Redfin reports 8-10% of all tours are conducted online
by Craig C. Rowe Oct 2
Propy gets cash infusion from 'legendary investor'
Venture capitalist Tim Draper, an early backer of Tesla and Skype, has invested an undisclosed amount in the blockchain transaction startup
RealScout's Buyer Graph comes to Washington DC
The tool will allow brokerages in the nation's capital, including Century 21 New Millennium and Keller Williams Metro Center, to share anonymized buyer data and habits
by Patrick Kearns Oct 1
Toronto's Properly to expand alternative brokerage model with $100M infusion
Seeking to provide Canadians with a new option for buying and selling, Properly has been funded by U.S. proptech players Silicon Valley Bank and I80 Group
by Craig C. Rowe Sep 30
Pending-home sales soar in August
The National Association of Realtors' Pending Home Sales Index skyrocketed 8.8% year over year in August
These 5 marketing campaigns are tailored for today's market
With the last quarter approaching, agents should strive to finish 2020 strong and step into the next year on the right foot. In other words, now's a great time to implement these marketing campaigns and generate new income streams for your business
by Bernice Ross Sep 30
MLS confidential: 8 realities sellers need to know about their listing
Listing a property on the MLS — while representing it accurately and truthfully — can be a complex process, which is why agents need to do explain to sellers what is and isn't possible when setting up a listing. Here's how
by Cara Ameer Sep 29
Rebranded and funded, powerful lead app Auctm grows by $5M
Five-star rated, lead-empowerment app SquadVoice has rebranded from the top down upon Series A funding. The company is called SqaudStack, and the product is now Auctm
by Craig C. Rowe Sep 28
First-time sellers? Set their expectations with these 7 truths
Opinion
How buyers find their new home has changed dramatically, and maybe even permanently, this year. Remember that what’s normal for us now is all new to sellers — especially the first-timers
by Nicole Solari Sep 27
John Legend and Chrissy Teigen drop $17.5M on new home
One month after putting their Beverly Hills property on the market, John Legend and Chrissy Teigen have purchased a larger home for $17.5M
Bel Air megamansion returns to market with a mega price cut
Dubbed 'Unica' and evoking a resort within a home, the spec mansion returned to the market asking $78M after originally listing for $100M in May
4 best practices to help you nail every listing
From standard operating procedures to pandemic preparations and the fundamentals of listing success and conversion, these four practices are the key to success
by Kathleen Black Sep 24
$35M penthouse is SoHo's most expensive sale ever
The three-floor penthouse of 421 Broome Street set a new record for the priciest home ever sold in this part of Manhattan
Condo lined with Budweiser cans comes with free beer for life
If the buyer of this Florida condo agrees to leave the interior untouched, Anheuser-Busch has promised that person free beer for life
Home prices soared to 30-year high between May and July: FHFA
Home prices rose 6.5% year over year in July and 1% month over month, according to data released Wednesday by the Federal Housing Finance Agency
by Patrick Kearns Sep 23
How to help sellers achieve 'sky-high ROI'
Achieving 'sky-high ROI' isn’t about spending thousands of dollars on massive home improvements before you sell. Here are 3 low- to no-cost actions that net sellers a lot more on their home sales
by Kris Lindahl Sep 23
Average homeowner gained $9,800 in equity this year
But the gains are not expected to last as effects of the coronavirus pandemic begin to show on the housing market, according to a new CoreLogic report released Monday
Drop some knowledge: 5 must-do's for sellers in today's market
Any sellers looking to sell their home should be following a comprehensive checklist. Although many such lists are readily available online, it's time for a new list: Coronavirus has changed everything
by Carl Medford Sep 21
Overwhelmed with multiple offers? Here's how to handle them better
In our current market, listing agents are finding their clients being met with multiple offers on their home. To ensure both sides leave the transaction happy, here are a few tips for effectively handling multiple-buyer situations
by Clarence Webb Sep 20
Berkshire Hathaway HomeServices sets up shop in Mexico for first time
Berkshire Hathaway HomeServices has brought on its first network member in Mexico in the expat and retiree destination of San Miguel de Allende
by Lillian Dickerson Sep 18
Single-family home construction increased from last month
Although housings starts, permits and completions all declined from July, Thursday provided some good news for an inventory-starved industry in the single-family home sector
by Patrick Kearns Sep 17
Lennar predicts strong home sales 'for the foreseeable future'
The homebuilder also said its move-up program with Opendoor 'is becoming an industry standard'
by Andrea V. Brambila Sep 16
Two years after divorce, Chris Pratt and Anna Faris sell LA home
Pratt and Faris accepted an offer of $4.75M for their 4,700-square-foot home in the Hollywood Hills West neighborhood of Los Angeles
Plan, sort, pack! How to help homesellers prepare for a move
It’s understandable if clients get anxious when preparing their homes for sale — especially if they haven’t moved in decades. As an agent, you should guide them through the process, and remind them that all it takes is a little bit of planning ahead
by Gerard Splendore Sep 14
3 options for selling a home with pesky pet odors
Persistent pet odors and stains can make or break a deal. Real estate agents share professional and DIY options, and what to do if a seller refuses to clean
by Marian McPherson Sep 11
Shaquille O'Neal's Florida mansion is back on market with a price slash
Originally listed for $28M, the 31,000-square-foot Isleworth property is now asking $19.5M
Insta360's ONE R camera line to power Matterport tours
In an ongoing effort to open up its technology, Matterport's Capture app will now work with 3D camera maker Insta360's new ONE R line of devices
by Craig C. Rowe Sep 9
Kobe Bryant's childhood home listed for $900K
It even includes the basketball hoop where Bryant practiced as a teenager
Sale of Doris Day's $7.4M home will go to her animal foundation
Surrounded with flowers and other greenery, the two-floor main home is painted yellow and sits on a knoll overlooking a local golf club
Hamptons season extended into fall and winter, agents say
'We've done more business for October than at any other time in the past that I can remember,' local broker Angela Boyer-Stump told Inman
Idyllic Virginia estate with winery, brewery and famed Budweiser Clydesdales listed for $75M
Mount Ida comes with 26 properties, including a main home, 2 beaches, vineyard, go-kart track and a waterslide leading to a lake, pool, tennis courts and countless trails and ponds
Want video landing pages in a snap? Real Estate Shows might be for you
Opinion
With a whole new user experience and modernized landing pages, Real Estate Shows is a marketing add-on that can be a sleek, simple addition to any real estate marketing quiver
by Craig C. Rowe Sep 4
With app launch, MoveEasy becomes agents' branded platform
Continuing to grow throughout the pandemic, online moving concierge company offers fully white-labeled relocation platform for real estate industry
by Craig C. Rowe Sep 3
Is it time to liberate real estate?
Opinion
As the pandemic has made clear, companies who tailor toward the consumer succeed in both good and bad economic times. But buying and selling homes isn’t like other online shopping experiences. Why?
by Kris Lindahl Sep 3
Century 21 CMO on how to grow by focusing on the little things
In this podcast, Century 21 Real Estate's global CMO Cara Whitley reflects on her career journey and chimes in on the things agents can do to stand out from the crowd
by Jordan Scheltgen Sep 2
Majordomo releases app for pre-inspection home ratings
The 4-star rated inspection analysis tool now has an app for quickly rating the quality of a home before an official inspection
by Craig C. Rowe Sep 1
Corcoran follows the suburban boom into Westchester County
The New York City-founded brand is setting up shop in the suburbs north of the city — just as President Trump seeks to characterize it as 'ground zero' for crime and violence
by Patrick Kearns Sep 1
Preparing for an inspection? 10 things sellers need to do
There are many obstacles that can derail an inspection, especially in today's COVID-19 climate. As an agent, you should step in and offer sellers advice on what to do to make the process go a bit smoother
by Cara Ameer Sep 1
Yes, this studio is efficient — just don't roll over in your sleep
Social media users expressed alarm at photos of a studio listed for the equivalent of about $166,824 when they saw the bed arranged in a precarious position above a stairwell
by Lillian Dickerson Aug 31
Want to elevate your listing? 4 tips for standing out
These days, the competition is fierce. If you want to stand out from the crowd, you'll need to put your expert-level marketing skills to good use — both online and offline. Here are four things to focus on when it comes to listings
by Kathleen Black Aug 31
Are you prepared for a market shift? Master these 3 skills
The market might be sizzling right now, but there’s a cooler backside to any hot market. Those who anticipate the shift and effectively prepare are those who will succeed once the new realities emerge
by Carl Medford Aug 31
Losing bidding wars? 10 strategies for victory
With a red-hot seller's market, listings are now getting multiple offers — and agents have to be prepared for bidding wars. Here are a few tried-and-true strategies agents can use to beat out the competition
by Kseniya Korneva Aug 30
Gary Gold: 'If I was ever going to top what I've done already, this was it'
Gary Gold talks to Inman about his ambitious plan to sell 15 ultra-luxury homes as director of sales for the Malibu Series. 'When I saw this, I went, 'This is it."
What's the future of iBuyers in light of COVID-19?
Opinion
Although no one knows exactly what the future holds for real estate, things seem particularly uncertain for iBuyers. Here's a look at the advantages and disadvantages these companies are facing as they navigate the current housing market
by Luke Babich Aug 28
Openhouse Live makes Matterport tours a group event
Opinion
The trend of multiple viewers partaking in virtual and 3D home tours and open houses continues with this U.K.-based Matterport embed
by Craig C. Rowe Aug 28
One foot forward: Reebok founder sells Boston-area home for $23M
The 27,000-square-foot estate, which Paul Fireman originally put on the market in 2016 for $90M, was cut in price several times and last listed with an asking price of $33M
7 tips for protecting your commission when staging
Staging adds value to the sale — but it should not break your bank. As an agent, use these seven tips to protect your income when incorporating home staging into your listing process
by Jennie Norris Aug 27
Eli Manning lists 'Giant' New Jersey estate for $5.25M
Hallee Dangler of Prominent Properties Sotheby's International Realty is the listing agent
Coldwell Banker CEO: Consumers have 'freedom' in housing market
The freedom to expand search areas is giving buyers a variety of options — even in a tight inventory market, Coldwell Banker CEO Ryan Gorman said on CNBC
by Patrick Kearns Aug 26
Aspen's most expensive home of the year sells for $31.85M
Local agent Carrie Wells facilitated the sale of the property, a 10,014-square-foot spec mansion designed by Ro Rockett Design
Cindy Crawford lists Beverly Hills home for $16M
Kurt Rappaport of Westside Estate Agency is the listing agent representing the property
Doing virtual tours? 10 things you should (and shouldn’t) do
Opinion
If you are dedicated to becoming the best listing agent you can be, you owe it to your clients to grow your marketing efforts using this valuable link
by Andrew Fortune Aug 22
Existing home sales skyrocket amid pandemic, inventory down
July also marked the first time ever that the median home price across the entire U.S. rose above $300,000, according to NAR's data
by Jim Dalrymple II Aug 21
Not good at arranging throw pillows? Good thing there's Stagerie
Opinion
A web app developed by a Des Moines agent gives those who aren't good at staging — or those who don't like having that conversation with their clients — a way to offer advice without coming across as pushy
by Craig C. Rowe Aug 21
How COVID-19 has altered LA's luxury market — maybe for good
David Parnes, the star of 'Million Dollar Listing' Los Angeles, talks to Inman about the luxury landscape and how the pandemic has changed the market
John Legend and Chrissy Teigen list Beverly Hills home for $23.95M
The news came not long after the couple announced that they're awaiting their third child
Elementary schoolhouse-turned-real-house on sale for $2.375M
Both the owner and the agent who sold the property were one-time students
'Million Dollar Beach House' goes inside the world of Hamptons luxury
The new Netflix series 'Million Dollar Beach House' premieres August 26 and provides a deep dive into five Nest Seekers agents and brokers working in the Hamptons
3 ways to tap into your ‘information advantage’ to win listings
By taking advantage of the wealth of information available to them, agents can better serve their clients and secure more business
by Troy Palmquist Aug 20
Frank Lloyd Wright's historic spiral house sells for $7.25M
The iconic architect built the house in 1952 for his son and daughter-in-law, but didn't complete some finishing touches before he died. The buyer plans to restore it according to Wright's original designs
Luxury market shows signs of recovery as home prices rise
A new Redfin report found that the median price of a luxury home in the US is $825,000, a 1.2 percent rise from the same period last year
HomeLight meets 'end-to-end' goal with acquisition of Disclosures.io
HomeLight announced on Tuesday the acquisition of listing management platform Disclosures.io and its rebrand to HomeLight Listing Management
by Marian McPherson Aug 18
Let it go! 8 seller beliefs that no longer hold true today
Opinion
When it comes to real estate, people still hold on to a host of tired, old-school beliefs that are hard to shake off. But to ensure a successful sale, agents need to educate their sellers on how the process actually works today. Here's how
by Cara Ameer Aug 18
'Testing the market' is dead! 5 reasons sellers need to let it go
Opinion
Increasing access to market data, evolving buyer behaviors and the new COVID-19 realities have made this practice obsolete. Here are 5 reasons to share with sellers to keep them from making this costly mistake
by Carl Medford Aug 17
Knock’s ‘Backyard’ system helps agents easily manage Home Swap
Opinion
The creator of the Home Swap, Knock's 'Backyard' software helps certified agents manage their deals and clients, not a common practice for a mortgage lender
by Craig C. Rowe Aug 17
Remote or not, these 10 mistakes are costing you the listing
For many agents and teams, the opportunity cost of lost business might actually be costing them far more than a new shiny marketing approach. Here's what you might be doing wrong — and how to fix it
by Kathleen Black Aug 15
'Everything is cash': Prince Harry and Meghan take Santa Barbara
Competition is fierce in the affluent California enclave that Oprah, Ellen DeGeneres and Katy Perry call home. 'If you have a turnkey home and it's vacant and has a pool, you're likely to see an all-cash deal and a 14-day close,' Sotheby's Realtor Dusty Baker told Inman
'The teamwork is hard to detect': An outsider's take on teams
Although some agents sing the praises of being in a team environment, Teresa Boardman isn't impressed. Here's why she would rather work with an experienced solo agent versus a team
by Teresa Boardman Aug 13
ActivePipe rolls out custom content campaigns
The Australian email marketing company's newest offering lets agents send emails according to categorized personas for more accurate targeting
by Craig C. Rowe Aug 12
Heading to Italy, Nextdoor founder puts San Francisco home on market
In advance of a temporary move to Florence with his family, Nirav Tolia is seeking to sell the Beaux Arts home in Pacific Heights at a significant markup from what he paid in 2011
Biotech CEO buys $57M Vail mansion, smashes sales record
The sale is nearly double the most expensive sale in Vail, Colorado
Are we witnessing the end of professional real estate photography?
Opinion
With full-service, overnight editors, apps, creative middlemen and the rise of smartphone camera capabilities, have professional photographers lost their hold on your listings?
by Craig C. Rowe Aug 11
Planitar partners with Floorplanner and adds powerful multiparty home tours
The Canadian real estate software company's new partnership with Floorplanner and its fast, browser-based virtual showing feature adds significant horsepower to its proptech stable
by Craig C. Rowe Aug 10
Get real! 3 tips for helping buyers stop chasing shiny objects
Because they're often distracted by shiny objects, homebuyers might be missing out on opportunities to purchase with little or no competition. Here are a few things agents can do to help clients adapt their behaviors and increase their chances of success
by Carl Medford Aug 10
Why you should treat your relationship with clients like a partnership
Opinion
Here's why working together, side by side, as partners is the best way to build rapport, establish mutual trust and create loyalty between real estate agents and their clients
by John Giffen Aug 9
This whimsical 'Hobbit' home hit the market 3 weeks ago. In a hot market, it's already in contract
'I didn't know if this was going to be the hardest sale of my life or if this was going to be so unique that it goes viral,' agent Nick Fallico told Inman. 'Luckily it was the second.'
A $100M condo? In Los Angeles? Amid a pandemic?
If sold, the 20,000-square-foot penthouse atop The Residences Tower in West Hollywood would nearly triple the largest condo deal ever transacted in Los Angeles County
Broadcast your next listing: HomeRover is moving the bar for livestream tours
Opinion
The Android and iOS app allows multiple parties to view, screenshot and make a list of what they want to see. This marks a major maturation of video tour proptech
by Craig C. Rowe Aug 7
Doors open, doors close: 6 strategies that generate (and kill) business
What habits or practices make you more successful — or diminish your chances of getting to the closing table — in today’s market?
by Troy Palmquist Aug 6
Where are the best and worst COVID-19 rebounds?
A recent Clever Real Estate report looked at the national trends that were spurred this year by COVID-19. Here are a few of them — plus the top five metros with the biggest increases as well as drops in buyer demand
by Luke Babich Aug 6
Aiming for 21 markets by '21, Knock now swapping homes in Denver
After rebranding its Home trade-in model, Knock is now helping sellers swap homes in Denver. Its goal is to reach 11 markets before the end of 2020
by Craig C. Rowe Aug 5
Why now is the time to hold a seller seminar — and how to do it
Buyer seminars have worked for years. But what about seller seminars? Zoom provides a great way to do seller seminars today, especially in light of COVID-19 restrictions. Here's how to get started
by Bernice Ross Aug 5
Which Canadian markets are the hottest right now?
'Even in this time of strangeness that we're going through, we're feeling pretty confident across Canada,' Sandra Kirkland, a broker form Ontario, said at Inman Connect Now
How are agents in the Southeast thriving? By mixing the old and new
During Inman Connect Now's Southeast Regional Breakout, agents shared how they're using the digital and analog worlds to thrive through the pandemic
by Marian McPherson Aug 4
Social media influencer drops $24.5M on flashy Miami mansion
Douglas Elliman agents Eloy Carmenate and Mick Duchon represented both the sellers and the buyer
Late July home sales prices reach record heights: Redfin
The median home sale price soared 11% year over year during the week ending July 26, bringing that figure up to a record-high of $315K, according to a market report by Redfin
Home prices continued upward trend in June: CoreLogic
Historically low mortgage rates continue to draw in first-time buyers even amid the difficulties wrought by the pandemic
'Devil' in the details as haunted mansion hits the market for $2.9M
Loftus Hall, a 900-year-old property that regularly hosts ghost tours, is said to have been visited by Satan himself
Fair housing laws: How you can prevent discriminatory practices
The current national conversation on racial equality calls into question institutionalized housing discrimination and the possibilities for the road ahead
Sight-unseen buying is not the future of luxury, according to this top agent
Inman spoke with agent Branden Williams of Hilton & Hyland about the luxury real estate trends that will outlast the pandemic
The Real Word: What is the future of urban living?
Opinion
More this week: what to expect when scooping up low-priced fixers and how listing descriptions are now highlighting Zoom rooms
by Byron Lazine Jul 31
Losing leads? Can't afford to? Try ConnectNow
Opinion
Apps that focus on only one aspect of the sales funnel are rare. ConnectNow is a value-add web and mobile app for capturing leads quickly and connecting to any CRM or source you use
by Craig C. Rowe Jul 31
TopHap empowers real estate data like no other
Opinion
Set to go live in California next week, the data analytics platform has shifted from a data geek's new toy to a powerful, market-data-know-it-all, now runway-ready and gorgeous
by Craig C. Rowe Jul 30
National median listing price reaches new high amid pandemic
The national median listing price reached $349K in July — the highest price hike since November 2018, according to realtor.com's latest market report, released Thursday
by Marian McPherson Jul 30
Coronavirus has made real estate tech mainstream — but more innovation is needed 
Opinion
Although the bulk of the real estate transaction used to occur offline, this year, things have changed. Innovation is now a priority, and consumers are widely adopting digital solutions — but are the efforts enough?
by Tom Willerer Jul 30
Search With Style helps agents market architectural styles
Founded in part by agents at Compass Nook Real Estate Group and a proptech entrepreneur, the new portal lets buyers find specific architectural styles and agents offer sellers a new marketing resource
by Craig C. Rowe Jul 29
Real estate exec sentenced in college admissions scandal lists LA homes
The properties, asking a combined $38 million, are just steps away from Greystone Mansion and are being marketed for their development potential
Manhattan penthouse sells for $100M to anonymous buyer
The buyer, who has not been identified, purchased the penthouse at 220 Central Park South for $99.9M as well as a smaller unit in the building for $1.81M
Here's where wealthy millennials are moving
Washington, Colorado and Texas are the top states attracting wealthy millennials, according to a new SmartAsset study
Home price gains hold steady in May
Home prices rose 4.5% in May, down slightly from a month ago, according to the S&P CoreLogic Case-Shiller U.S. National Home Price NSA Index
by Patrick Kearns Jul 28
Homebuyer activity surges for second straight month in June
Active listings saw 50% more home showings on average last month, ShowingTime says
by Andrea V. Brambila Jul 27
Local video app Yaza adds new features as agents pile on
Opinion
Starting with one real estate agent user, the location-marking video app has ballooned to 2,000 in as many months.
by Craig C. Rowe Jul 27
The newest addition to your buyers' wish list: 'Zoom rooms'
As remote working becomes the norm, real estate agents are highlighting 'Zoom rooms,' which are spaces with perfect backgrounds for virtual meetings
by Marian McPherson Jul 27
'We don't need another $30M home': Mauricio Umansky on the LA luxury market
The founder of The Agency discusses what types of high-end homes are selling now
Endpoint offers the industry a great start to mobile e-closings
Opinion
The result of a chinwag between First American and Boston Consulting Group's Digital Ventures, the app keeps every party in check with the closing process in a hybrid tech-team solution. It offers terrific promise for the future of e-closings
by Craig C. Rowe Jul 24
Amid acquisition dustup, CoreLogic releases visual marketing services portal HomeVisit
Tested by the Rhode Island Association of Realtors & State-Wide MLS, the new portal will allow agents to streamline ordering of multiple marketing services
by Craig C. Rowe Jul 23
As New Yorkers flee city, Hamptons median home price soars past $1M
The median sales price of a home in the Hamptons rose a whopping 27.1% to $1.08M in the second quarter, according to a new Douglas Elliman Report released Thursday
3 must-dos when launching a new listing as a team 
Although no two properties are the same, this simple three-step process guarantees a smooth and successful launch for every listing
by David Parnes AND James Harris Jul 23
US home sale profits rise to new post-recession high
The typical home sale profit of $75,971 in the second quarter of 2020 reflected a 36.3% return on investment, a new high in raw profits since the housing market started its recovery from the Great Recession in 2012
by Lillian Dickerson Jul 22
Britney Spears' former heavily gated mansion hits the market
The stylish Los Angeles garden mansion, shrouded in trees and heavily gated within a gated community in Beverly Hills, just hit the market for $6.8M
Median existing-home prices rise for 100th-consecutive month
Meanwhile, existing-home sales in June rebounded 20.7% month over month, according to market report released Wednesday by the National Association of Realtors
by Marian McPherson Jul 22
FaceTime showings and drive-thru closings: How 1 team handles crisis
Elite Nebraska Real Estate owner Troy Benes has been leading a 30-agent team amid the virus and an unexpected rise in clients that came as his area began opening up
Agent/broker perspective: Can an agent be held liable for COVID-19 contractions?
Opinion
In the midst of this year's health crisis, what should a broker say to an agent who's worried about the ramifications of a client contracting COVID-19 as a result of home showing?
by Anthony Askowitz Jul 21
Doing home showings? Here's how to do it safely and effectively
These tips might not be new information, but in today's sensitive and stressful time, agents should do everything they can to ensure a productive and enjoyable showing experience
by Cara Ameer Jul 21
Making sense of the headlines: What consumer confidence looks like today
Opinion
Looking for a little clarity on this week's news? Windermere Chief Economist Matthew Gardner dives into Fannie Mae’s National Housing Survey and what consumer confidence looks like right now
by Matthew Gardner Jul 21
6 sales tips for agents who hate sales
As a new agent, you might be hating the sales process, worried to come across as pushy. But it doesn’t have to be scary or unethical. Instead, sales can be an enjoyable process for both you and your clients. Here's how
by Ricardo Mello Jul 20
Hawaiian agents bank on wave of post-pandemic luxury buyers
The island state has been facing unique challenges during the coronavirus outbreak
Florida title search company enters remote closing field with ProperSign
PropLogix of Sarasota reacted to COVID-19-era requirements by developing its own solution to socially distant deal-making
by Craig C. Rowe Jul 16
'Versailles of Manhattan' price is cut in half after 17 years on, off market
The owner of the Upper East Side home, famed commercial broker Ken Laub, first put the property on the market in 2003, then raised the price to $35M in 2007
The home from 'The Golden Girls' can be yours for $3M
'The inside of the real Brentwood residence was private and is being revealed for the first time in 65 years,' reads the listing description
Say hello to BoxBrownie's 3D tours of virtual homes
The image marketing technology company from Down Under has combined interior rendering with the market's desire for 3D tours
by Craig C. Rowe Jul 13
Who said what? 5 communication obstacles that can derail a transaction
From misinformation to misunderstanding, so many communication errors can occur during a real estate transaction. That's why agents need to better understand how they happen and how to prevent them
by Cara Ameer Jul 13
Homes continue to sell at fastest pace in 2 years
Sellers continue to be at an advantage in July in the wake of the pandemic, with homes leaving the market at their most rapid pace since Zillow began analyzing this data in 2018
by Lillian Dickerson Jul 10
Uncle-nephew team on what luxury buyers want amid pandemic in New York
'The profile of the buyer right now is somebody who's upgrading,' says Darren Sukenik of the Sukenik Glazer Team in Manhattan
Should real estate agents disclose if their clients have COVID-19?
The National Association of Realtors and brokers advise agents to have conversations with clients but to refrain from disclosing medical information without prior approval
by Patrick Kearns Jul 9
More than 1 in 5 Americans moved or know someone who moved during the pandemic
New data from the Pew Research Center shows that the pandemic is driving a huge amount of migration
by Jim Dalrymple II Jul 8
Back to the future: Check out this totally tubular 1980s mansion
With pink walls, neon ceiling lights and a wet bar with a waterfall, the Indian Wells, California, home appears frozen in time
Compass Lens to help agents envision, value major renovations
The tech-leaning brokerage announced today the launch of a computer vision-based tool that searches and categorizes room renovations to help agents price homes
by Craig C. Rowe Jul 8
Want more leads? Widen your reach by establishing a geo-farm
By determining and dominating a geo-farm, agents can become the go-to resource in that area. Although, yes, it's a method that takes time and commitment, the long-lasting results are worth it. Here are a few factors to think about
by Brandon Doyle Jul 6
6 tips for increasing your listing's sales value today
The current situation has real estate agents scrambling for the best home improvements that can help increase the value of their properties. So, how can they do that? And how can they market properties in a post-COVID-19 world? Here are six tips
by Jona Jone Jul 6
So you're launching a new listing? Consider these 9 truths now
Amid this pandemic, you can cling to ingrained habits and tweak them to our current reality, or you can embrace the opportunity to add new skills, up your game, improve your personal branding and upgrade your inventory
by Nicole Solari Jul 5
The Real Word: Should we end open houses?
Opinion
More this week: A few ways agents can practice safety at open houses and the Houston Association of Realtors' decision to change the term 'master' bedroom
by Byron Lazine Jul 3
David Terbeek knows when to tell a client it's not the right time to buy
'The relationship and long-term benefit of working with the client is much more important than that one single sale,' the RE/MAX Haven Realty founder told Inman
Mortgage rates hit all-time low heading into July 4th weekend
The average 30-year mortgage hit a new all-time low of 3.07% this week, according to data from Freddie Mac released Thursday
by Patrick Kearns Jul 2
Realogy unveils first-ever benefits program for AARP members
The benefits program will allow AARP members to receive $300 to $5,500 when buying or selling a home with one of Realogy's residential real estate brands
by Lillian Dickerson Jun 30
Home price gains are holding steady: Case-Shiller
Home prices were up 4.7% year over year in April, according to the S&P CoreLogic Case-Shiller US National Home Price NSA Index, released Tuesday
by Patrick Kearns Jun 30
What agents need to know about mortgages during (and after) COVID-19
As experts and advisers, real estate agents have always played an important role for homebuyers. But it’s clear that during the coronavirus era, they have even more responsibility to educate clients on what's happening in today's market
by Salomon Chong Jun 30
Pending-home sales climbed record-setting 44% from April to May
It was the biggest monthly gain in pending home sales since NAR began recording the forward-looking indicator in 2001
by Patrick Kearns Jun 29
Bad connection? A luxury home's slow internet can kill a sale
While high-speed internet was once one buyer perk among many, it has become an indispensable part of a home — one that can make or break a sale
Summer outlook: Pandemic impacts may linger, but agents expect to close deals
More than a dozen agents who spoke with Inman said that inventory shortages and masks will probably be around for some time. But they're also seeing an active market in which offers are pouring in
by Jim Dalrymple II Jun 26
$34M Miami Beach spec mansion has a 5,600-gallon aquarium
The $1 million custom aquarium was imported from Japan and is so large that it must be maintained by a scuba diver
Home tours rebound 21 percent in May: ShowingTime
According to ShowingTime's latest report, virtual showing technology and loosened shelter-in-place restrictions boosted May homebuyer traffic by 21 percent
by Marian McPherson Jun 25
How is COVID-19 affecting new construction?
To understand the state of the housing market, economists often turn to stats on new residential construction for indicators on where the market may be headed. Here's what the data says
by Lindsey Hood Jun 24
How the pandemic is impacting Americans' decision to move
According to a recent Apartment List survey, 30 percent of Americans are canceling their moving plans because of coronavirus-induced financial strain
by Marian McPherson Jun 23
Agent attacked at open house faces long recovery
'I don't even know how she's alive,' says friend and roommate Kathryn Bishop
Millennials are confused about real estate
Although millennials will likely make up the largest percentage of homebuyers this year, the generation appears to be woefully under-informed about the real estate industry, according to a recent survey by flat-fee brokerage Homie
by Lillian Dickerson Jun 23
6 ways to set buyer and seller expectations for today's housing realities
Although it's hard to know how long this pandemic will last, one thing seems certain — the drive to find the ideal home remains a priority. That's why it's important to let buyers and sellers know what to expect. Here's how
by Cara Ameer Jun 23
Summer outlook: A slowing recovery may wait in the wings
While housing has thus far seen a strong recovery, experts say prices may actually fall later this year. Factors such as unemployment and foreclosures could also weigh down the market
by Jim Dalrymple II Jun 23
What agents should know about specializing in foreclosures
Every town has foreclosed properties and lenders who want to get rid of them fast, especially during a recession. There’s an opportunity for agents who have the right temperament and want a high volume to serve local or regional banks. Here’s what you should know before pursuing foreclosures
by Nicole Solari Jun 20
Sotheby’s International Realty launches 4 new website features
Sotheby's new mobile site includes Instagram-style listing pages, agent profiles with direct texting capabilities, 15 translations and 60 currency conversions for global consumers
by Marian McPherson Jun 19
NYC heads into phase 2 of reopening — but don't expect much to change
As New York City prepares to enter phase 2 on Monday, a number of agents expressed ambivalence over resuming in-person showings or heading back into the office
by Patrick Kearns Jun 18
Condo board balks at DOJ decision to sell seized penthouse at discount
The Manhattan building's board believes the Justice Department's decision to sell the penthouse for $18M — a 70% discount — will impact values throughout the building
7 emerging real estate trends in the new normal
As an agent, you currently have a unique opportunity to reinvent yourself and create the business you want in the 'new normal.' Use these seven trends and action steps to guide your decision-making
by Bernice Ross Jun 17
Agent/broker perspective: How can brokers reassure anxious agents?
Opinion
What should brokers tell agents who want to go back to work but have concerns about safety as the country reopens?
by Anthony Askowitz Jun 16
What you should know about fair housing
Agents have to work to protect people from discriminatory practices and educate other professionals on the laws we have in place. So, here's what you need to know about discrimination in the industry — plus the fair housing laws that prohibit it
by John Giffen Jun 14
PlanetRE's consumer app is more MLS than search friendly
Opinion
Partnering with MLSListings, Inc. of Northern California, the software company's consumer search app misses the mark on several fronts but mainly in its core purpose: consumer home search
by Craig C. Rowe Jun 12
The Real Word: What changes can be implemented in the industry?
Opinion
More this week: a discussion on the future of office space and some insight into why your marketing should look different right now
by Byron Lazine Jun 12
Green is the new black: 3 green living misconceptions debunked
Opinion
As we move to a healthier and more conscious way of life, our homes will, too. Here's how making eco-conscious choices will come into play for consumers in a post-COVID-19 world — plus, a few myths debunked
The line between iBuyer and brokerage is blurring
Opinion
Opendoor and Offerpad will now list homes directly. Ultimately, this new service, still in the early stages and not fully rolled out, represents a way for iBuyers to make money without having to actually buy houses
by Mike DelPrete Jun 11
Real Vision is the real deal for one-stop listing marketing
Opinion
The Toronto-based photography and 3D tour provider puts a very slick, all-inclusive spin on getting everything you need to visually market listings — at an affordable price
by Craig C. Rowe Jun 5
Homesnap's Mazur: It's time for agents to go all in
In multiple talk tracks at Tech Connect, leaders in sales, fintech and proptech all agreed on one thing: The COVID-19 pandemic has totally changed how people market, sell and buy real estate
by Craig C. Rowe Jun 4
Manhattan real estate sales fall 84%
Only 160 contracts were signed in the New York borough in May — an 84% drop compared to 992 last year, according to a new UrbanDigs study
These are the 2 things luxury buyers want right now
At Inman Connect Now, top luxury agents discussed how the pandemic has changed the wish lists and priorities of luxury buyers
Trulia co-founder Pete Flint tells agents to 'lean into' transaction revolution
During Connect Now, Trulia co-founder and NFX Managing Partner Pete Flint explained what agents must do to stay relevant during the digital transaction revolution
by Marian McPherson Jun 3
'We're watching recovery happen as we speak': Economists
The long-term prognosis is more optimistic than many think, economists from Zillow and Windermere said during a panel at Inman Connect Now on Wednesday
9 ways to turn a 'no' into a 'yes'
Opinion
Real estate is a problem-solving business. As an agent, being able to turn a 'no' into a 'yes' is a crucial skill to have under your belt. Here are 9 ways to do it
by Bernice Ross Jun 3
5 challenges sellers are facing and how to overcome them
Although it may be difficult to find a buyer with an ideal situation these days, there are a few things you can do to cut through the uncertainty and make the homeselling process as productive and seamless as possible
by Cara Ameer Jun 1
10 common staging mistakes that could hurt your listing
Staging can make your life — and your sellers' and buyers' experiences — infinitely more rewarding, if you approach it right
by Nicole Solari May 30
Elegran's Alfred is light, smart proptech for NYC agents
Opinion
The small New York City brokerage has always been tech-focused, but growth and the need for more business efficiencies led to the development of Alfred, an in-house lead and marketing solution
by Craig C. Rowe May 29
This Maryland house has an entire village in the basement
It may look like just another mansion in the Washington, D.C. suburbs, but the basement hides a mini Main Street
Kerbox Media wants to see all agents in the video spotlight
Founded by a former Southern California agent, the creative services company focuses on all things real estate video, from market updates to Zoom-call coaching
by Craig C. Rowe May 27
(Agent dressed as) Bigfoot spotted in California listing photos
The listing was up for 4 days before Coldwell Banker agent Daniel Oster added the Bigfoot photos, which drew more than 640,000 views on Zillow alone. The home is now in contract
Even as virus spread in March, home prices grew modestly
Home prices rose 4.4% in March, up from 4.2% during the previous month, according to the latest S&P CoreLogic Case-Shiller U.S. National Home Price NSA Index, released Tuesday
How Ivis Suarez saved a deal and a family's dream of going back home
Florida-based Century 21 agent Ivis Suarez shares how she persevered through the toughest transaction of her career to help a family get back to Puerto Rico
by Marian McPherson May 25
Stop! 7 things you shouldn't do on listing appointments
Opinion
Selling yourself is a little bit like dating. You have to make a great first impression. So, here are a few things to keep in mind if you want to impress your clients from the get-go and make them feel like you're the perfect fit for their needs
by Ron Wynn May 23
The latest in-demand apartment feature is a Peloton room
Agents are starting to market what may have been featured as small offices or hallways in the past as designated Peloton or workout areas with the shift to home exercise during the pandemic
by Lillian Dickerson May 22
Sylvester Stallone's La Quinta mansion returns to the market
The Rocky actor bought it in 2010 for $4.5M and has been trying to sell it for years
Think we're headed into a buyer's market? Guess again
Four agents in Chicago, St. Louis and Dallas share how they're helping homebuyers navigate a seller's market marred by economic fear and the coronavirus
by Marian McPherson May 20
Read all of Inman's coronavirus coverage here
Inman has published more than 785 stories on the coronavirus. Here's our comprehensive list of coverage
by Jim Dalrymple II May 20
'Obviously, we're thrilled': Real estate reopens in Pennsylvania
Although Gov. Tom Wolf vetoed House Bill 2412, which would have reclassified real estate as essential in Pennsylvania, he has reopened statewide real estate with restrictions
by Lillian Dickerson May 20
Louisiana market snapshot: Consumers coming 'out of their shells' as market rebounds
The coronavirus pandemic hit Louisiana hard, and the real estate industry there suffered. But agents say their business is now on the road to recovery
by Jim Dalrymple II May 19
Bonkers Pittsburgh home has starship room, talking alien
The listing asks would-be buyers if they 'like fun and adventure.' And with both castle- and starship-themed rooms, it offers both in spades
by Jim Dalrymple II May 18
Kentucky man jailed for shooting at agent during showing
An agent was showing a home with a young girl in Caneyville, Kentucky, when a man shot at her with a .22-caliber gun
Builder confidence rises slightly amid historic lows: NAHB
The National Association of Home Builders' Housing Market Index rose from 30 to 37
5 critical steps to maximize your listing's sales potential
Opinion
This year brought significant changes in the way homes are bought and sold. To accommodate this new reality, sellers need to be prepared — and agents need to provide the necessary coaching. Here are five important steps
by Carl Medford May 18
New York market snapshot: Agents are busy, but inventory is scarce
Agents in New York state can't do in-person showings or open houses. But they told Inman that at least some price points are still seeing a lot of action
by Jim Dalrymple II May 15
Postcard marketers, rejoice: ProspectsPlus adds lead lists
The company behind 3-click mailing has made it even easier with included regional lifestyle and demographic lead lists and improved creative tools
by Craig C. Rowe May 15
Finger Lakes agents prepare as New York begins partial reopening
Although the effects remain to be seen, agents in Rochester and surrounding areas are uncertain whether or not Friday's partial reopening of the economy will have a palpable impact on buyer or seller confidence
by Lillian Dickerson May 13
Home sales to pick up by late summer before falling again
Realtor.com predicts a summer rebound, but notes that sales could drop by 15 percent by the end of the year
New listings rise, with greatest uptick in higher price points
The total number of new listings increased 5.9% week over week, but new listings in the highest price tier were up by 8%, according to new data from Zillow
by Lillian Dickerson May 12
Should Airbnb owners sell or wait for a rebound? Agents weigh in
Three real estate agents in California, Utah, and Florida share how they're helping investors decide whether to sell or keep their rental properties as travel remains at a standstill
by Marian McPherson May 11
Lone Wolf's new Marketplace spreads tech wealth industrywide
The new online offering provides countless Lone Wolf customers and members of partnered associations a place to access multiple technology vendors, making it the Netflix of proptech
by Craig C. Rowe May 11
Web app Quigler offers a new level of deal transparency
Opinion
Quigler uses state law and NAR Code of Ethics deal practices to manage real estate transactions and buyer and seller communications. But is it a guarantee of regulatory perfection?
by Craig C. Rowe May 8
VIP Realtors rolls out multiviewer virtual visits on all listings
Notable independent brokerage Crye-Leike will be introducing the same Nodalview-powered concept to its southeastern US offices as the pandemic continues to hamper in-person showings
by Craig C. Rowe May 6
Homesnap update promotes live open houses
An increasingly popular way to tour homes in the age of COVID-19, live open house events can now be promoted within the popular home search portal
by Craig C. Rowe May 6
Pennsylvania market snapshot: Agents ready for reopening
Gov. Tom Wolf declared real estate a nonessential business at the start of the pandemic, making it a challenge for agents to stay productive. Now that restrictions may start to lift, agents are eager to get back to work
New listings plummeted in April amid coronavirus pandemic
A new report from realtor.com found that new listings fell 44.1 percent in April as the outbreak slammed the economy
by Jim Dalrymple II May 5
These are the most lucrative days to sell a home
Homes sold on one of these five dates in June net the highest seller premiums, according to a new analysis by Attom Data Solutions
After vowing to sell his 'physical possessions,' Elon Musk lists two homes
After tweeting that he plans to sell 'almost all physical possessions,' the tech entrepreneur listed two of his luxury homes on Zillow
A Louisiana home is 'too haunted' to sell so its owners are giving it away
The Lafayette home is being offered to anyone who can pay to have it relocated
Will 'auction' be the buzzword of 2020?
Opinion
Auctions used to be reserved for exceptionally expensive homes or for very unique properties, but that is no longer the case in the age of coronavirus
by Sissy Lappin May 4
Coronavirus has forever changed client conversations
The COVID-19 pandemic has us interacting with people in previously unthinkable ways. For agents, it's created new client questions and increased buyer screening
Pandemic's economic toll higher than agents expected: Inman survey
More than 2 months into the US pandemic, Inman's second coronavirus survey indicates agents are losing deals. But there are glimmers of hope as well
by Jim Dalrymple II May 1
One simple thing sellers can do to offer buyers peace of mind
Ben Joseph and David Moreno of Liberty Home Guard explain the importance of home warranties when selling a home
by Marian McPherson May 1
Pennsylvania bill that would allow real estate services to resume advances to Senate
On Tuesday, the Pennsylvania House passed House Bill 2412 in a vote of 125 to 77, which would allow real estate services to be uniformly conducted across the state
Should you RSVP to open house app Block Party?
Opinion
There's potential in this free app's value to open house marketing, but its developer needs to delve deeper into its competition and find out more about how agents leverage open house contacts
by Craig C. Rowe May 1
Agents should be authentic, lean on technology during pandemic
The pandemic makes it more important than ever for agents to rely on things like social media, though they should strive to be themselves while creating content
by Jim Dalrymple II Apr 30
80% of buyers have had timeline interrupted by COVID-19: OJO
Many consumers are lowering their targeted price point in case another pandemic comes, according to the survey
by Patrick Kearns Apr 30
How can you serve your clients now? Focus on safety, not sales
The ability to handle most things virtually is the perk of living in today's world. Here's how you can serve and connect with clients while protecting their safety amid COVID-19
by Aaron Stelle Apr 30
Sellers earn average price gain of $67,100 in first quarter
The first quarter of 2020 made a strong showing for homesellers, but the data does not yet reflect the full impact of the COVID-19 pandemic on the market
by Lillian Dickerson Apr 29
Pending home sales start downward plummet in March: NAR
Contract signings are down 20.8% amidst the coronavirus outbreak
South Florida's BeachesMLS sees success in Virtual Open House Week
The widely promoted and community-supported event resulted in more than 700 online open houses, and it could serve as a model for associations nationwide looking to keep momentum in the wake of the pandemic
by Craig C. Rowe Apr 28
By the numbers: How hard has COVID-19 hit real estate?
It has already had a massive impact on our personal and professional lives. Now find out how COVID-19 is poised to continue transforming the real estate industry
What will homebuyers want post COVID-19? Here are a few trends to expect
The post-COVID-19 era will likely bring a slew of changes to the kinds of properties, features, amenities and locations homebuyers will look for. Here are a few trends to expect
by Cara Ameer Apr 28
In Southern Colorado, in-person home showings will resume
As parts of the economy in Colorado are slowly allowed to reopen, some counties in the state's southern region will allow in-person home showings again
by Lillian Dickerson Apr 27
10 video tour mistakes that can get you into trouble
When operating in crisis mode, it's easy for agents to forget the basics, gloss over certain policies and unintentionally make misleading statements. Here are some video tour mistakes to avoid if you want to stay out of legal trouble
by Lee Davenport Apr 27
Take Inman's 2nd real estate coronavirus survey here
The crisis brought the economy to a standstill and turned the future into a question mark. Help Inman understand how you're coping
by Jim Dalrymple II Apr 27
How to advise clients on upping their curb appeal
Sometimes, clients need a little nudge to truly understand the value of a home's curb appeal. It might take a little persuasion, but here's how to encourage your clients to give their homes a face-lift
by Nicole Solari Apr 26
How real estate agents need to pivot for a downturn
Agents who can identify market trends after every period of disruption and adapt to them efficiently are the ones who endure. Here are a few changes we can expect
by Sissy Lappin Apr 25
True or false? TruPlace has what agents need to market homes during a pandemic
Opinion
With a number of photography and virtual showing experiences, TruPlace is showing it can compete with the top of the market. It only needs to enter more markets to gain a strong hold in the industry
by Craig C. Rowe Apr 24
New-home sales fall sharply in March
Sales of new single-family homes fell 15.4% to a seasonally adjusted rate of 627,000 in March, according to US Census Bureau data
Terradatum announces Listing Home Run for automated video marketing
Market analytics company is using MLS listing data to help agents quickly roll out property videos and web content for only $29.95 per listing
by Craig C. Rowe Apr 22