Industry NewsTechnology

Move launches ‘HyperSocial’ real estate agent tools

Client recommendations show up on Facebook, Twitter
Published on Mar 19, 2012

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by CareyBot

Realtor.com operator Move Inc. is offering mobile-enabled "HyperSocial" tools that help agents collect recommendations from clients and broadcast them on social media sites like Facebook, LinkedIn, Twitter, Google and Foursquare.

Move launched its HyperSocial agent recommendations and profile pages in beta test mode in January. Profile pages use social graphing technology to reveal "mutual connections, extended relationships, and shared interests by layering the social networks of agents and consumers," Move said at the time.

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