Industry News

Redfin launches consumer forums

Company says message boards may avoid clashes with MLS rules
Published on Jul 3, 2007

Real estate brokerage company Redfin Corp., which has made a name for itself with low-cost services and an unconventional business model, today is launching message boards to facilitate real estate conversations among consumers. The company announced that its Redfin Forums message boards will feature discussions about neighborhoods in which Redfin operates. Cynthia Pang, a company spokeswoman, said that Redfin may be among the first brokerage companies to launch such forums, though the concept is not new to the industry. Zillow (Home Q&A) and Trulia (Trulia Voices) have launched online question-and-answer communities that allow consumers and real estate professionals to talk about properties or neighborhoods online, for example. And Move Inc., which operates popular real estate search sites Realtor.com and Move.com, has announced similar plans to facilitate online real estate discussions. Redfin earlier ran into trouble with a regional multiple listing service over its Sweet Digs b...

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