Like sex, "blogs are natural, blogs are fun," and they can also lead to enhanced real estate business, as the luminous, uncluttered and quirky Grow-a-Brain, part of Riverside, Calif.-based The Champion Company's Web site, attests. The Champion Company's site, at http://www.growabrain.net/, offers visitors the choice to visit the real estate site or the blog. Hanan Levin, a Realtor and partner of the Champion Company, launched the blog in April 2003. "I sell very specific and niche things. I specialize in apartment buildings in Southern California," said Levin. "Recently I put up a page on my blog that was nothing but photos of apartment buildings. Three days after I put the page up, I got two calls from potential investors." The page is consistent with the offbeat ap...
Get Inman via Facebook Messenger
Our top headlines delivered once a day.