Oodle, a search engine that aims to become the Google of online classified ads, has rolled out new sites in Phoenix, Minneapolis/St. Paul and Milwaukee, the company said Tuesday.

The free, online service now accesses classified listings in 22 metropolitan areas, making it easier for consumers and businesses to buy, sell and give using local classified ads.

Launched in April of this year, the areas Oodle supports represent more than 40 percent of the U.S. online population. The San Mateo, Calif.-based company eventually plans to make it possible for consumers to search every classified listing on the Internet, including local newspapers’ online classifieds, and non-newspaper sites such as craigslist, eBay and Cars.com.

In April, Oodle launched its service in Miami, and the latest three sites bring its listings to a total of 22 metropolitan areas, including Atlanta, Boston, Chicago, Cincinnati, Dallas, Denver, Detroit, Houston, Los Angeles, San Francisco, Seattle and Washington, D.C.

“Whether you’re looking for a car or a guitar, you want to find exactly what you’re looking for and not miss out on great deals when they pop up,” said Craig Donato, co-founder and chief executive officer. “Oodle makes this possible.”

The Oodle search engine displays results from the major suburban papers, major metropolitan dailies, craigslist, eBay and online verticals such as Cars.com and Homescape.

“Since launching in April of this year, we’ve added 20 new cities, new, state-of-the-art features like dynamic mapping, and hundreds of new local and national classified sources” said Craig Donato, CEO and co-founder of Oodle. “Oodle now adds more than two million new classified listings to its index every week.”

Oodle covers everything from Cars.com, Craigslist and the New York Times to Trucker-to-Trucker and MyKidsCloset.


Send tips or a Letter to the Editor to janis@inman.com or call (510) 658-9252, ext. 140.

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