ZipRealty today announced it plans to begin opening transactions with home buyers and sellers in Orlando, Fla., beginning in the second quarter of 2006.

The third-most populated metropolitan area in the Sunshine State and one of the fastest-growing regions in the Southeast, Orlando is the third market for ZipRealty in the state of Florida and will be the 17th market for the company nationally. ZipRealty’s Miami market opened in December 2005 and the Tampa market is scheduled to open during the first quarter in 2006. In the Orlando market, ZipRealty plans to work with home buyers and sellers in Orange, Seminole, Lake, Osceola and Brevard counties.

“We believe ZipRealty has tremendous potential to succeed in Central Florida,” said Eric Danziger, ZipRealty’s President and CEO. “The addition of Orlando as yet another market in Florida further strengthens our foothold in the state and the Southeast as a whole, and we’re collectively excited to begin working with home buyers and sellers in Central Florida in the coming months.”

ZipRealty offers rebates to buyers who work with its agents and discounts to sellers, and the company relies heavily on its technology platform to generate new business.

ZipRealty stock (Nasdaq: ZIPR) traded at $8.68 this morning.

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