Connecting agents to clients' online real estate searches

Real estate marketing technology company RealBird has launched a toolbar that can send clients' questions about properties found on third-party sites directly to the agent, the company announced Monday.

Agents can customize the toolbar -- termed a cross-website property inquiry tool -- to show buttons for featured listings, community news feeds, and property search, among other applications. The search is map-based and uses listings data from Google Base. Conduit powers the toolbar itself.

Clients install the toolbar -- which you (the agent) can self-brand -- in their browser and when they find a property they like -- whether they found it on Zillow, Trulia, Realtor.com or any other website -- they can click the toolbar's "Property Inquiry" button to send you the title and URL of the property for more information. You then receive an e-mail notification and the inquiry is also saved in your RealBird account.

The toolbar comes with a RealBird "Pro" membership, priced at $99 per year. "Pro" membership also includes unlimited single-property websites with YouTube video capabilities and listing and search widgets that can be used on blogs and social media sites like Facebook.

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