Future of real estate: Lead Conversion 2.0 

(This is Part 3 of a four-part series. Read Part 1, Part 2 and Part 4.)

There's been lots of press about "Internet 2.0." Internet 1.0 was about content and creating "stickiness" on your Web site (i.e. having people stay on your site to read your content.) Internet 1.5 was about lead generation.

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