Steven Hightower will speak at Real Estate Connect in San Francisco, July 28-30. Steven Hightower is back at the helm of real estate software venture Terradatum. Hightower was president and CEO of the company from its inception in 1996 until its 1999 merger with HomeSeekers.com. He then was EVP of HomeSeekers' MLS/software division and president of the company's software subsidiary until 2002, when he again became president and CEO of Terradatum, which had begun to resurrect its own corporate identity apart from HomeSeekers, now known as Realigent. Terradatum's BrokerMetrics software provides business intelligence, decision-support efficiency and productivity tools for real estate brokers. The application embodies the concepts performance measurement and management based on data mining, according to the company. The product suite includes software that helps brokers measure market share, analyze market trends and conditions, recruit sales agents, analyze agent and office performance a...
by Brad Inman | on Mar 21, 2017
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