Portal hacks: how to get your money's worth out of online leads

Make your marketing work harder for you
Limited tickets still available: Inman Connect San Francisco, July 17-20

The big real estate search sites — Zillow, Trulia, realtor.com and homes.com — attract tens of millions of visitors every month, and real estate brokers and agents are paying big dollars for the leads the portals generate. Some who know the game best share the tips, tricks and power plays that make online leads worth the time and money you invest.