After hearing countless friends complain about how much they hated working with real estate agents, David Walker and Philip Lang created Suitey, a high-tech brokerage that offers innovative solutions aimed at helping consumers avoid some of the headaches that its founders say come with using a traditional broker.

Watch the first installment of Inman News’ new video series, “Startup Spotlight,” to learn how Suitey is trying to upend the traditional broker model and change the way people buy homes.

Read more about other companies like Suitey in the recent Inman News story, “Next-gen brokerages march down trail blazed by Redfin.”

“Startup Spotlight: Suitey” (2:24).

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