Industry NewsNews Brief

No Bada Bing for Rightmove

From Global Edge
Published on Jun 15, 2009

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Finally Google has a competitor in search. Microsoft's new engine Bing, which went live yesterday, delivers comparable and in many cases more relevant results than its archrival. If, and it's a big if, Microsoft can take market share from Google, it could be good news for local real estate agents who should benefit from Bing's algorithm at the expense of larger property portals like Rightmove.

A quick comparison of three high-volume overseas property-search phrases -- Property in France,