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Inman announces the first round of Startup Alley participants for ICNY17

Startup Alley features the freshest ideas and innovations in real estate
Published on Nov 21, 2016 | Updated on Nov 28, 2016

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Emeryville, Calif. (Nov. 21, 2016) — Inman announced the first round of companies that will be exhibiting in Startup Alley at Inman Connect New York, Jan. 16-20, 2017.

Inman Connect is where more than 3,500 top real estate franchise CEOs, technology entrepreneurs, marketing executives, top-producing real estate agents and brokers, and executives from top-tier financial service companies will converge to forge connections and strike big deals.

Startup Alley is a sponsorship opportunity available to the newest companies entering the real estate tech scene. These companies are breaking new ground in real estate technology and will be demonstrating cutting-edge tech to Inman Connect attendees.

“Startup Alley is the place where new technologies are launched and partnerships are forged. Look no further to see what’s next in real estate innovation,” said Brad Inman, Publisher.

For more information on how to launch your startup at Inman Connect or other sponsorship/exhibitor opportunities, please contact sales@inman.com.

The first round of companies featured in Startup Alley will include:

Bank Shot gives you more time for you and your business. Send earnest money deposits and other checks securely and fast. Once your image is received, your deposited funds are available the next day. Convenience — send earnest money, commission checks and broker fees in seconds from anywhere. Compliance — confirmation when a check is received and deposited. Simplicity — if you can use a smartphone, you can use Bank Shot.

Buddy Agent is a brokerage-centric platform designed to give agents work-life balance. Its “smart match” technology allows agents to instantly connect with qualified, available “buddies” within their firm to assign leads, tasks and opportunities for maximum efficiency and profitability. Brokerages will gain new advantages using Buddy Agent’s real time data to help them recruit, reward and improve their internal culture.

HomeView is secure, intelligent home management and maintenance from anywhere, providing ease of ownership, peace of mind, and the ability to enhance a home’s value. HomeView allows homeowners to create a virtual home manual that manages and tracks personal assets over time. Ease home ownership by managing user manuals, warranty periods, service records, maintenance reminders and other projects with HomeView.

HowLoud, Inc., has created a sound map of North America that answers the questions: How loud is a specific location? Traffic? Planes? Human noise? 7 a.m. garbage route? Trains? HowLoud’s SoundScore takes multiple factors into account, from intensity and volume to frequency and duration. With a databank of scores, HowLoud then makes a heatmap of noise across the region.

Immoviewer is a technology company providing fully interactive, virtual reality-compatible DIY 3D tours and 24/7 open house. They develop powerful, easy-to-use and affordable products for the real estate industry, creating solutions to facilitate the work of agents and their customers to provide an outstanding real estate experience.

KoaWare offers an easy-to-use, customizable website builder platform for real estate professionals. Through IDX integration, lead capture, CRM tools, and instant customization, users gain and analyze new leads and sell listings faster. The KoaWare suite of real estate marketing tools allows users to keep up with digital trends and streamline digital marketing and sales strategies in real time.

Opcity is a text-message-based referral program with no upfront or monthly cost — they only earn a standard referral fee when your agents close. Opcity’s proprietary software matches each referral to the right agent at the right time by sending alerts only to those agents that are a good fit for the client’s needs.

Parkbench.com & the Local Leader® Marketing System is for community-minded Realtors who want to become the “digital mayor” of their town. They help Realtors provide valuable local content to their communities and get face-to-face meetings with the homeowners, business owners, teachers and professionals whom they need to have in their sphere of influence in order to get more clients and referrals close to home.

Preclose brings real estate agents, home buyers, sellers, and service pros together with automated closing plans, keeping closings on track and online. Their closing automation software allows everyone to easily share documents, send messages, and instantly access to the status of a transaction. No missing documents, lost emails or excuses. Preclose takes the chaos out of closing.

RealMailers is the direct mail targeting and fulfillment tool for real estate agents. Leverage your local knowledge and draw a target area on the map. Filter targeted homes by size, year built, year last sold, etc. More than 110 million addresses nationwide. Use our templates or upload your own design and instantly send direct mail without leaving your desk.

Turn previews into profits with Relola! Relola gives agents the tools they need to leverage their local market knowledge by sharing insights about every property they tour. Insights are broadcast on the agent’s social channels and displayed on agent and brokerage websites. Relola maps an agent’s touring activity, instantly validating where they are a local expert.

TotalRER is a National Listing Service that covers all sectors of real estate — commercial, residential and agricultural — giving agents all the tools to be more productive. TotalRER is a completely new system built by real estate professionals with robust, mobile-friendly software designed to give agents the features they are missing and the office management reporting they require at a price everyone can afford.


Inman Connect New York will take place at the New York Marriott Marquis from Jan. 16-20, 2017. The best and the brightest in real estate and technology are expected to attend. For information on how to receive a press pass, please contact jennifer@inman.com.

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