BrokerageIndustry News

How to roll with the luxury real estate crowd

Part 2: High-end property sales tips
Published on Mar 31, 2006

(This is Part 2 of a four-part series. See Part 1.) What can you learn from the agents who sell the ultra high-end? Plenty, if you are willing to go the extra mile to be different. Last week's article looked at two of the best practices for selling the ultra high-end. The first was knowledge of the inventory and being a conduit of information about all aspects of the lifestyle of the area. The second best practice is keeping information about your clients, their lifestyle, and other personal issues completely confidential. Privacy, security, and trust are issues in all price ranges. Today's article looks at two additional best practices from the ultra high-end. 3.) I make introductions--I don't do referrals Donna Lee Laue, one of the founders of www.UniqueGlobalEstates.com, has a long, successful history working with ultra high-end sellers and buyers. UGE is a free multiple listing service for properties priced at $1 million or more. They currently have over 20,000 listings worldwide...

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