Payam Zamani, CEO of Reply!, is a veteran entrepreneur in online commerce. He was co-founder and CEO of AutoWeb.com (now part of Autobytel.com), one of the first online car-buying services.

Reply.com owns and operates two separate online real estate lead generation services: AgentConnect and RealtyNow. Through its latest program, the company qualifies all leads by phone to find out whether the phone number provided by a potential home buyer is legitimate.

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