Hacker Connect January 16 in New York
An event for and by the real estate tech community

Good leads are golden. Finding the right buyer at the right time can be both an art and a science, and in today's real estate market having a mobile marketing strategy is essential for reaching tech-savvy consumers who are always on the go and never far from their mobile phones. For an Oregon-based startup, RealLead LLC, the key to connecting with customers is to respond to qualified leads quickly -- and strategically. Founded in May 2011 by Caroline Cummings and IDX Inc. co-founders Chad Barczak and Jeff Kast, RealLead offers a suite of mobile lead-generation tools that enable prospective homebuyers to get more information about a property by scanning a QR code (aka "quick response" code -- a type of bar code that can be scanned with a smartphone camera), sending a te...