Industry News

Prudential offers quality service certification

Holds sales agents to higher degree of accountability

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Prudential Real Estate Affiliates has introduced Quality Service Certification to its network. QSC provides a service guarantee that holds the company's sales professionals to a higher degree of accountability. "The QSC program provides a competitive differentiator in the marketplace for our real estate brokerages and their sales professionals," said Earl Lee, president of Prudential Real Estate Affiliates. "It provides another way for our real estate sales professionals to distinguish themselves by providing a service guarantee." "Not only will the brokers and sales professionals be able to review the performance assessments, but potential customers can view the assessments to determine the right sales professional to represent their needs," he added. QSC offers independent validation of service performance and provides an assessment for individuals, offices and companies. The program offers the QSC designation to Prudential Real Estate Network sales professionals who complete cl...