Industry News

Title insurance lead generation site launches

Consumers can comparison shop on TitleInsurance.com

A Web site where consumers can comparison shop for title insurance launched today. West Palm Beach. Fla.-based TitleInsurance.com has a nationwide network of title insurance companies that provide quotes to consumers who are looking for title insurance. As with real estate lead generation sites such as HomeGain, consumers give up personal information including their names, telephone numbers and other details in exchange for the service. Title insurance companies pay $14.45 a month for the first county and $14.95 a month for each additional county to be listed on the site. Titleinsurance.com limits its membership to five title insurance providers per county, saying this will maximize the opportunity for title insurance providers to obtain a high volume of qualified leads. The title insurance industry came under an intense spotlight in 2005. Colorado's Insurance Division in February 2005 investigated nine Colorado title insurers for alleged kickback schemes said to result in overcharge...

Comments