Peter Conti, vice president of research firm Borrell Associates, is no stranger to the world of start-ups and online marketing, with more than 20 years of traditional and Internet start-up experience under his belt. After selling a retail business in late 1996, Conti began work in Richmond, Va., on one of the first e-commerce marketplaces for a 1,000-plus-member local merchants association. He joined Landmark Communications in 1998 to develop and manage the Richmond.com Web site. He has also served as director of interactive media for Media General's Publishing division with shared responsibility for the online convergence effort of publishing and broadcast sites. Conti is an adjunct professor at Virginia Commonwealth University's School of Business where he teaches Global Internet Mar...
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