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Survey: Top 10 overseas property portals

From Global Edge

Editor's note: This item is republished with permission from Global Edge Marketing Ltd. The original post can be viewed here. Results of our latest customer survey reveal that the overseas property portal market is still highly fragmented and agent opinion deeply divided on which portals are most effective. Although property portals are ranked as the third most effective marketing channel, the high average rating hides a huge variance in opinion with almost as many agents marking the top 10 portals as "poor performers" as those rating them as "good" or "excellent." Interestingly, the portals you ranked highest mirror our rankings based on Google visibility, with Rightmove, TheMoveChannel.com, Primelocation.com and FindaProperty.com all making the top 10. The biggest difference is that Spanish-specific portals Kyero.com and ThinkSpain.com rank top of your list, which can be partly attributed to sample bias (a high percentage of our 211 responden...

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