You might think from what you've read about it that the Zillow-Trulia merger is going to be like the resurrection of Godzilla. "Run for your lives -- Godzulia is coming," many are warning realtor.com. "Muah!" But the impending merger does not have to leave realtor.com the odd man out. Here's my wish list to make sure our beloved Realtor brand stays top of mind: 4. Improve SEO and include reviews and ratings that appear in search results Notice in the image below that if someone searches for me using my name and the term "Realtor," my profiles on Zillow and ActiveRain (the Trulia-owned agent blog) appear higher than realtor.com in the search results. Screen shot of realtor.com from mobile device's Web browser. Say it isn't so! This needs to change, stat. Additionally,...
May 19, 2014 by Paul Hagey
Jul 30, 2014 by Inman