Industry NewsTechnology

Break free from cookie-cutter real estate

Your audience deserves better than one-size-fits-all
Published on Jun 15, 2010

Get Inman via Facebook Messenger
Our top headlines delivered once a day.
by CareyBot

One of the biggest challenges of the Information Age has been how to manage all that "new" information.

And as the tools to produce new content have escaped from the professional newsrooms, recording studios and movie soundstages, the challenge has only gotten greater. People are inundated with data.

Real estate is no different. Where property data was once presented by a human being to another human being who could help filter it down to relevant options, today most data is available all the time to anyone who cares to look.

Lots and lots of real estate data is available. Making sense of it all isn't so easy.

Comments