Industry News

IPIX expands virtual real estate tour capabilities

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IPIX InfoMedia on Thursday launched an expanded image hosting service, Host@IPIX, which gives real estate professionals the option to upload links of their IPIX-hosted virtual tours to, the official Web site of the National Association of Realtors. Host@IPIX, which has been redesigned with a new customizable template and per-tour payment options, provides an easy online interface to store, update, view and share virtual tours. IPIX worked with Homestore Inc., operator of, to make Host@IPIX compatible with Homestore's new PicturePath virtual tour linking program. "With Host@IPIX I can easily upload my tours, post them to and immediately send links to potential buyers or use the links provided to embed in my own Web site," said Mike Mackillip, Digital Magic, Littleton, Colo. IPIX technology gives potential buyers the visual interactive content needed to virtually walk through a home and make informed buying decisions. According to a Pew Intern...