Perfect real estate blog a mix of local news, fun 

(This is Part 1 of a two-part series. Read Part 2, "Be the go-to blog for your real estate niche.")

Blogging is about providing fresh content with a personal twist. If you're sitting in front of your computer wondering what to write, the answer may be easier than you think.

Today many agents are struggling to find clients. Open house attendance is down across the country. Referrals drop when the market slows. Cold calling is harder than ever. Web leads take six to 18 months to convert.

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